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Intelance

Intelance is a strategic consultancy specialising in Enterprise Architecture, AI transformation, and cybersecurity. We help organisations design the systems, structures, and operations needed for digital resilience and transformation. We are a UK specialist consultancy working across Enterprise Architecture, Cyber Resilience and AI Governance.

# Technical SEO & Web Growth Specialist (Fractional Contractor)

**Location:** Remote  
**Type:** Freelance  
**Compensation:** £300 to £500 / day  
**Engagement:** 90-day fractional engagement (2-3 days per week) with 30-day review and rolling monthly continuation

## Overview

You will be responsible for improving the technical, content and conversion foundations of the Intelance website. This is a hands-on role requiring direct implementation of improvements, not just recommendations.

## Key Responsibilities

- Carrying out technical SEO audits and implementing fixes directly where possible
- Setting up and improving Google Search Console, GA4 and conversion tracking
- Reviewing crawlability, indexation, sitemaps, robots.txt, redirects, broken links, canonical tags and internal links
- Implementing and validating schema markup, including Organisation, Service, Article, FAQ, Breadcrumb and Person schema where appropriate
- Building and improving WordPress/Elementor service pages, landing pages and article templates
- Improving page speed, Core Web Vitals, mobile usability and image optimisation
- Improving metadata, headings, page structure, internal links and content formatting
- Supporting the creation of high-quality service pages for Cyber Essentials, Cyber Essentials Plus, ISO 27001, AI Governance and Enterprise Architecture
- Supporting keyword research, competitor page reviews and search-intent analysis
- Creating content briefs and long-form first drafts where needed
- Improving conversion copy, page headlines, call-to-action sections, enquiry prompts and FAQ sections
- Improving website design polish, readability, spacing, visual hierarchy and mobile layouts
- Setting up or improving website forms, lead source tracking and basic CRM/enquiry tracking
- Producing simple monthly reports showing what changed, what improved, what still needs fixing and what should be prioritised next
- Working directly with the founder to turn expert input into clear, credible and commercially useful website content

## Required Experience

You must be genuinely hands-on. Strong experience required in:

- Technical SEO
- WordPress
- Elementor
- Google Search Console
- GA4
- Schema markup
- Page speed optimisation
- Core Web Vitals
- Website conversion improvement
- B2B service-page optimisation
- Keyword research and search-intent analysis
- Internal linking and content structure
- Basic CRM, form tracking or lead source tracking
- Clear, practical reporting

## Additional Requirements

- Strong written judgement and the ability to improve website copy without making it sound generic
- Good design taste and the ability to improve page layout, spacing and readability
- Experience working on B2B, consulting, technology, cyber security, SaaS, professional services or compliance websites
- The ability to work independently and ship improvements without constant supervision
- A practical understanding of how SEO, content, website performance and conversion work together
- High attention to detail
- The confidence to challenge weak pages, unclear copy, poor structure or unnecessary complexity

## Not a Good Fit If

- Your main experience is social media management
- You mainly produce SEO reports but do not implement fixes
- You have little or no WordPress/Elementor experience
- You rely on generic AI-generated content
- You promise quick rankings without understanding the market
- You need a developer for every small website change
- You do not use Google Search Console regularly
- You prefer strategy decks over practical execution

## Benefits

- Flexible working arrangement
- Remote or hybrid working possible
- Direct access to the founder and senior decision-maker
- Opportunity to shape the digital growth engine of a specialist UK consultancy
- Work across high-value sectors including cyber resilience, AI governance, enterprise architecture and digital transformation
- Clear 90-day delivery plan with practical priorities
- No corporate bureaucracy
- High-trust working style for someone who can execute well
- Opportunity for a longer-term engagement if the first 90 days go well

## Application Requirements

We care more about proven output than formal qualifications. Please be ready to show examples of:

- Technical SEO fixes you have implemented
- WordPress or Elementor pages you have built or improved
- Schema markup work
- Search Console or GA4 improvements
- Page speed or Core Web Vitals improvements
- B2B service pages or landing pages you have improved
- Content briefs, SEO content structures or conversion improvements you have created

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Intelance (Remote): Technical SEO & Web Growth Specialist (Fractional Contractor)

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Responsible for improving the technical, content, and conversion foundations of the Intelance website. This hands-on role involves direct implementation of SEO improvements and web growth strategies.

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Fractional Technical SEO & Web Growth Specialist

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