Sanjiv Baxi

  1. Product
  2. Go To Market
  3. Business Development

One Venture at a Time

I'm a former founder with background in both venture-backed and bootstrapped companies, known for raising $2 million in venture capital and achieving $1 million in revenue within the first year. I also independently established two fashion ventures, focusing on sustainable and local product development.


At Shutterstock, I was known for launching new businesses, serving as the right-hand to the GM of Enterprise, and contributing significantly to the CEO's strategic projects.


Having lived in New York and San Francisco, I now call Los Angeles my home.

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Sanjiv Baxi

Work

  • Exceeding the Million Mark

    Raised $2 million in venture capital, rapidly launched our product in two months, and achieved $1 million in revenue within the first year.

    https://www.rebate.us/

  • Empowering Sustainable Textile Collaboration

    Designed a textile marketplace that fostered collaboration between fabric suppliers and emerging fashion brands, to enhance local utilization and promote sustainable materials while driving transparency and eco-conscious practices in the industry.

  • Integrating Style and Business

    Introduced a men's fashion line that blended business and streetwear for adults aged 25-40 by leveraging Instagram to boost website traffic leading to enhanced brand visibility and increased engagement.

  • Unlocking Independence: Free Stock Photos

    Developed an affiliate marketing website for creative marketers through the creation of a free stock photo platform. Within six months there was reduction our traffic dependency from commission-based partners.

    https://www.freestock.com/

  • Launching a Sales-Ready Creative Platform

    Launched a creative platform for small to medium-sized businesses, equipping the sales team with comprehensive training on target audiences, pitching techniques, pricing strategies, and effective messaging.

    https://www.shutterstock.com/blog/infographic-team-experience

  • Revolutionizing Creative Marketing: Plugin Ecosystem

    Introduced Shutterstock plugin/extension for creative marketers, which involved forging partnerships with Microsoft, Adobe, and Apple, along with the development of a dedicated engineering team for seamless API integrations and ecosystem growth.


    https://www.shutterstock.com/explore/plugins

Experience

  • Rebate

    Rebate

    Founder, CEO

    Nov 2020 - Dec 2023

    Rebate, a VC-backed fintech company, specializes in automating tax credit analysis for small businesses, streamlining their access to federal and state tax credits and fostering their financial growth and efficiency

    • Founded and led a tax service and technology company, securing over $20 million in federal and state tax credits for small businesses
    • Secured $2 million in venture capital from U.S. and UK firms, including initial funding from the Founder of Shutterstock
    • Led a team of 21 (6 employees and 15 contractors), driving the company to $1 million in first-year sales
    • Rapidly transformed Rebate from a concept to a venture-backed business in 2 months, achieving the first sale within 4 months
  • Shutterstock

    Shutterstock

    Director, Enterprise Strategy & Operations

    Mar 2017 - Nov 2018

    Shutterstock is a global provider of stock photography, stock footage, stock music, and editing tools.

    • Right-hand to the GM of Enterprise, leading go-to-market strategy development for new product initiatives that generated over $13 million in sales
    • Developed the pioneering version of our AI platform, 'Shutterstock Labs,' resulting in an impressive surge of over 56k search queries within just two months
    • Orchestrated the launch and continuous management of Freestock.com as our affiliate venture, leading to reduction in referral traffic dependency on external partners
    • Managed Offset.com, a $14 million business, cultivating cross-functional internal partnerships to drive sales growth and optimize business performance
  • Shutterstock

    Shutterstock

    Senior Manager, Business Development & API Programs

    Oct 2015 - Mar 2017

    Shutterstock is a global provider of stock photography, stock footage, stock music, and editing tools.

    • Secured a valuable Microsoft partnership and led the development of a MS PowerPoint add-on, resulting in $80,000 in net new business and earning the Microsoft Office Partnership of the Year award
    • Obtained new budget from the executive team, leading to the establishment of the plug-in/extension team and enabling transformative integrated partnerships
    • Coordinated cross-functional efforts between internal sales and product teams, resulting in the seamless integration of platforms following the successful Webdam.com acquisition
  • Hearsay Systems

    Hearsay Systems

    Manager, Strategic Alliances

    Jun 2013 - Jul 2015

    Hearsay Systems is a leading financial services firm specializing in compliant texting, social selling, and website solutions. The company is committed to reinventing the client experience in the financial sector, offering innovative and efficient engagement solutions for financial service professionals.

    • Successfully landed a content partnership, enabling distribution within our technology platform and resulting in a $500,000 increase in the sales pipeline
    • Collaboratively managed critical partnerships with Vice President, focusing on industry alliances and executing successful go-to-market strategies for special access API programs
  • Hearsay Systems

    Hearsay Systems

    Sales Representative

    Mar 2012 - Jun 2013

    Hearsay Systems is a leading financial services firm specializing in compliant texting, social selling, and website solutions. The company is committed to reinventing the client experience in the financial sector, offering innovative and efficient engagement solutions for financial service professionals.

    • Generated $1.2 million in new sales pipeline and identified $2 million in upselling opportunities, resulting in a $400,000 increase in revenue

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