Marketing Specialist - Live Events

Marketing Specialist - Live Events (60% - 100%)

Position Details

• Location: Zurich, CH
• Employment Type: Full-Time, 6-month fixed-term contract (60% - 100%)
• Reports to: Chief Strategy Officer and Technical Lead for Live Events

What You Will Own

Content & Social Media

• Own Instagram, YouTube, and LinkedIn: plan, create, and publish consistently
• Edit short-form video from live productions and behind-the-scenes footage — you will attend shows to capture content
• Write case studies and newsletters; keep the website and show pages up to date

Account-Based Marketing

• Build and maintain a target account list of the production companies, agencies, and event directors most likely to commission drone shows
• Develop personalised content and outreach for key accounts, tracking engagement in HubSpot and flagging warm leads to project managers
• Talk to existing clients to understand what drove their decision — use those insights to sharpen messaging and ICP definition

Trade Marketing & Events

• Own the forward events calendar: trade shows, conferences, award deadlines, and industry gatherings
• Recommend where Verity should attend or sponsor — think opening activations over booths — and coordinate presence on the ground
• Apply for industry awards end to end and build relationships with the right people in the room

CRM & Pipeline Support

• Keep HubSpot accurate: log leads, route opportunities, brief project managers before calls, and follow up on actions
• Report on funnel metrics and account engagement so leadership knows what is working

What You Bring

• 3 to 5 years owning a marketing function independently — not supporting a team, but running things yourself
• Proven ability to reach small, niche professional audiences through targeted, deliberate presence-building rather than mass marketing
• Experience with account-based marketing or trade marketing: building target account lists, tailoring messaging to specific buyers, and thinking in long sales cycles
• Hands-on content creator: you edit short-form video, own social channels, and produce copy yourself — not just brief others to do it
• Live events, entertainment technology, or production background is a strong bonus — you either know the world or are genuinely obsessed with it

What We Offer

• Direct exposure to senior leadership and a varied role spanning sales, marketing, and events
• Hybrid working in Zurich with occasional travel to client sites and industry events
• Possible extension beyond the 6-month term, subject to business performance and mutual agreement
• The chance to work behind the scenes on some of the most ambitious live productions in entertainment