Adrian B.

SmarterTravel is a digital marketing company and leading provider of personalized travel recommendations and targeted trav- el content to US consumers. The Company’s proprietary algorithms go beyond keyword search to provide a high-performance marketing channel to reach both consumer and business travelers. SmarterTravel was formed from Cognius, a leading deliver- er of targeted digital content to more than 20 million Americans, across more than a dozen properties.

• Owned delivery of 60 million daily third party emails, providing targeted digital marketting revenue
• Led the development of a hotel booking site, creating a platform for the company to pivot to travel
• Led the acquisition of SmarterTravel Media properties, including technical due diligence and transition of operations bringing on an engaged travel audience, content and several marketing channels
• Co-founded the DEI Council, serving as member and executive sponsor, incorporating principles of diversity, belonging and inclusion in all aspects of the business
• Created and drove the engineering delivery process, ensuring alignment with business goals, leading to fo- cused business outcomes
• Introduced and maintained critical security best practices across the enterprise through Ops and IT, protect- ing intellectual property, PII and reputation.
• Reported to the executive board during bi-weekly meetings, providing transparency on all engineering deliv- eries and performance management
• Co-authored long term business plans and was a key stakeholder in quarterly planning to ensure consistent and urgent progress towards the vision
• Drove an Engineering promotion ladder, providing clarity around performance expectations for each role and guidelines for promotion
• Served as Interim Head of People, leading and developing both Talent Acquisition and Human Resources, growing the company 30% YoY while increasing talent density

LumiraDx provides award-winning health information exchange and devices to help ensure quality care for more than 5 million patients and improve care outcomes. It was founded with key leadership from Alere including Alere’s CEO and co-founders.

• Deployed the Scaled Agile Framework (SAFe), to better coordinate a quickly growing engineering depart- ment leading to an acceleration of the release cycle and improved quality.
• Provided hands-on leadership and coordination of Engineering, DBA, DevOps and QA
• Owned Architectural/Platform Roadmap, maintaining alignment with company needs and client deliverables
• Led Platform Architecture Team to focus on security and scaling
• Introduced oversight throughout SDLC for all development, by creating and leading improving the accuracy of estimates by 30% and reducing wasted development time
• Oversaw Corporate IT Team and Corporate Information Security

Abbott provides award-winning point-of-care diagnostic testing and a host of healthcare solutions

• Architecture and implementation of an integrated solution for health information exchange (HIE) across sev- eral communities in a primarily Java environment
• Responsible for product development, hands-on leadership and coordination, recruiting and development of engineering, DBA and QA teams
• Maintained architecture/operations roadmap
• Technical due diligence of several components and companies which were being considered to assist with development
• Moved development to a continuous integration model and introduce consistent peer reviews
• Revamped Recruiting/Interview/Onboarding which was successful in speeding up effective growth
• Introduced DevOps as a core component of development
• Major contributor in effort to replace portions of a J2EE healthcare provider-facing solution with a • ruby on rails (RoR) application
• Architecture and implementation of RoR patient portal for managing patient health information
• Design and Implementation of 2 way ETL bridge between schemas using Oracle Data Integrator
• Strozzi Institute Embodied Leadership training (2014)
• Contributed in graphic design and sales/marketing and overall product roadmap