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Vicky W.

Ops Leader l Ex Sofar Sounds

I help early to growth-stage startups build scalable business units and manage multi-level teams to improve efficiency, drive efficacy, and support margin,

I worked at Sofar Sounds, the world's second-most innovative company in music, scaling operations and growing the business from Seed to Series B. Sofar is now valued at >$100M.

Since then, I've joined consumer and B2B startups as the first Ops hire in the growth tech space. I thrive in ambiguity and create order from chaos through mindful leadership, creative problem-solving, and strategic change management.

As a fractional Ops Director, I help founders set the strategic groundwork and build robust business operating systems. I help your business focus on distilling complex business issues into concrete action plans that drive growth and fuel organizational change.

Hire Vicky
Vicky W.

Experience

Jan 2023 — Jun 2023
Crowdbotics

Crowdbotics

Director of Business Operations

Crowdbotics is a software development platform that helps technical and non-technical teams build apps faster and smarter for businesses.

  • Implemented new business intelligence team and tracking/modeling systems, driving a step change in business insights and creating cross-functional buy-in for several major strategic changes to product, sales, billing, and project management.
  • Restructured SMB business model, leading to a fundamental change in the company’s sales operations, significantly increasing blended operating margins for all business units.
  • Reported all work at a board level, working cross-functionally with senior stakeholders to improve leadership clarity and decision-making capabilities.
  • Led a complete overhaul of the accounts receivable team, driving an 80% reduction in invoice processing time and a 50% decrease in late payments.
Oct 2021 — Dec 2022
Mathison

Mathison

Director of Operatoins

The DEI Intelligence Platform for building more equitable and inclusive workplaces.

  • Increased operational efficacy of core product offering by 300%, reducing costs by 50% and driving 10% increase in overall customer retention. Led 20+ part-time global contractors.
  • Led sales pipeline management driving forecast accuracy and improving efficiency by 30%.
  • Designed and implemented reporting dashboards, driving visibility into core GTM KPIs.
  • Led end-to-end optimization of the customer journey, driving 25% reduction in churn, 20% NPS bounce, and overall 30% increase in NRR.
  • Worked cross-functionally with the executive team to implement first company-wide strategic planning framework (OKRs).
  • Reduced accounts receivable delinquency by 50%.
  • Doubled the efficiency of the Customer Success team.
Apr 2021 — Oct 2021

Ezra

Expansions Operations Manager

Ezra AI provides early cancer detection by combining advanced medical imaging technology and AI technology.

  • Delivered cross-functional SOPs and a suite of no-code automation to decrease operational overhead and reduce human error by 50%
  • Implemented customer support phone & email tooling, doubling customer satisfaction.
  • Managed $300K department budget and hiring plans.
  • Led company-wide OKR framework, goal setting, and KPI tracking.
  • Led SoCal strategic partnership expansion with facility partners, onboarding new partners and expanding contribution margin from existing facilities.
Aug 2016 — Apr 2021
Sofar Sounds

Sofar Sounds

Business Operations Director

Sofar Sounds is a global community hosting curated, intimate music events worldwide for millions of fans. .

  • Brought to market a new company business unit - Private Virtual Concerts - growing to represent 25% of overall company annual revenue.
  • Scaled full funnel supply side operations.
  • Managed 5 full time, 200+ part time employees and 2k+ service level providers.
  • Scaled West Coast operations, driving operational efficiency and delivering $570K in 2019 gross revenue (130% YOY growth).