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Zambezi is a proudly independent, women-owned agency for enduring creative and media ideas. We build brands that are as high-performance as their products and services, spurring growth to $1B and beyond. With offices in Los Angeles and Minneapolis, our clients are leaders in their sectors, including TaylorMade, LPL Financial, Club Pilates, Traeger Grills, UKG, NFL, ESPN, Under Armour, Atlantis Bahamas, and more. The agency is a two-time gold winner as Ad Age Small Agency of the Year recognized as a Los Angeles Business Journal Disruptor Honoree, and named to the Inc. 5000 list of fastest-growing private companies in the U.S. seven times, most recently in 2024. Zambezi has been recognized for its creative work at Cannes, The One Show, Emmys, Webbys, Clios, and many more.

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## Analytics Lead (temp, part-time)

**Scale by Zambezi** is seeking a fractional **Analyst Lead** to serve as the lead architect and builder of our analytics ecosystem. This is a high-impact, individual contributor role for a strategic leader who thrives on execution. You won't just oversee a vision; you will personally engineer the foundational processes, measurement frameworks and data capabilities that power our media performance.

Acting as a bridge between high-level strategy and technical execution, you will own the end-to-end analytics lifecycle – from data harmonization to advanced visualization. As a key partner to media leadership, you'll ensure every creative and media decision is rooted in rigorous, actionable insight. Beyond day-to-day delivery, you will define Scale's measurement standards, creating a scalable roadmap and reusable frameworks that drive consistency, speed and precision.

This is a **temporary** **part-time, hybrid** role based in **LA.**

### RESPONSIBILITIES

- **Support Foundational Day-to-Day Reporting Operations**
  - Stewardship of current client reporting deliverables
    - Ensure accurate, timely & QA'ed data across paid media channels, site analytics, and relevant client business data (as available).
    - Implement and enforce reporting standards (taxonomy/naming conventions, KPI definitions, UTM governance) to enable consistent analysis.
    - Review performance data cuts (cross-channel, audience, creative, reach/frequency, efficiency/effectiveness) and translate findings into clear actions.
    - Support monthly & quarterly reporting with executive-ready storytelling tied to client goals and media strategy.
    - Support ad-hoc requests to provide analysis on performance questions
  - Client and vendor partnership
    - Interface with client analytics/insights/data teams to align on KPIs, data definitions, governance, and measurement plans.
    - Coordinate with external vendors/platforms on data ingestion, study outputs, and interpretation, ensuring recommendations are methodologically sound and operationally actionable.
- **Drive Strategic Elevation of Capabilities**
  - Operational streamlining
    - Audit current reporting deliverables, capabilities, cadence and workflows
    - Introduce solutions to streamline operations and reduce manual inputs
  - Strategic roadmaps to elevate value and drive integration
    - Partner with media leads and client stakeholders to refine measurement approaches and learning agendas; translate those into reporting structures, recurring readouts, and decision cadences.
    - Identify measurement gaps and propose pragmatic fixes (tagging/event taxonomy, data access needs, vendor studies, or process improvements).
  - Capability building for SCALE
    - Identify and pilot AI-driven automation and advanced visualization tools to compress the reporting lifecycle.
    - Scout and evaluate the MarTech landscape to elevate measurement solutions
    - Contribute to development of measurement and reporting best practices and processes: templates, standards, dashboard patterns, automation opportunities, and documentation.
    - Mentor media team through review, QA, and best-practice enablement (informal leadership; may not include direct people management).

### REQUIREMENTS

- A genuine desire to build and establish a best-in-class, standalone analytics and measurement offering with a high degree of ownership and initiative.
- 6+ years in media analytics, marketing analytics, measurement or agency/client analytics roles.
- Strong understanding of paid media metrics and measurement tradeoffs across channels.
- Advanced proficiency at least one of: Tableau/Datorama/Power BI/Looker/Looker Studio.
- Experience analyzing data across multiple media channels/platforms (Digital, Paid Social, Paid Search, CTV/OTT, LinearTV)
- Proven ability to lead an analytics workstream from ambiguous question to data to analysis to narrative to informing recommendations.
- Strong stakeholder management and communication skills (technical and non-technical audiences).

**Compensation:** $75 - $125 an hour USD

Zambezi - Analytics Lead (temp, part-time)

Analytics

Director of Marketing Analytics

Senior Marketing Analyst

Chief Data Officer

Creative Agency

Growth Stage

Zambezi is seeking a Fractional Analytics Lead for a temporary, part-time, hybrid role in Los Angeles. The role involves leading the analytics ecosystem, building foundational processes, and ensuring media decisions are data-driven. Responsibilities include reporting operations, strategic capability elevation, and mentoring. Requires 6+ years in analytics and proficiency in tools like Tableau or Power BI. Compensation is $75-$125 per hour.

Fractional Analytics Lead

Data

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