- MarketingConsultantCMO
What a marketing strategy consultant does, what one costs, and how to hire a vetted fractional marketing leader in days, not months.
Jessie F.
Community, Marketing, and Content leader thriving on strategy, data, and passion.
Jessie D'Amato Ford is a seasoned professional with over 18 years of global leadership experience, specializing in community development, program management, event coordination, and marketing and content strategy. Her expertise lies in driving substantial growth, fostering open innovation, and making impactful, data-driven decisions. Beyond her professional pursuits, Jessie is driven by a deep passion for meaningful work and a genuine desire to make a positive impact in the lives of others.
Durin…
Work
New CS-STEM Community Built through Government Grant
cnbc.comSponsored by and developed in partnership with DARPA, the School of Code is a program of unique new science, technology, engineering and mathematics interactive lessons designed to introduce youngsters to coding in a fun and creative process.
- Built a new community for kids ages 13-18 in the US to help foster and encourage STEM skills with a focus on Computer Science. (STEM = science, technology, en…
B2B2C Sponsorship Marketing for Global Events
drive.google.com- Created prospectus and corresponding social media, email, and promotions to drive sponsorships.
- Worked with Fortune 500 businesses to secure sponsorships and collaborate during event.
MVP Program for Topcoder Community
topcoder.com- Created a MVP program at Topcoder.
- Developed the branding, the program details, the rules, and carried out the MVP program execution.
- Gave MVPs a voice in the community and leveraged their feedback for community improvements.
About Topcoder:
Topcoder is a crowdsourcing marketplace that connects businesses with hard-to-find expertise. The Topcoder Community includes more than one million of the world’s…
Global Community Event Organizer
topcoder.com- Executed the entire event from start to finish.
- Developed the tournament website, branding, rules, structure.
- Managed all the event marketing.
- Handled the travel of over 100 people from 30 different countries to the events.
- Working with many different vendors.
- Point person for all things venue, catering, etc.
- Organizing sponsorships.
- Providing on the ground support throughout.
Founder, The Brackets Club
thebracketsclub.com- Started my own 501c3 nonprofit organization, The Brackets Club in 2021
- We are dedicated to helping the members of freelancer communities by collecting monetary donations to aid in need during times of hardship.
- So far have provided over $5,000 in cash to freelancers in need fleeing Ukraine to help them start new lives.
Experience
the Brackets Club, Inc.
Founder
Feb 2021 - Present
The Brackets Club is a nonprofit organization dedicated to members of the freelancer community. We collect monetary donations to aid members in need during times of hardship. Freelancers supporting freelancers. Our goal is to positively impact the lives of freelancers and their families who are unable afford healthcare or insurance. Freelancers are the future of work and we all need to come together to support each other. The Brackets Club is run completely by volunteers so every donation goes directly to someone in need.
- Have raised over $10,000 to date for freelancers in need.
Herox
Director of Community Innovation
Apr 2023 - Oct 2023
HeroX is a crowdsourcing platform that allows anyone in the global community to create a challenge or submit a solution to a posted challenge. We connect solvers with problems, and we believe that going to the global community can provide richer and broader solutions - beyond what your own network can provide.
- Spearheaded the successful implementation of HeroX's inaugural community data tracking system, significantly enhancing the organization's capacity to measure and elevate community vibrancy.
- Earned Harvard Business School certification in Open Innovation.
Topcoder, a Wipro Company
Head of Community
Apr 2005 - Jan 2023
Topcoder is a crowdsourcing marketplace that connects businesses with hard-to-find expertise. The Topcoder Community includes more than one million of the world’s top designers, developers, data scientists, and algorithmists. Global enterprises and startups alike use Topcoder to accelerate innovation, solve challenging problems, and tap into specialized skills on demand.
- Earned four promotions during tenure
- Earned the Wipro CTO Stalwart Award for Fiscal Year 2022
- Engineered an extraordinary surge in community membership from 50,000 to an impressive 1.7 million, leveraging innovative marketing, program development, and compelling community opportunities.
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