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Tardus Wealth Strategies, headquartered in Honolulu, HI, is a renowned full-service wealth coaching company dedicated to helping individuals achieve financial independence. Led by the dynamic duo Tanisha and Chris Souza, the brand offers innovative solutions and alternative investment strategies to guide clients towards their financial goals. One of their groundbreaking offerings is the patented Income Snowball System, developed by Tanisha. This system helps individuals create self-sustaining passive income while eliminating debt, projecting their financial freedom date within 5 to 10 years. With this unique approach, Tardus Wealth Coaches work hand in hand with members on a monthly basis, creating a personalized system for generating passive income, paying off debt, and planning for a secure financial future. Their team of dedicated and experienced professionals, including CEO Tanisha Souza, COO Chris Souza, and Wealth Coaches Kathy Sposato, Cora Sanchez, and Sequana Janifer, ensure that clients receive top-notch guidance and support on their wealth-building journey. Join Tardus Wealth Strategies and experience the transformative power of their coaching services to achieve lasting financial success.

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Tardus Wealth Strategies is a mission-driven wealth coaching firm focused on creating a Wealth Revolution through education, coaching, and innovative cash-flow strategies. Headquartered in Honolulu, Hawaiʻi, the company is scaling into a national franchise network. Tardus operates at a high standard where expectations are clear, performance is visible, and results matter.

## Remote Marketing Manager (Paid Media & Lead Generation)

**Position Type:** Full-Time (Part-time considered)  
**Location:** Remote (U.S.-based)  
**Level:** Manager/Supervisor

### Role Summary & Responsibilities

**Paid Media and Digital Growth**
- Build, manage, and optimize paid advertising campaigns across social and digital channels
- Translate video and content assets into effective ads and funnels
- Continuously test messaging, creative, and audiences to improve lead quality and cost efficiency

**Marketing Platforms & Systems**
- Execute campaigns directly inside HubSpot (or comparable CRM/marketing platforms)
- Build marketing automation and reporting that leadership can clearly understand
- Collaborate with the Affiliate/Vendor Manager to produce affiliate campaign assets
- Create, monitor and improve client referral campaigns and initiatives

**Events, Webinars & Promotions**
- Support conferences, webinars, and events in partnership with leadership
- Design and execute promotion strategies for events (before, during, and after)
- Ensure event marketing feeds long-term systems rather than one-off efforts

**Evergreen Growth & Content Enablement**
- Help develop evergreen marketing assets (webinars, content, campaigns)
- Review and edit content for paid campaigns and marketing channels (e.g., LinkedIn, Meta, TikTok, YouTube, blog)
- Improve website and funnel messaging to retain traffic and increase engagement
- Focus on reusable systems that generate long-term value

**Templates, Enablement & Scale**
- Create templates for campaigns, webinars, emails, and promotions that others can execute
- Reduce bottlenecks by enabling teams through systems
- Ensure messaging consistency and compliance across campaigns and funnels
- Help lay the groundwork for marketing systems that will support future franchise locations

### How You'll Work

- Collaborate directly with executive leadership on priorities and strategy
- Fully execute once direction is set
- Balance competing requests while protecting company-level objectives
- Improve or replace systems that "technically work" but don't scale

### What We're Looking For

- Experience managing paid digital advertising campaigns or working with paid media vendors
- Strong understanding of funnels, attribution, and performance metrics
- Ability to communicate clearly, challenge assumptions, and improve systems
- Comfortable leveraging AI tools for design, scripts, and marketing campaigns
- Highly organized, systems-oriented thinker who cares about scalability and impact
- Experience using HubSpot, Google Analytics, Salesforce, and similar technology tools is preferred

### Critical Fit Requirements

This role is for someone who can do the work and be responsible for results — not just a person who oversees tasks.

You must:
- Execute directly, and delegate where appropriate
- Operate across multiple marketing functions
- Be responsible for outcomes, not just activity

### Work Setup

- Remote (U.S.-based)
- Full-time preferred (strong part-time considered if capacity supports ownership)
- Requires overlap for team collaboration

### Growth Path & Strategic Importance

This is not a static role. The right hire will help shape how marketing operates today and how it scales into a national franchise model. As the company grows, this role has the opportunity to expand in scope and influence.

Remote Marketing Manager (Paid Media & Lead Generation) - Tardus Wealth Strategies - Career Page

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Senior Performance Marketing Manager

Director of Growth Marketing

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Tardus Wealth Strategies is an international wealth-coaching company headquartered in Honolulu. Tardus works with Tardus Preferred Vendors throughout the country that offer income producing financial products and services that can be used with our patented Income Snowball system. The Tardus Wealth Coaches work with clients on a monthly basis to help them create a predictable system for creating passive income and achieving financial freedom.

Tardus Wealth Strategies

Coaching you to financial independence with the patented Income Snowball.

**Full-Time Performance Marketing Manager: Tardus Wealth Strategies**  
About Tardus

Tardus Wealth Strategies is a mission-driven wealth coaching firm focused on creating a Wealth Revolution through education, coaching, and innovative cash-flow strategies. We are headquartered in Honolulu, Hawaiʻi and scaling into a national franchise network.

We operate with clear systems, defined metrics, and a high standard of accountability. Our team is built for individuals who take ownership, execute independently, and measure success by outcomes — not activity.

Role Summary

The Marketing Manager is responsible for paid media and digital growth systems that generate qualified leads for Tardus.

This is a performance-based role — not a general marketing position.

You are primarily responsible for building, testing, and scaling paid campaigns that produce consistent, cost-efficient lead flow. Success is measured by outcomes you directly control: lead volume, lead quality, and campaign performance within budget.

This role operates independently within defined systems and requires strong judgment, data fluency, and disciplined execution.

Outcomes & Success Measures

- Consistent flow of qualified leads
- Improving cost per lead across campaigns
- Documented and repeatable testing insights
- Reliable attribution and performance visibility
- Clean handoff of leads to Sales without breakdowns in routing or quality

Responsibilities

**Paid Media & Campaign Ownership**

- Responsible for paid acquisition across social media channels
- Design, test, and scale ads and related campaigns
- Continuously optimize audiences, creative, and funnel performance
- Maintain clear campaign structure, tracking, and reporting

**Marketing Channel Performance & Conversion**

- Optimize landing page and website performance and conversion optimization
- Identify and drive improvements in funnel conversion rates
- Collaborate with the IT department for implementation
- Ensure lead capture, routing, and tracking function reliably
- Design marketing to generate qualified leads for the annual conference

**AI-Driven Content Direction**

- Produce, direct and refine AI-generated marketing content by AI avatars
- Review and edit content for paid campaigns and marketing channels (e.g., LinkedIn, Meta, TikTok, YouTube, blog)
- Ensure messaging consistency and compliance across campaigns and funnels
- Align content with performance data and campaign objectives

**Nurture & Growth System Support**

- Create, monitor, review and edit lead magnet nurture sequence performance
- Monitor lead routing tools for consistency and accuracy
- Collaborate with the Affiliate/Vendor Manager to produce affiliate campaign assets
- Create, monitor and improve client referral campaigns and initiatives

## **Required Qualifications**

- Proven experience managing paid digital advertising campaigns
- Strong understanding of funnels, attribution, and performance metrics
- Ability to translate data into clear optimization decisions
- Comfortable leveraging AI tools for design, scripts and marketing campaigns
- Highly organized, self-directed, and consistent in execution
- Able to operate independently while collaborating cross-functionally
- Experience using Hubspot, Google Analytics, Salesforce and similar technology tools is preferred

Work Setup

- Remote
- Full-time preferred (strong part-time considered if capacity supports ownership)
- Requires overlap for team collaboration

Fit Disclaimer

This role is built for marketing professionals who want full ownership of outcomes.

It is not a fit for candidates who:

- Prefer broad, undefined marketing responsibilities
- Need constant direction or approval to execute
- Avoid metrics, performance pressure, or accountability

Tardus operates at a high standard. Expectations are clear, performance is visible, and results matter.

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Performance Marketing Manager (Paid Media & Lead Generation)

United States

The role involves managing and optimizing paid advertising campaigns, executing marketing strategies, and supporting events and promotions. It requires direct execution and collaboration with leadership to build scalable marketing systems.

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