Fractional CPO | OKR Coach | Techstars Mentor
Startup leaders hire me to sharpen their focus and maximize growth | Founder (acquired), Vimeo, Codecademy
Across 18 years in tech, I’ve mentored over 100 product and engineering leaders, reoriented companies around targeted OKRs and strategy, and driven product and goal-setting from many different roles.
Experiences include Head of Product at Focusmate, Director of Engineering at Vimeo, Engineering Manager at Codecademy, and CEO/Co-Founder at Smart Host (acquired ‘17).
Currently, I'm coaching founder-CEOs on how to be better product leaders. I'm also working with venture-backed leadership teams to use OKRs to achieve their strategic goals.
I'm looking for an early- or growth-stage company that wants a Fractional CPO or Product Consultant to help them develop an incredible product, improve their operations, and drive growth.
What can I do for you?
- Transform a business goal into a focused product roadmap
- Develop a deep understanding of people and what will change their behavior
- Draft product metrics and an A/B testing system to drive learning and growth
- Improve the entire product development lifecycle
- Deliver strategic features that are valuable to your users and customers
- Use OKRs & KPIs to focus teams and accelerate growth
- Hire, coach, and manage people across the tech org
Evan Hammer, LLC
Product Consultant & OKR Coach
Aug 2021 - Present
Product, OKR, and Strategy consultant who helps venture-backed startups achieve their strategic goals
- Teach (and run) product, focusing on user research, metrics, strategic features, and frequent releases
- Coach and train leadership teams on OKRs and strategy to accelerate growth
Head of Product
Apr 2019 - Aug 2021
Focusmate is a virtual coworking community on a mission to help everyone do their best work.
- Grew WAU by 10x and revenue by 14% CMGR over 18 months
- Transformed the OKR process and worked with the CEO to redefine business strategy for our B2C product
- Released successful features like “Invite coworkers” (+68% KPI) and “Get welcomed” (+8% KPI)
Director of Engineering, OTT
Jun 2018 - Jun 2019
Vimeo OTT provides all the technology to transform your video content into a thriving subscription business
- Led product management to enable video providers to collect multi-currency payments from viewers
- Managed 11 people across 2 teams, including 5 direct reports, 4 indirect reports, and 2 consultants
- Hired 6 engineers and a QA analyst in 1 year with 100% of offers accepted
Nov 2016 - Jun 2018
Codecademy helps millions of learners create inspiring careers in technology
- Led a team of 5 software engineers to deliver new dashboards, onboarding, and checkout flows
- Introduced an agile product development process that led to smaller, more frequent releases
CEO, Co-founder & Product Manager
Mar 2014 - Jul 2017
Smart Host helped vacation rental management companies make more money by recommending dynamic, market-based prices.
- Sold company after leading the team through founding, first revenue, fundraising, and hiring
- Graduated from Techstars (Austin, 2014) and won StartupBus (2014)
Sep 2001 - May 2005
- Bachelors, Computer Science
- Bachelors, Music Theory
Send me Talent
Chat with the founders of Fractional to learn what problems you could be solving tomorrow.