Rizala and I worked together at Thrive Savings (Techstars Western Union 2020) and she took the marketing engagement for the company up massively in a short time. She's a joy to work with, as well as very smart and quick. Rizala is an expert in digital marketing, lead generation, PPC and business development.
I worked with Public Square / Finacy to help optimize their acquisition plan as well as optimize their onboarding automation. This led to 74.9% decrease in CPA and 248.2% increase in their CTR.
HOW I DID IT:
I worked with Artza to help optimize their paid acquisition plan as well as set up their email marketing automation, which lead to 21% decrease in CAC and 17.5% increase in lead to buyer conversion rate.
HOW I DID IT:
With my first 6 weeks of taking the position at Thrive Saving I was able to increase subscriber growth by 3x. I also reduced the Paid CPA by 80%, the blended CPA by 98%, and I increased landing page conversion by 500%.
HOW I DID IT:
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Chief Marketing Officer — Growth & AI Transformation Executive | Scaling Fortune 100 & High‑Growth Companies
Transforming Wellness Brands with Expert CAC Efficiency at Scale
CMO & CDO - Specializing in Scaling Growth to 9 figures for Consumer Brands. Very results oriented.
