Discover the main responsibilities of a Chief Product Officer (CPO) and get a practical CPO job description template. Find out about CPO salaries and the best way to hire one.
Brock Meltzer
Fractional Product Leader
I have 20+ years Product, Strategy, and Operations experience helping tech based companies (startup to public companies) scale their business. Currently I am the Chief Operating Officer of First & Third, a boutique web agency where I wear many hats including Product, Strategy, & Operations. Over the past 10 years I have also taken on advisory roles providing strategy to help startup companies scale.
Prior to First & Third, I have held executive roles running Product for SAAS as well a…
Work
Society6: Marketplace for Independent Artists
https://www.society6.comSociety6 features art prints, home decor, bed & bath, iPhone cases, apparel and tech accessories you'll love with designs by artists worldwide.
Featured Article: How SnackNation is changing the food tech game by leveraging consumer data
https://www.builtinla.com/2018/08/31/spotlight-snack-nation-growth-data-productLearn how the team at SnackNation is leveraging consumer insight data to change the food tech industry.
Experience
Mento
Part Time Product & Executive Coach / Mentor
Mar 2023 - Present
Mento is a career coaching and mentorship platform.
- Actively coach and mentor product leaders (from individual contributors to executives).
First & Third
Chief Operating Officer
Jul 2021 - Present
First & Third is a boutique content and commerce web agency with a deep expertise in strategy, web design, and development.
- Increased revenue by 50% Year over Year with the addition of new accounts.
- increased profitability 8x Year over Year with new business and pricing model adjustments
- Grew team from 8 employees to 30 (employees + contractors).
- Responsible for all eCommerce strategy for First & Third clients with daily interactions with founders and executive .
Indy
Executive Vice President, Strategy & Operations
Sep 2019 - Jun 2021
Indy helps freelancers manage their entire business. Send proposals, sign contracts, track billable hours, create invoices, and receive payments all in one place.
- 10x increase in subscriber base with introduction of new pricing model, promotional calendar, and new marketing campaigns.
- Led the successful rebrand of the company from Tispr to Indy.
SnackNation
Senior Vice President, Product
Jan 2018 - Jan 2019
SnackNation is a company focused on employee care, operating in the food and beverage industry. The company's main service is the delivery of curated, healthier snacks, premium coffee and tea, fresh fruit, and safety essentials to both remote and in-office teams. SnackNation primarily serves businesses across various sectors, with a special focus on creating a better work environment.
- Responsible for building the B2B & D2C Product Roadmap (aligning Executive Team, Sales, Marketing, Customer Care, Product, & Engineering).
- Responsible for hiring and building the Product and Engineering team from 3 to 10.
- Grew an 8-person to an 18-person team sourcing product for all snacks (2 Million+/month) including negotiating unit costs, snack box merchandising, insights + data collection, and purchasing.
Society6
Vice President & General Manager
Jun 2013 - Sep 2017
Society6 is an online marketplace that empowers artists to make their artwork available for sale as a variety of products.
- Grew business from $15M in Annual Revenue to $75M+ in 4 years.
- Scaled the team from a team of 3 to 60 across Product, Marketing, Engineering, Design, and Operations.
- Reported directly to the CEO with responsibility for regular board meeting presentations.
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