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Analytix Solutions

Analytix provides Accounting Bookkeeping, Medical Billing, Audio Visual, IT outsourcing services to small businesses across the USA

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Analytix is a comprehensive solution provider, offering services across various functional areas and disciplines of businesses. From accounting and bookkeeping to data management, web development, business analysis, IT support, and audiovisual solutions, Analytix caters to all your business needs. With an emphasis on helping businesses navigate the ever-changing competitive landscape, Analytix Solutions empowers business owners to make informed decisions that positively impact profitability. They provide integrated solutions that combine cross-disciplinary expertise, technological aptitude, and deep domain experience. By offering efficient systems and processes, reliable data, and industry insights, Analytix Solutions becomes your strategic partner in scaling your business for growth. Their mission is to be a high-performance professional outsourcing organization, creating customer and partner loyalty through innovative and customized services. They strive to be a trusted partner of choice by providing one-stop, technology-enabled, value-driven solutions that enhance clients' growth and profitability. At Analytix, the whole is always greater than the sum of its parts. The synergy among their team members, characterized by a collaborative work style and a commitment to professional development, sets them apart. With a focus on both hard skills like analytical reasoning and soft skills like adaptability and creativity, Analytix ensures the continued professional excellence of its employees. Additionally, Analytix pays attention to employee well-being and happiness through programs like AWOW (Analytix Wonderful Women of Work) and WE CARE, which focus on healthcare, wellness, and remote work support. When you choose Analytix, you gain access to a team that brings deep industry knowledge, cross-domain expertise, skills, and a desire to continuously learn and improve. This translates into creative, customized, and relevant solutions for your business. With an experienced leadership team, including CEO & Founder Satish Patel, President & Country Head Rajiv Bhatia, COO John Mathew, IT Manager Pratik Amin, Director of IT & Web Services Jagruti Patel, and Director of Healthcare Solutions Enida Mimani, Analytix combines expertise and vision to deliver exceptional results. If you appreciate a creative, innovative work environment, Analytix is also hiring talented individuals to join their rapidly growing team. They offer a culture that fosters collaboration, professional development, and the pursuit of excellence. Choose Analytix as your partner and unlock the potential for success in your business.

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A professional services firm specializing in finance, IT, HR, and healthcare services. The company focuses on delivering scalable solutions across various industries, leveraging innovative strategies like AI to enhance service delivery.

Overview
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**The situation:** Despite a strong service delivery foundation and loyal client base, the sales and marketing function has underperformed for 2+ years. Basic infrastructure is missing—no pipeline tracking, no historical baselines, unclear ROI on S&M spend. Recent leadership changes (VP Marketing departed, VP Sales under evaluation) have created an opportunity for a complete GTM reset.

**What we need:** A fractional CRO to first diagnose what's broken, then design a modern, lean revenue engine. This is a turnaround, not incremental optimization. We're open to unconventional approaches—including outsourcing most S&M to specialized agencies rather than rebuilding in-house. We'd love to lean fully into AI-first rebuild.

Responsibilities
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*   Conduct honest assessment of current GTM dysfunction before prescribing solutions
*   Right-size S&M spend and identify where to build vs. outsource
*   Redesign and implement a unified Go-To-Market strategy across diverse services and verticals
*   Lead the integration of AI into the business strategy and operations
*   Evaluate and restructure the existing sales and marketing teams (we've recently let go of VP of Marketing & evaluating VP of Sales. Considering shutting down all sales & marketing operations and instead outsourcing to agencies.)
*   Collaborate to develop a comprehensive revenue strategy aligning sales and marketing activities
*   Advise and equip the team with the appropriate sales and marketing tools and platforms
*   Drive standardization and scaling across selected verticals
*   Establish foundational metrics and accountability systems where none exist

Qualifications
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*   Extensive experience in the professional services industry & recurring revenue business models
*   Proven ability to challenge and innovate existing strategies
*   Background in scaling businesses with complex service offerings and diverse markets
*   Deep understanding of AI applications in business contexts
*   Experience in evaluating and implementing sales and marketing tools effectively
*   Flexibility in time commitment with a focus on achieving outcomes
*   Open to remote work arrangements
*   Track record fixing broken or underperforming revenue organizations
*   Experience building revenue functions with fractional resources and agency partners vs. large in-house team

This opportunity offers a dynamic environment where strategic vision and leadership skills will directly contribute to the company's transformation and growth.

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