Fractional Sales Enablement Lead

Fractional Sales Enablement Lead

Location: Remote, United States

Employment Type: Contract

Department: Workforce Solutions

Reporting: Director of Revenue Operations

What you'll do:

Enablement Strategy and Execution:

• Take initiative to identify key areas of GTM enablement, and prioritize those areas based on connection to our key business priorities, urgency, and resourcing required
• Lead Stepful's GTM enablement work, including cross-functional planning and collaboration structures, and enablement forums and rhythms of business
• Be a key connector between our commercial teams and our B2B product, learning and ops, and marketing functions

Knowledge Management:

• Leveraging AI, build and maintain a structure to house and enable GTM teams to easily find materials and ensure materials are up-to-date
• Leveraging AI, develop and execute communications approaches (e.g., async comms, live touch points) to ensure GTM teams receive critical information in a timely and easily digestible manner

Training and Behavior Change:

• In collaboration with cross-functional SMEs (Marketing, Ops, Learning, Product, GTM leadership), identify what GTM teams need to know and be able to do
• Prioritize and organize a wide range of information across functions to ensure that the GTM team is successful and that information is shared in a timely, yet manageable, manner
• Design and facilitate training experiences and manage tools to support this
• Support and monitor adoption and behavior change

What you'll bring:

• B2B-specific GTM enablement experience with a track record of taking initiative, owning the function, and fostering behavioral changes
• Skill in building and delivering enablement programs that improve performance and revenue outcomes
• Experience thriving in a startup environment and comfort navigating evolving processes and complex offerings
• Exceptional organization and strategic prioritization skills
• Strong communication and stakeholder management skills
• Data-driven mentality and decision-making with proficiency in Google Suite and Excel
• Ability to manage and analyze CRM data
• Knowledge of AI tools (inclusive of, but not limited to, LLMs) with a clear perspective on where they're headed and how to apply them in a GTM enablement context

Bonus points if:

• You have EdTech and/or healthcare experience
• You have worked in a B2B2C setting
• You have experience with and knowledge of learning best practices
• You worked within enablement across several GTM functions (i.e., both sales enablement and client success enablement)
• You have experience using Gong and HubSpot

Interview Process:

• Introductory call with Talent Acquisition team member
• Interview with Hiring Manager
• Case Study Exercise
• Virtual Team Interviews