Andre Martins

I help companies build and grow successful products

LinkedIn // 15+ years w/ startups (YC, FRC) and Fortune 100s (Walmart, Unilever) // 4+ years at Disney // 2x Founder // Advisor & Board Member // 500+ PMs & Designers mentored

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I'm available for mentorship and fractional positions in Product Management, Growth and User Experience.


Let me know how I can help your team and product.

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Andre Martins

Work

  • All streaming updates and recommendations in a single place

    All streaming updates and recommendations in a single place

    Filmelier helps you find and discover new movies to watch on streaming and cinemas. Don't lose time browsing endlessly. Forget the algorithms. Find curated lists built by specialists and stay updated on what's new.

    https://www.filmelier.com/br
  • Technology Education for Latam

    Technology Education for Latam

    Awari is an education startup upskilling Latam with a modern approach to education. We offer project-driven, cohort-based courses, and students receive feedback and one-on-one mentorship from mentors who work at companies like Disney, Apple, Google and other top companies.

    https://awari.com.br
  • The world’s first global collegiate university

    The world’s first global collegiate university

    Woolf exists to promote academic excellence, broaden access to higher education, and guard values that are humane, democratic and international.

    https://woolf.university/

Experience

  • Awari

    Awari

    VP of product and Advisor

    Feb 2021 - Present

    EdTech Bootcamp (Accelerated by YC W21)

    • VP of product and advisor, reporting directly to the CEO
    • Leading a team of 20+ people, including CS, Engineering, Operations, Product and Learning
    • Hiring and department restructuring
    • Implementing agile processes across the company
    • GTM strategy for the product that became responsible for 90% of the company revenue in 2 months
  • Woolf

    Woolf

    Senior Director of Product

    Sep 2021 - Sep 2022

    College as a Service startup funded by FRC (First Round Capital)

    • Director of Product and ELT member, reporting to the CEO
    • Fully remote agile teams, in various countries (US, EMEA, Latam)
    • Implementing new brand transition and design system
    • Creating user stories, doing feature refinement and leading the product roadmap
    • Recruiting and managing 2 PMs and 2 designers and coordinating with CTO and engineers
    • Establishing agile processes and reports for teams
    • Building user flows to fix the UX and the product
    • Launching 10+ new features in less than a year, changing all aspects of the product
  • Filmelier

    Filmelier

    Product & Design Manager

    May 2019 - Feb 2021

    A TV guide for streaming

    • Leading an Agile team of FE / BE developers, QAs, Designers and Marketing specialists + (5 members + contractors)
    • Rebranding and design system implementation
    • Competitive intelligence and Market research
    • Coordinating contractors for UX Research and SEO Consultancy for improvements
    • Leading the transition of a legacy code into a new version, including no-code (Webflow)
    • Expansion on multiple markets and localization initiatives
    • 1300% organic traffic growth with 32m pageviews in one year

Similar Members

  • Dan Maccarone profile image
    Dan Maccarone
    1. Fractional Design
    2. Product
    3. User Research
    4. UX Leadership
    5. Head of Product
    Helping startups to launch and grow over their first 12-24 months, honing product strategy, creating MVP+ Roadmaps, building the product team and, ultimately launching and evolving the product itself.
  • Kofi Gyekye profile image
    Kofi Gyekye
    1. Strategic Planning
    2. Team Leadership
    3. Co-Founder
    4. Integration
    5. CPO
    Multiple Exited Founder (last exit $200m) & CPO - Focused on B2B, B2B2C SAAS, AI, Deep Tech
  • Aniket Prabhune profile image
    Aniket Prabhune
    1. Advisor
    2. Leadership
    3. Team Building
    4. Product Strategy
    5. Strategy
    Product Management Executive | x-Google | x-Amazon | x-Walmart | E-commerce | Onmi-Channel Retail | Advisor | Mentor | Coach

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