Ashley Simon

Expert Generalist

I’m a seasoned leader with over 15 years of experience leading brand and product marketing teams for high-growth companies such as Medium, Airbnb, Google, Foursquare, MTV, Daily Harvest, and more.I’m creatively-driven with expertise in developing brand strategy, honing customer segmentation and positioning, launching new products, and acquiring (and keeping) customers.

Collaborative and scrappy, I’m a hands-on leader who thrives in cross-functional environments. I’m also a certified yoga instructor, baking enthusiast, writer and avid adventurer. You can find me in Brooklyn with my husband, two daughters, and a grumpy old cat.

Ashley Simon


  • Mixing Board

    Mixing Board


    May 2022 - Present

    A community of top minds from iconic brands.

  • Google


    Marketing Strategist

    Jan 2023 - Apr 2023

    • Global strategy, positioning and messaging for Google internal platform

    Head of Brand and Product Marketing, Creators

    Nov 2020 - Aug 2021

    Where ideas take shape before they take off.

    • Product Marketing Strategy, Customer Research / Persona Development, Positioning, Messaging, Partnered with Product on roadmap and GTMs
  • Curious Elixirs

    Curious Elixirs

    Cofounder and Creative Director

    Aug 2016 - Oct 2018

    delicious booze-free beverages that taste like your favorite craft cocktails -- with organic ingredients, no added sugar, and mouth feel for days.

    • Brand strategy, Customer research/persona development, Creative Direction, Growth Strategy & Execution, Events, Vendor Management, kind of everything!
  • Upworthy


    Head of Video and Strategic Partnerships

    Jun 2013 - May 2015

    Delivering you the best of humanity since 2012. 💫♥️🌎

    • Brand Strategy, Video Strategy and Creative Development, Video Growth Plan, Production and Co-Promotional Partnerships
  • Foursquare


    Manager, Media Partnerships

    Jun 2011 - Aug 2012

    Where Matters: Put the most trusted, independent location data and technology platform to work for your business.

    • Orchestrated co-marketing and API partnerships with some of the biggest names in pop culture: Ticketmaster, MTV, Kanye, Jay Z, etc.
  • Viacom

    Manager Creative Digital Strategy, MTV Scratch

    Apr 2009 - May 2011

    Creating culture and conversation for audiences around the world.

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