Eric Rodriguez
- Operations
- Fractional COO
- Strategy
- Go-To-Market Strategies & Implementation
- Leadership
- Project Management
- Advisor
Operations executive and Salesforce consultant with 14+ years of experience (ex-Facebook, Dropbox, Common Living)
I am an operator and a builder. Over the last decade, I have built and scaled revenue, go-to-market engines, sales orgs and operations teams at high growth start-ups in SaaS, Social Media, Marketplaces, Proptech and Web3. I have done that while growing leaders and leaders of leaders to create lasting success for companies.
Today I help founders and executive teams set the right foundation for growth and scale with a focus on creating efficient revenue generating engines and robust operational pro…
- Salesforce
- Zapier
- Google Sheets
- Microsoft Excel
Work
See How This Coliving Startup Adapts Its Model for Safety - Salesforce Blog
- Scaling
- Leadership
- Revenue Operations
- Business Operations
- Operations Leadership
https://www.salesforce.com/blog/common-coliving-virtual-workflow/?bc=SOCCommon, a real estate startup, leverages technology to better serve existing customers and help others in their communities, all while keeping employees safe.
- Salesforce
- Salesforce Lightning Platform
Operations Manager at Dropbox
- Outsourcing
- Scalable programs
https://www.dropbox.com/As an Operations Manager for the Engagement and Monetization Team at Dropbox, I directed outsourcing relationship across multiple vendors ensuring high-quality deployment of all programs, analyzing operational performance, improving and managing outsourced processes, and driving efficiencies to exceed SLAs/KPIs.
I also developed, operationalized and scaled high-touch revenue programs generating $2.6 million per year. Additionally, I implemented operational structures for Dropbox Pro Support that increased adherence to SLA by 30%.
- Salesforce
Community Operations at Facebook
- International Expansion
- Outsourcing
- Customer Support
- Content moderation
https://www.facebook.com/As a Community Operations team lead at Facebook pre-IPO, I managed team of 9 individuals tasked with creating and executing upon operational metrics and project-based market goals, developing execution strategies and measurement, and sharing results for one of FB’s leading growth markets.
I also drove critical cross-functional partnership with Engineering and User Trust teams to identify, build requirements, test, and implement solutions that improved user experience and revolutionized previous support structures. Additionally, I spearheaded outsourcing initiatives leading to internal workload reduction of 20+ FTEs in one year.
Experience
Unstoppable Domains
Director of Strategy and Operations
May 2022 - Feb 2023
Unstoppable Domains is on a mission to create user-owned, digital identity for every person on the planet.
- Built operational engine to scale partnerships 4x at Unstoppable Domains from 200 to 800 partners
Common Living
Executive Vice President of Operations and Product
Nov 2017 - May 2022
The largest community-driven residential operator in the US. Making city living easier.
- Led centralized, field and business operations across 12 teams, 160+ employees, 11 cities and 90+ multimillion-dollar residential assets
- Managed a P&L of $100+ million in revenue playing a critical role in driving 500% growth in beds under management and monthly Sales conversions since joining
- Responsible for resident and partners experience and satisfaction driving 600% growth in resident base, 20% increase in resident renewal rates and 35% growth in assets under management from existing partners
- Drove product strategy and development of processes and initiatives to hit scaling targets for Operations team through development on Salesforce as well as partnering with Engineering as needed to achieve optimal results
Shift Technologies, Inc.
Head of Sales Development and Customer Success
Aug 2015 - Jun 2017
On a mission to make buying and selling used cars fun, fair, and accessible to everyone.
- Managed Sales Development organization and created Customer Success teams driving central operations across five markets, growing team from 5 to 30 people, and quadrupling monthly car sales since joining.
- •Drove and reiterated on buyer merchandising strategy driving ~50% of customer acquisitions and led copywriting team to automate of 90% of all workload.
- •Worked closely with Engineering to drive product strategy for buyers leading to operational efficiency gains and improvements in customer experience.
Dropbox, Inc.
Operations Manager, Engagement and Monetization Team
Jun 2014 - Aug 2015
Dropbox is the one place to keep life organized and keep work moving.
- Directed outsourcing relationship across multiple vendors ensuring high-quality deployment of all programs, analyzing operational performance, improving and managing outsourced processes, and driving efficiencies to exceed SLAs/KPIs.
- Developed, operationalized and scaled high-touch revenue programs generating $2.6 million per year.
- Implemented operational structures for Dropbox Pro Support that increased adherence to SLA by 30%.
Facebook
Community Operations Team Lead
May 2011 - May 2014
- Managed team of 9 individuals tasked with creating and executing upon operational metrics and project-based market goals, developing execution strategies and measurement, and sharing results for one of FB’s leading growth markets.
- Drove critical cross-functional partnership with Engineering and User Trust teams to identify, build requirements, test, and implement solutions that improved user experience and revolutionized previous support structures.
- Spearheaded outsourcing initiatives leading to internal workload reduction of 20+ FTEs in one year.
Send me Talent
Chat with the founders of Go Fractional to learn what problems you could be solving tomorrow.