Audible

Campaign Operations Manager

AudiblePosted 3 months ago

Job Description

Who you are

  • Bachelor's degree
  • Experience demonstrating strong analytical abilities and confidence in the use of data
  • Experience of deep marketing operations or project management experience
  • Experience managing multiple complex, multi-workstream campaigns with numerous stakeholders
  • Experience in managing budgets and contracts
  • Experience in managing creative production workflows and approval processes
  • Experience with project management tools and systems like Airtable and Sprinklr
  • Experience working with external agencies and partner organizations

Desirable

  • Experience in the digital entertainment, media, or content industry
  • Business fluency in German; additional fluency in French, Italian, Spanish languages preferred
  • Excellent communication and presentation skills with ability to coordinate across different teams, C-levels, and external organizations
  • Strong problem-solving skills with a proactive approach to identifying and resolving blockers

What the job involves

  • Based in Berlin, Audible is looking for a Campaign Operations Manager who will serve as the planning and operational backbone for large-scale content marketing campaigns in the German market
  • This role will ensure flawless execution across all marketing channels through meticulous coordination, project and process management, and stakeholder communication
  • They will manage the day-to-day operations of complex 360-degree marketing campaigns, serving as the central coordinator between channel teams, creative teams, agency partners, and external IP stakeholders
  • Their mission is to ensure all campaign elements are delivered on time, on brief, and on brand through exceptional project management and attention to detail
  • They will work closely with Creative, PR, Acquisition, Content Performance, Lifecycle, and Content teams, serving as the operational hub that keeps all workstreams moving efficiently and ensures nothing falls through the cracks
  • This position is initially open through an 8-months contract

As a Campaign Operations Manager, you will:

  • Communicate and coordinate various marketing channels including media, lifecycle, acquisition, social media at a global and local level to ensure an integrated marketing approach to the customer
  • Create and own approval process within Audible and with external partners for all marketing channels managing revision cycles and ensuring brand compliance on both sides
  • Facilitate discussions, remove roadblocks actively between internal teams and partner brand teams
  • Manage vetting processes for talent, influencers, experiential elements with external partners, coordinating review cycles and communicating effectively to key stakeholders within Audible
  • Own all legal and finance operations for large scale content campaigns, actively tracking spends, contracts and coordinating with key stakeholders within Audible and with external partners
  • Set up and manage regular meetings and information flow with external partners and internal leaders to discuss campaign progress, track approvals, and resolve issues
  • Own all campaign measurement by being a champion of data and help set up campaign goals basis past experiences; help set up measurement templates and own campaign measurement and reporting
  • Identify process improvements and implement efficiencies to reduce operational friction in real time. Serve as the go-to problem solver for operational challenges that arise during campaign execution
  • Own all media coordination and ensure timely fulfilment of assets per pre-agreed plans. Own the media planning to execution cycle across all marketing channels end-to-end
  • Set up and maintain live project documentation, ensuring all teams have access to current information

Location: Berlin
Contract Length: 8 months
Level: Mid and Senior level

About the Company

Company mission

To be Earth's most customer-centric company.

About Amazon

Amazon is the world's largest online retailer, and is well-known for its disruption of well-established industries. The company is present in numerous verticals, including cloud computing with Amazon Web Services, AI with its range of Alexa devices and a global marketplace more commonly referred to as 'the everything store'. Acquisitions include Ring, Twitch, Whole Foods Market, and IMDb.

More recently, Amazon has been focused on leading the "third wave in digital advertising". Many businesses are now shifting ad dollars to retailers, which before would have been spent with online media platforms. Amazon's seen great success in the space, with its revenue from advertising now higher than its Amazon Prime membership scheme, audiobooks and digital music combined. This growth is particularly impressive considering its digital ad rivals (like Snap, Alphabet, and Meta) have suffered declines due to wider macroeconomic factors and Apple's iOS privacy changes.

Despite its dominant market position, Amazon will continue to be challenged over the next decade, including sustaining AWS's cloud dominance in the face of Google and Microsoft. On top of this, the company's e-commerce division is facing profitability problems despite its 2023 post-IPO debt funding of 8 billion. It will need to find new ways to stay above their competitors.

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