Lauren Haag

Experience

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  Rent the Runway

  GM, Resale and Director, Inventory Performance

  Sep 2022 - Jul 2023

  Rent the Runway is an e-commerce platform that allows users to rent, subscribe, or buy designer apparel and accessories.

  • Founded and led a high-impact team focused on increasing inventory ROI by strategically managing product exits,‬ ‭ extending garment lifecycles, and reducing shrink. Managed budget and P&L responsibilities.
  • Delivered a 20% increase in purchases per customer and enabled inventory health visibility through consolidation of‬ ‭ dozens of metrics into a single KPI. Created concise dashboard for executives, enhanced predictive demand and pricing,‬ ‭ models and pr
  • Led cross-functional team to develop comprehensive plan to strategically grow resale adoption 50% in 2024. Developed‬ ‭ department-specific OKRs, mapped technical requirements, and presented financial ROI and customer value addition.‬ ‭
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  Rent the Runway

  Director, Business Intelligence

  Feb 2021 - Sep 2022

  • Hired 7 analytics engineers within 1 year to build a new BI function on the Data Team. Expanded scope from exclusively‬ ‭ warehouse operations to cover all business areas.
  • Accelerated speed-to-insight by moving from Tableau to scalable, self-service reporting built on ~20 key data models in‬ ‭ Looker. Trained ML engineers and data scientists on dashboarding techniques for monitoring of AI and predictive models.‬ ‭
  • Demonstrated skill and passion for pairing complex operational processes with data: decreased customer incident rate‬ ‭ 20% via root cause diagnosis of system errors, identified $10m annualized cost by delving into neglected CX practices,‬ ‭and boosted.
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  Docusign

  Senior Forecasting and Analytics Manager

  Jul 2020 - Feb 2021

  Leading esignature and contract lifecycle management software.

  • Led annual planning process through collaboration with finance, sales, marketing, and product. Developed and‬ ‭ presented data-driven annual plan to leadership, featuring well-defined goals, timeline, and risk assessment.‬ ‭
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  Columbia Business School

  MBA Candidate

  Aug 2018 - May 2020

  • ‭ Dean’s‬‭ Honors
  • President of Data Analytics Club
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  Jet.com / Walmart

  Analytics Manager

  Aug 2016 - May 2018

  Jet.com was an ecommerce company acquired by Walmart in 2016.

  • Spearheaded development of tool to reduce overstocked inventory 40% across Walmart ecommerce. Synthesized‬ ‭ disaggregated, disparate data to identify unhealthy products and trained 300 managers to action on recommendations.‬
  • Led an 80% change in Jet’s assortment, turning under-utilized properties into high-velocity fulfillment centers in Walmart.‬ ‭ Managed cross-functional team across Finance, Supply Chain, and Marketing to execute with minimal customer impact.‬
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  Disney

  Senior Pricing Analyst, Industrial Engineer

  Jun 2013 - Jul 2016

  • Owned merchandise pricing strategy for domestic Theme Parks.
  • Owned process efficiency at food & beverage operations at Disneyland. Resort