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Gesture US, Inc.

Gesture is an AI-driven connection company redefining how people and brands engage through tangibility. We merge technology, data, and emotion to create meaningful, real-world experiences, not just transactions. From our consumer app that lets anyone send something special without needing an address, to Gesture Reach360, our tangible marketing platform that puts real products directly into the hands of ideal customers, we're turning digital impressions into physical connections that drive real action.

Gesture isn't another gifting or marketing company — we're building the world's most powerful Connection Engine, where every product sent, received, or experienced deepens relationships and delivers measurable impact.

Gesture is where technology meets humanity, a place where innovation, emotion, and impact collide. We're a fast-growing tech company using AI, machine learning, and intelligent logistics to power a first-of-its-kind platform that connects people and brands through real-world, tangible experiences. From our mobile app to our B2B Reach360 platform, Gesture blends data, emotion, and automation to build the future of human connection, at scale.

Inside our NYC headquarters, you'll find an environment that moves with the pace and precision of Silicon Valley but with the heart of something far greater. We run on cutting-edge tools, creative experimentation, and raw ambition. Every project, every feature, every release you work on here matters — because it's seen, felt, and experienced by real people around the world. At Gesture, you'll work alongside some of the smartest, most driven operators, engineers, and creatives in the industry, people who think big, move fast, and care deeply about the work they do.

This is a front-row seat to the future of connection. If you want to help build something that's changing how the world interacts, welcome to Gesture.

Gesture is investing aggressively in AI-driven intelligence to power the next generation of marketing and commerce using a gift-centric approach. Our roadmap focuses on building intelligence that anticipates, adapts, and compounds — predicting intent, optimizing campaigns in real time, and delivering deeply personalized experiences driven by real-world behavior, through systems that continuously learn and improve with every interaction.

This is not surface-level automation. We're building intelligence directly into the core of how our mobile app and B2B platform are planned, executed, and measured — at scale. At Gesture, you're not joining a static app company. You're joining a team building the infrastructure for how people and brands connect in a post-digital-fatigue world.

At Gesture, we operate with a KPI-driven, pacesetting culture, one that rewards sharp, motivated, high-performing individuals who take initiative and execute with excellence.

**THE OPPORTUNITY**
-------------------

Gesture's engineering team is shipping fast across our mobile app and B2B platform, and we need someone who can turn ambiguity into a clear, prioritized roadmap — translating what the business and customers need into what engineering actually builds next.

This role sits between the CEO/leadership and the engineering team. You are the person who makes sure the right things get built, in the right order, for the right reasons. You are not a note-taker in standups. You own the "what" and the "why" so engineering can own the "how."

We're open to structuring this as a fractional Head of Product engagement to start, with a path to full-time as scope and trust grow.

**WHAT YOU WILL OWN**
---------------------

*   The product roadmap for our mobile app and/or B2B platform, prioritized against business and revenue goals
*   Translating CEO and leadership vision into clear specs, user stories, and acceptance criteria engineering can execute against
*   The backlog: grooming, prioritizing, and making the hard calls about what doesn't get built this sprint
*   Sprint planning and delivery cadence in partnership with engineering leads
*   Bridging engineering with Sales, B2B, and Consumer teams so product decisions reflect real customer and market needs
*   QA of shipped features against the original intent, closing the loop between what was asked for and what was delivered
*   AI/data product surface: matching logic, data enrichment strategy, and analytics offerings

**WHAT THIS ROLE IS NOT**
-------------------------

Let's be clear:

*   This is not a project coordinator role that just schedules meetings and updates a Jira board
*   This is not a role for someone who needs a fully-staffed PM org to be effective
*   This is not a "build slides about the roadmap" job — you own the roadmap
*   This is not a role for people uncomfortable saying no to stakeholders, including leadership

**WHAT YOU WILL BE HELD ACCOUNTABLE FOR**
-----------------------------------------

**I. Product Strategy & Roadmap**

*   Build and maintain a prioritized roadmap for engineering, grounded in business impact
*   Partner with the CEO and engineering leads to translate high-level vision into concrete, sequenced initiatives
*   Continuously reassess priorities as the business and market shift

**II. Execution & Delivery**

*   Write clear specs, user stories, and acceptance criteria
*   Run or support sprint planning, backlog grooming, and release cadence
*   Track delivery against plan and flag risk early, not after it's a fire

**III. Cross-Functional Translation**

*   Act as the connective tissue between engineering and Sales, B2B, and Consumer Mobile App teams
*   Gather and synthesize feedback from customer-facing teams into actionable product requirements
*   Represent the "why" behind engineering priorities to the rest of the company

**IV. Quality & Feedback Loop**

*   Validate shipped work against original intent before it's called "done"
*   Build a lightweight process for gathering user/customer feedback post-launch
*   Identify recurring gaps between what was requested and what was built, and fix the process causing them

**WHAT SUCCESS LOOKS LIKE**
---------------------------

In 30 days: You understand the current roadmap, the engineering team's workflow, and where the biggest gaps in clarity or prioritization exist.

In 60 days: There's a clean, prioritized roadmap the whole company can see and trust. Sprint planning has real structure.

In 90 days: Engineering is shipping predictably against a roadmap tied to business outcomes, with fewer surprises and less rework.

**WHAT YOU MUST HAVE**
----------------------

*   Experience as a Product Manager (or equivalent) in a fast-moving tech or startup environment
*   Comfort writing clear specs and user stories that engineers can actually build from
*   Experience running or contributing meaningfully to sprint planning and backlog prioritization
*   Ability to work directly with engineering, sales, and leadership in the same week
*   Strong written and verbal communication — you can explain the "why" as clearly as the "what"
*   Comfortable with ambiguity and shifting priorities in an early-stage environment
*   Available to work onsite in NYC/Denver on a hybrid basis

**BONUS KNOWLEDGE**
-------------------

*   Experience with mobile app and/or B2B SaaS platforms
*   Background working directly with or alongside engineering teams (technical enough to earn credibility, not necessarily a former engineer)
*   Experience in a marketplace, AI/ML, or logistics-driven product
*   Prior experience scaling a part-time or fractional role into full-time as the business grew

**HOW YOU OPERATE**
-------------------

*   Structural Clarity: You break ambiguity into a clear roadmap, not the other way around
*   Bias for Action: You make prioritization calls with incomplete information and adjust as you learn
*   Ownership: You close the loop — you don't consider something done until it matches intent
*   Ego-Free: Your success is measured by what engineering ships and how well it serves the business, not your own visibility

**WHO SHOULD NOT APPLY**
------------------------

*   You prefer building decks about the roadmap to owning the roadmap
*   You need a fully-staffed PM org or perfect conditions to be effective
*   You avoid making the hard call about what doesn't get built this sprint
*   You're uncomfortable saying no to stakeholders, including leadership
*   You consider a feature "done" when it ships, not when it matches original intent

**COMPENSATION**
----------------

*   Full-Time Range: $100,000 – $120,600 / yr
*   Final compensation determined by scope (part-time vs. full-time), experience, and fit

**OTHER GESTURE BENEFITS AND PERKS**
------------------------------------

*   Full benefits: health, dental, vision, equity and stock options (full-time)
*   Make a Gesture Day: Each employee receives the chance to earn credit to send a surprise gift to someone they admire — living the company mission firsthand
*   Gesture Swag Pack: exclusive branded gear (hoodie, water bottle, or cap)
*   Beautiful HQ Experience: Modern New York office with creative work zones, media studio, and collaboration spaces
*   Paid Team Lunches or Coffee Hours: Casual networking with leadership and cross-department peers

Product Manager – Engineering at Gesture US, Inc. - Gusto

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Jira

Product Roadmap

Product Manager

Product Requirements

Gesture US, Inc. is seeking a Fractional Product Manager to lead the product roadmap for their mobile app and B2B platform. The role involves translating business needs into engineering priorities and bridging cross-functional teams. The position is hybrid, based in New York or Denver, with potential for full-time conversion.

Gesture US, Inc.

Jobs

Fractional Product Manager – Engineering

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