Get an effective Chief Revenue Officer (CRO) job description template you can use to attract candidates. Find out what a CRO does, salary, how to hire one, and more.
Kevin Weatherman
First Business Exec / CRO / VP - OneSignal, MoPub, PubMatic, Moloco, Facet Data
First Business Executive at multiple successful startups including OneSignal, MoPub/Twitter and PubMatic. Significant experience scaling from pre-revenue to $5-10M in revenue, Seed to Series A/B. Leading angel investor in NYC focused on B2B Saas - Portfolio includes Attentive, Electric AI, mParticle, Ghost, Crstl, Accelpay, Magellan AI, InfluxData, and Triplelift (acquired).
VP Enterprise - Moloco - #1 Mobile App DSP ($1.5B val)
CEO Facet Data (acquired) - Exploratory analytics for Snowflake &…
Work
0 to 1 GTM Sales
https://docs.google.com/document/d/145o9i5h6ZP96VwxAUZ0lrFEzNOA6I2Pcrs9xXIp1iYs/edit?usp=sharingKevin Weatherman Sales / GTM Sales Process Overview / High-Level Philosophy
Defining our ICP
I first want to focus on WHY your current customers use your product. When they tell other companies they typically make statements like
- We make more money
- We save significant time
- We save signigicant costs (5x less expensive) / Save $25K a month
- We have new skills / abilities / understanding of our business
Intangible Ventures
https://intangiblevc.com/Working with early-stage startups as an angel investor and advisor.
Community and sourcing engine for early stage VC companies.
Experience
Moloco
Vice President Enterprise
Jun 2023 - May 2023
Your Technology Partner for Sustainable SupergrowthMoloco is a $1.5B machine learning company backed by Tiger Global, that empowers mobile businesses to unleash the power of their data for fast, sustainable growth through the programmatic advertising ecosystem. Founded in 2013, the company offers a complete suite of programmatic advertising solutions to help mobile companies optimize the performance of their acquisition, retention and monetization campaigns. Moloco offers a top-rated demand-side real-time bidding platform that provides scale across more than 4 billion devices globally. Through highly sophisticated products like Moloco Cloud and Moloco Engine, consumers are able to easily utilize the benefits of their own data while leveraging the power of Moloco’s proprietary machine learning technology. Moloco is one of the fastest growing companies in the programmatic ecosystem. Moloco has over 300 Molocans globally, headquartered in Silicon Valley, with distributed offices in San Francisco, Seattle, London, Seoul, Singapore, China and Tokyo. For more information, visit www.moloco.com
- Launched new product
Facet
CEO
Feb 2019 - Oct 2021
Facet empowers your team to make better, faster business decisions at scale, without custom engineering.
- Sold company to top Social Media Company
Lever Health
Co-founder and Chief Executive Officer
Dec 2018 - Dec 2020
Health Coaching designed to help you eat better, move more, and sleep better. Work1:1 with your coach today.
- Raised funding from top VCs
Onesignal
Cro and Vice President of Business Development
Jul 2016 - Jun 2018
Customer engagement platform used by 1M+ developers; the fastest and most reliable way to send push notifications.
- Scaled revenue from $0 to over $5M
Twitter
Director, Global Strategic Publisher Sales
Sep 2013 - Feb 2015
We serve the public conversation. Follow @TwitterCareers on Twitter for more.
- Scaled MoPub to over $1B in revenue
Mopub
Vice President of Business Development
Apr 2011 - Feb 2015
MoPub, a Twitter company, provides monetization solutions for mobile app publishers and developers around the globe.
- First business hire
Pubmatic
Senior Account Executive, Publisher Sales
Jan 2008 - Apr 2011
PubMatic (Nasdaq: PUBM) is an independent technology company delivering digital advertising’s supply chain of the future
- First US employee
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Chief Revenue Officer (CRO) Job Description & Template
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GTM Strategist | Strategic Partnerships & Alliances | ex- M12 (Microsoft's Venture Fund), ex- Smartsheet, ex- PitchBook
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