Thomas Daly

Product thinker, imaginator, do-er, get-things-done-er.

I'm a seasoned product leader with some wins and some wisdom. I work with companies who need an injection of fresh thinking and customer delight, bringing 15+ years of experience turning thoughts into things, making sure we're building the right thing at the right time.


Currently: Hands-on Consulting for Skylightframe.com

I'm super excited to be working with the product team over at Skylight, the leading wifi-connected digital photo frame, and family organizer calendar, to supercharge th…

Thomas Daly

Work

  • BOXEE (acquired by Samsung)

    BOXEE was a one-of-a-kind cord-cutting streamer device and streaming OS that set the tone for everything that came after. The company was based in NYC and Tel Aviv. (Samsung acquired BOXEE in 2013)


    I joined the team as a Senior Product Manager, and after leading product for a few iterations of the software on the Gen 1 device (including the associated phone and tablet apps), I led product for the second generation device "BOXEE TV with Cloud DVR." The goal for the second device was to shift away from an early-adopter customer profile to a mass market product available on the shelves of big box stores like Walmart and Best Buy. This required a rethink of the end-to-end product, which was overly complex, catering to the finicky needs of super early adopter/techie customers, in both the design of the interface as well as the hardware device itself.


    Despite Hurricane Sandy nearly crippling NYC where our main office was located, we hit an impossible deadline to make it in time for holiday shelf stocking at the big box stores, and sold nearly a million units before Samsung Electronics acquired us (they wanted the Cloud DVR in their smart TV line)

    https://variety.com/2015/digital/news/samsung-kills-top-secret-plan-to-reinvent-the-remote-control-lays-off-boxee-staff-1201557218/
  • SPACIOUS (acquired by WeWork)

    Joined SPACIOUS as Chief Product Officer as the first wave of non-founder hires, turning a rough working prototype into a robust platform that supported the growth of our unique subscription-based network of drop-in workspaces in underutilized street level retail in NYC and SF Bay area. WeWork acquired us and the hard work of our team is currently what you see when you browse and book drop-in workspace in the WeWork app.


    SPACIOUS was a hybrid of a marketplace, and a facility management platform with a consumer-facing mobile app (iOS & Android), and in-space POS app (iOS tablet), a website/web-app, a customer CRM (used by our hospitality staff) and a CMS to manage the retail locations.


    We secured VC funding from Baseline Ventures, August Capital, Redpoint, Lerer Hippeau, Metaprop, Box Group

    https://techcrunch.com/2019/08/27/wework-acquires-co-working-rival-spacious/?guccounter=1

Experience

  • Streamelements

    Streamelements

    Director of Product Management

    Aug 2021 - Jul 2022

    StreamElements, The Ultimate Platform for Content Creators and Brands. Led the cross-functional Product team of sixteen, with ownership of our free suite of creator-facing tools used by 1.6M content creators on a daily basis to engage and monetize their live stream audiences on Twitch/Youtube Live/FB Gaming (web app, mobile, native desktop app). Focused on acquisition, activation and revenue activities, as well as product vision, strategy and roadmap. Coached & Mentored junior PMs and cultivated two people from other departments into PMs. (Company went through waves of layoffs in 2022)

    • Improved the new customer onboarding conversion rate to 85% from 36% by user experience and technical improvements of our import tools within 2.5 month timeframe. Reduced human effort required by customer success team.
    • Increased average tip revenue earned by creators by 18% with iterative improvements to the checkout UX.
    • Conducted customer interviews on a weekly basis, and worked closely with them to co-create new features for helping them to build their audience and earn revenue.
    • Coordinated with major streaming platform product teams to support new platform features and API updates.
  • Samsung Next

    Samsung Next

    Principal Product Manager

    Jun 2019 - Aug 2021

    Samsung Next is the innovation division within the wider Samsung business. Starting as a venture and startup incubator, it added an internal product organization with the goal of birthing a number of Samsung-owned startups.

    • Led two zero-to-one products through the Product-Market-Fit journey, acting as an internal "founder", getting minimum valuable product into people hands in under 6 months.
    • Cultivated relationships with Samsung business units (Mobile, TV, Research) to explore pathways to market.
    • Led user research and idea validation with multiple external startups using our products in a closed beta program.
  • Products that Count

    Products that Count

    Guest Podcast Host

    May 2019 - Jul 2022

    Products That Count is one of the largest networks of product managers in the world. I volunteered my time to interview product leaders across a range of industries, talking to them about what they believe makes a great product, and a great product manager. Fun fact, the first person I interviewed was Packy McCormick, (also his first time interviewed on a podcast)who has become a thought leader by way of his Not Boring substack, which turned into a VC firm.

    • Interviewed product leaders, exploring what it means to be a great product manager.
    • Volunteer Product Coaching
  • Spacious.com (acquired by WeWork)

    Spacious.com (acquired by WeWork)

    Chief Product Officer

    May 2016 - Mar 2019

    Spacious transforms available urban space into a citywide network of drop-in workspSPACIOUS created a marketplace by converting underutilized street-level real estate into an exclusive, high-quality network of drop-in workspaces. Developed and evangelized product vision. Joined as the first wave on non-founder hires, and grew to 27 locations in NYC & SF with 2,000 subscribers and $250k MRR /$3M ARR with an incredibly small team. Active participant in the process raising $9.6M Series A round. A Chief Product officer reporting to the CEO, I was responsible for product strategy and execution, the end-to-end customer journey including user acquisition, activation and retention.aces.

    • Product Strategy and execution of the core platform that enabled the growth and scale of the business, across web, mobile, tablet (Kiosk POS) and CRM.
    • Developed our CX practice that reported into product, and established a customer feedback framework to deliver continuous value to customers and the business.
    • Instilled and evangelized a culture of customer-centricity, which included continuous discovery by way of in-person and video interviews with customers on a weekly basis, and building out a robust product analytics capability.
  • Samsung Electronics

    Samsung Electronics

    Director, Product Management

    Jul 2013 - Sep 2015

    After the acquisition of BOXEE, spent 2+ years growing a team in NYC from 30 to 90 people. Directly managed 7 Product managers, 3 designers and two user researchers , developing a two-screen TV OS to innovate the living room experience. Established OKRs for the eight product teams to ensure each team's priorities and activities mapped to the high level product vision. Here's a Variety piece about our project: https://variety.com/2015/digital/news/samsung-kills-top-secret-plan-to-reinvent-the-remote-control-lays-off-boxee-staff-1201557218/

    • Presented our product vision and prototypes to app partners including senior executives at Netflix, MLB, Google (Youtube), Spotify, Pandora, HBO, et al
    • Participated in diligence efforts for four startup acquisitions into our team: GetGlue, Shelby.tv, Startup Giraffe, HowAboutWe.
    • Fostered a culture of rapid experimentation, prototyping, and testing to bring a new viewer experience to the living room.
  • Boxee (acquired by Samsung Electronics)

    Boxee (acquired by Samsung Electronics)

    Senior Product Manager -> Head of Product

    May 2011 - Jun 2013

    BOXEE was a one-of-a-kind cord-cutting streamer device and streaming OS that set the tone for everything that came after. The company was based in NYC and Tel Aviv. (Samsung acquired BOXEE in 2013)

    • Evangelized the product vision to app content partners (including sr. executives at Netflix, MLB, Google/Youtube, Spotify, Pandora, HBO, et al) to get them excited, and to agree to modify their apps for our app store.
    • Met an impossible deadline of getting our new Boxee TV (with Cloud DVR) onto Walmart shelves in time for the holiday season, which included working through Hurricane Sandy in a devastated NYC.
    • Brought a first-of-its-kind Cloud DVR service to market (which was a key asset which Samsung wanted when they acquired Boxee)
  • House Party, Inc.

    House Party, Inc.

    Vice President Product & Design

    Apr 2006 - Apr 2011

    RippleStreet (fka House party, inc.) was the first startup I worked in, joining the co-founders to take an idea from a very rough concept to a global platform for organizing massive in-home events in partnership with big brands like Kraft, Sony, NIckelodeon, NBC and Microsoft. Microsoft chose us, alongside Meetup, to organically launch Windows 7 around the world.

    • Zero to One product strategy and execution of the first version of the House Party platform.
    • Defined Product Roadmap to scale to support thousands of simultaneous in-home experiences.

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