Discover what makes a great CPO, their key responsibilities, necessary skills, and innovative hiring models for your business's growth.
Leif Franco-Soto
Seasoned product manager, founding PM at OpenComp, ex-Amazonian.
I'm an efficiency junkie with experience in SaaS, HR tech, e-commerce, marketplace compliance, and external and internal user product development.
I'm currently open to new projects where I can help define long term product strategy while delivering MVPs and proof of concepts.
Work
Intelligent Offers (Offer Letter)
https://www.opencomp.com/compensation-management-and-program-activationIntelligent Offers digitizes the job candidate offer workflow for recruiters and hiring managers. The MVP was launched within 3 months and included realtime offer feedback data that utilized ongoing job acceptances and rejections within the same company to drive better offer decisions. Over the course of 6 to 8 months post-launch, we iterated on the product to have a fully customizable candidate-facing offer letter.
Merit Cycles
https://www.opencomp.com/merit-cyclesThe product digitizes the merit cycle workflow and contains all collaborative elements within the OpenComp app. On average, users can expect 50% time savings by using the Merit Cycle product vs. spreadsheets due to the streamlined nature of the product as well as the elimination of the most common pain point - broken spreadsheets + lack of guardrails. The MVP was launched within 4 months after 1-2 months of design work and user research. A long term roadmap spanning 1.5 years was also planned that included automated budget allocation, raise recommendations, and robust DEI insight/analysis.
Private Brands Global Ordering
Private Brands Global Ordering enabled the Canadian marketplace to order mixed-container goods through the consolidation of inventory from multiple supplying factories. This eliminated overstock issues for private label goods that we were ordering, and also eliminated out of stock issues for goods that were shut off from ordering due to the extremely high risk of overstock.
Instead of having to order a 40-foot container of USB cables, we were able to request all factory orders to be delivered to free trade zones/ports where goods were organized and consolidated into mixed-containers, and ultimately shipped into Canada.
Experience
OpenComp
Senior Product Manager
Mar 2022 - May 2023
OpenComp's mission is to give companies compensation clarity – and advance fairness and transparency in the process. Named no. 8 of Fast Company’s Most Innovative Companies of 2023 in the Workplace category, OpenComp is a Series A compensation tech start-up founded in 2021 by Salesforce’s founding HR team. Investors include J.P. Morgan, TIME Ventures (the investment fund for Marc Benioff), 8VC, and more.
- Developed and launched an offer letter product
- Matured and iterated the offer letter product
- Developed and launched a merit cycle product
- Piloted an enterprise-focused product - "bring your own data"
- Launched the direct partnership integration with Gusto
- Migrated integration proxies from Finch to Merge.dev
Amazon
Senior Product Manager
Oct 2021 - Mar 2022
Ecommerce, logistics, and cloud services giant that aims to be the world's most customer-centric company.
- Generated $15M in annual free cash flow ($10M cost savings + $5M revenue) by launching Private Brands Global Ordering
- Reduced counterfeit contact rate by 20% through internal products centered around selection and data protection for vendors and sellers
- Piloted an image compliance product in collaboration with AI and ML teams to meet product image regulations in Canada regarding bilingual packaging
Amazon
Product Manager
Sep 2019 - Sep 2021
Ecommerce, logistics, and cloud services giant that aims to be the world's most customer-centric company.
- Created Vendor/Seller Experience strategies involving vendor and seller-facing tools by launching three internal, efficiency-focused products to capture impact and insight
- Captured approximately $5M in ad revenue by launching the Voice of the Vendor program to identify key operational gaps in ad campaigns/spending
Amazon
Vendor Manager
Jul 2019 - Sep 2019
Ecommerce, logistics, and cloud services giant that aims to be the world's most customer-centric company.
- Improved product availability for customers by 15% by resolving key vendor sourcing challenges
- Developed and scaled an optimal sourcing workflow that drove $5M in savings
Amazon
Brand Specialist
May 2017 - Jun 2019
Ecommerce, logistics, and cloud services giant that aims to be the world's most customer-centric company.
- Managed $25M in annual revenue for the Canadian retail market through PC drives, memory, and peripherals categories
- Drove double-digit growth for top studios (Universal, Paramount, Warner Bros) in the physical media category
Mr. Bean's Sweet Stop
Founder/Creator
Jul 2016 - Apr 2017
A tofu pudding dessert shop run out of a commercial kitchen that operated through food delivery services.
- Successfully funded a Kickstarter campaign to start the business
- Reduced costs by 25% through negotiations with key ingredient suppliers
Related Blog Posts
What Does a Chief Product Officer Do? (Roles, Salary, How to Hire)
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Founded Candid, building digital and physical products and teams for 10+ years
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