Jia Yung Lee

  1. Marketing
  2. Marketing
  3. Marketing Consultant
  4. Content Marketing
  5. Product Marketing
  6. Fractional CMO

I build and execute content for Web3 companies to grow organic traffic

I work with Web3 companies (typically Series A-C) that are looking to build content marketing as their main user acquisition channel. 


I do this for you by focusing on two things: 

1) Creating content your users care about 

2) Distributing the content to your target audience


Previous results for companies I’ve worked with:

  • Increased organic traffic by 354% within 6 months (286 - 1,300 Monthly traffic)
  • Brought in 6 Inbound leads using content ($100,000 ARR on average)
  • Tripled the social m…
  1. Google Analytics
    Google Analytics
  2. SEMrush
    SEMrush
  3. Google Search Console
    Google Search Console
  4. WordPress
    WordPress
  5. HubSpot
    HubSpot
  6. Microsoft Excel
    Microsoft Excel
Jia Yung Lee

Work

  • Home - Alpha Tech Marketing

    Home - Alpha Tech Marketing

    • Content Marketing
    • Product Marketing
    • Marketing

    A blog on marketing tech products. Whether you are building an AI, Blockchain or software solution, become the marketing alpha in your field!

    https://www.alphatechmarketing.com/
    • SEMrush
      SEMrush
    • Google Analytics
      Google Analytics
    • Google Search Console
      Google Search Console

Experience

  • imToken

    imToken

    Product Marketing Lead

    Jul 2021 - Present

    imToken is a decentralized wallet with 15 Million users

    • *The biggest marketing campaign (learn & earn) attracted 595,000 participants by setting the right campaign incentives and promoting through 5 other partners
    • *Increased campaign-activated users by 686% through product refinement and improved campaign mechanics
    • *Optimized average in-app open rate from 5% to 10% by testing messaging
  • Portcast Pte Ltd

    Portcast Pte Ltd

    Growth Marketing Manager

    Jan 2020 - Jun 2021

    Portcast makes global supply chains more predictive and dynamic. Our technology enables logistics companies to improve profitability through dynamic demand forecasting and real-time vessel and container tracking. Improve the profitability of your logistics business with Portcast today.

    • * Worked as the first marketing personnel hired to directly collaborate with the CEO and formed the sales and marketing playbook from scratch.
    • * Negotiated and closed deals worth $300K per annum in recurring revenue obtained only from LinkedIn cold outreach.
    • * Converted 60% of marketing leads into fully sales-qualified leads and achieved 6 sales-qualified inbound leads as a result of strategic marketing techniques.

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