Operations executive and Salesforce consultant with 14+ years of experience (ex-Facebook, Dropbox, Common Living)
I am an operator and a builder. Over the last decade, I have built and scaled revenue, go-to-market engines, sales orgs and operations teams at high growth start-ups in SaaS, Social Media, Marketplaces, Proptech and Web3. I have done that while growing leaders and leaders of leaders to create lasting success for companies.
Today I help founders and executive teams set the right foundation for growth and scale with a focus on creating efficient revenue generating engines and robust operational processes while building high performing teams.
My results:
→ Built operational engine to scale partnerships 4x at Unstoppable Domains from 200 to 800 partners.
→ Managed a P&L of $100+ million in revenue and drove 500% growth in Sales at Common Living while driving a 600% growth in resident base
→ Built, hired, and led centralized, field, and business operations teams at Common Living, comprising 12 teams, 160+ employees, 11 cities, and 90+ multi-million-dollar residential assets.
→ Boosted monthly car sales by 400% at Shift Technologies
→ Generated $2.6 million per year by developing, operationalizing, and scaling high-touch revenue programs at Dropbox
→ Established scalable, repeatable, and automated sales processes at Unstoppable Domains, Common Living, Shift Technologies, and Dropbox
→ Led Community Operations for Portuguese speaking countries at Facebook as user base grew from 30m to 300m+ building automation and streamlined processes to reduce operational costs and increase team efficiency
There are 2 key ways I can help you:
1) I partner with founders and executive teams to grow revenue and set the foundation for scalable growth through GTM advisory, consulting, and fractional revenue and operations leadership.
2) As a 7x certified Salesforce consultant, I help companies implement or improve their Salesforce instance to ignite their Sales engine and scale their revenue and operational processes
Common, a real estate startup, leverages technology to better serve existing customers and help others in their communities, all while keeping employees safe.
As an Operations Manager for the Engagement and Monetization Team at Dropbox, I directed outsourcing relationship across multiple vendors ensuring high-quality deployment of all programs, analyzing operational performance, improving and managing outsourced processes, and driving efficiencies to exceed SLAs/KPIs.
I also developed, operationalized and scaled high-touch revenue programs generating $2.6 million per year. Additionally, I implemented operational structures for Dropbox Pro Support that increased adherence to SLA by 30%.
As a Community Operations team lead at Facebook pre-IPO, I managed team of 9 individuals tasked with creating and executing upon operational metrics and project-based market goals, developing execution strategies and measurement, and sharing results for one of FB’s leading growth markets.
I also drove critical cross-functional partnership with Engineering and User Trust teams to identify, build requirements, test, and implement solutions that improved user experience and revolutionized previous support structures. Additionally, I spearheaded outsourcing initiatives leading to internal workload reduction of 20+ FTEs in one year.
Unstoppable Domains is on a mission to create user-owned, digital identity for every person on the planet.
Built operational engine to scale partnerships 4x at Unstoppable Domains from 200 to 800 partners
Nov 2017 — May 2022
Common Living
Executive Vice President of Operations and Product
The largest community-driven residential operator in the US. Making city living easier.
Led centralized, field and business operations across 12 teams, 160+ employees, 11 cities and 90+ multimillion-dollar residential assets
Managed a P&L of $100+ million in revenue playing a critical role in driving 500% growth in beds under management and monthly Sales conversions since joining
Responsible for resident and partners experience and satisfaction driving 600% growth in resident base, 20% increase in resident renewal rates and 35% growth in assets under management from existing partners
Drove product strategy and development of processes and initiatives to hit scaling targets for Operations team through development on Salesforce as well as partnering with Engineering as needed to achieve optimal results
Aug 2015 — Jun 2017
Shift Technologies, Inc.
Head of Sales Development and Customer Success
On a mission to make buying and selling used cars fun, fair, and accessible to everyone.
Managed Sales Development organization and created Customer Success teams driving central operations across five markets, growing team from 5 to 30 people, and quadrupling monthly car sales since joining.
•Drove and reiterated on buyer merchandising strategy driving ~50% of customer acquisitions and led copywriting team to automate of 90% of all workload.
•Worked closely with Engineering to drive product strategy for buyers leading to operational efficiency gains and improvements in customer experience.
Jun 2014 — Aug 2015
Dropbox, Inc.
Operations Manager, Engagement and Monetization Team
Dropbox is the one place to keep life organized and keep work moving.
Directed outsourcing relationship across multiple vendors ensuring high-quality deployment of all programs, analyzing operational performance, improving and managing outsourced processes, and driving efficiencies to exceed SLAs/KPIs.
Developed, operationalized and scaled high-touch revenue programs generating $2.6 million per year.
Implemented operational structures for Dropbox Pro Support that increased adherence to SLA by 30%.
May 2011 — May 2014
Facebook
Community Operations Team Lead
Managed team of 9 individuals tasked with creating and executing upon operational metrics and project-based market goals, developing execution strategies and measurement, and sharing results for one of FB’s leading growth markets.
Drove critical cross-functional partnership with Engineering and User Trust teams to identify, build requirements, test, and implement solutions that improved user experience and revolutionized previous support structures.
Spearheaded outsourcing initiatives leading to internal workload reduction of 20+ FTEs in one year.
