SmartAsset

SmartAsset is a trusted brand that helps individuals make smart financial decisions. With a commitment to accuracy and actionable advice, SmartAsset provides personalized calculators, educational tools, and consumer-focused financial information. Their online platform, SmartAdvisor, connects consumers with financial advisors through a national marketplace, facilitating informed decisions and financial planning. Reaching approximately 75 million people each month, SmartAsset empowers users by providing valuable insights and guidance. Their values of empowerment, trust, adaptability, data-driven decision-making, and collaboration shape their operations. SmartAsset has received recognition for their innovative software and user-friendly design, enabling users to understand the implications of their decisions. They have also been acknowledged as a top financial technology company and have earned prestigious awards for their thought leadership, technological advancements, and financial planning services. Invested in by smart investors, SmartAsset's content and calculators reach millions of users each month, making them a reputable resource in the financial industry.