Sue Nabeth Moore

Revolutionizing Customer Success: Driving Growth, Value, and Transformative Outcomes

With a distinguished career as a customer success strategist, I lead with a global mindset perfected from extensive cross-cultural experiences in the UK, France, Portugal, and Germany. At the helm of Success Chain, I innovate in customer success practices, offering consulting, coaching, training, and fractional leadership that set international standards. My mission is to empower companies and leaders to excel through change, leveraging my proprietary frameworks (AM-PM ©, VPS ©, IPS ©, JPS ©) for unmatched value perception. Esteemed in academia and the industry, I shape the next generation of business leaders and anchor customer success as a pivotal force in today's business evolution.
Sue Nabeth Moore

Experience

  • IÉSEG School of Management

    IÉSEG School of Management

    Professor of Customer Success

    Sep 2022 - Present

  • Customer Success Excellence

    Customer Success Excellence Judge

    May 2022 - Present

  • European Customer Experience Organization (ECXO)

    European Customer Experience Organization (ECXO)

    Ambassador & Founding Member - French Chapter

    Dec 2020 - Present

  • Canopy Community

    Canopy Community

    Coach in Customer Success

    Mar 2019 - Present

  • Success Chain

    Success Chain

    Co-Founder

    Nov 2018 - Present

  • Engage Paris

    Engage Paris

    Co-Founder

    Oct 2018 - Present

  • Success Track Enterprise

    Success Track Enterprise

    Customer Success Leader, Founder

    Aug 2016 - Present

    • Success Track Enterprise (now evolved into Success Chain) provides advisory services to help companies define and refine their customer success organizations. Through a pragmatic framework (OPT-IN²), we help create a mutual growth machine for suppliers and their customers:
    • Helping your customers be successful in achieving their expected business outcomes
    • Generating greater revenues, profitability, reputation and success for suppliers
    • Operating on an international basis, Success Track Enterprise offers customer success consulting, coaching, mentoring, training and career evolution services:
    • Web site: https://successtrackenterprise.com
    • Online and instructor-led CS training and certification programme for suppliers (customer success teams and customers): https://successchain.net
    • Le blog Customer Success : http://customer-success.fr/en
    • Some consulting and mentoring collaboration references: Akeneo, Koble, Outsystems, Deolan, Cegid, Agorapulse, Isabel Group, Behavioural Response, Shopify, Dataiku, Github, Rentalcars, Rocket School, Grenoble Business School, H2 University,...
  • Success Chain

    Success Chain

    Founder Customer Success Chain Meetups, Paris and Lisbon

    Jun 2016 - Present

  • Rocket School

    Rocket School

    Customer Success Professor

    May 2020 - Sep 2022

  • Nalia

    Nalia

    Customer Success Advisor

    Feb 2020 - Sep 2022

  • Customer Success Mastermind

    Customer Success Mastermind

    Co-Founder

    Mar 2019 - Jan 2021

  • Everwise

    Everwise

    Mentor in Customer Success

    Nov 2017 - Sep 2022

  • Customer-Success-Europe

    Co-Founder

    Feb 2017 - Aug 2018

  • Management Consultancy

    Customer Success Leader

    Dec 2015 - Jul 2016

  • IKO System - A Sidetrade company

    IKO System - A Sidetrade company

    Customer Success Director

    Mar 2014 - Nov 2015

  • Micropole

    Intrapreneur - Change Management and Customer Success Founder/Director

    Sep 2010 - Feb 2014

    • Practice director: customer success and change management
    • Intrapreneur: creation of P&L centre for a new practice (customer success and change management)
    • Design and commercialisation of a customer success and change management methodology: B.B.C. (Boosting Business Change)
    • Adaptation of B.B.C. methodology to accommodate different human challenges of related software (CRM, MDM, BI, Collaboration, ECM, ERP,...) to reach business outcomes for our clients
    • Invention of customer value framework: AM-PM (Activity Metrics and Performance Metrics)
    • Management of a team of 7 senior international change management consultants
    • International management consulting - change management, business analysis, process modeling and optimisation, project management (CRM, MDM, ECM, portals, business applications):
    • Pole client references : BNPP RE, Lafarge, Biogaran, GRT Gaz, Safran, Technip
  • Micropole

    Senior CRM and Change Management Consultant

    Sep 2007 - Aug 2010

    • Functional customer relationship management consultant
    • Redesign of marketing and sales processes
    • Mapping of processes + needs and shortlisting with different CRM market tools
    • CRM change management: organisation, processes, methods and tools
    • Design of a CRM change management methodology
    • Client references: Caylon, Tarkett, Fortis, Ageas, EIM Hedge Funds
  • Alcatel-Lucent Enterprise

    Alcatel-Lucent Enterprise

    International Change Manager (Sales Processes)

    Feb 2004 - May 2007

    • Alcatel University - change management for corporate sales processes and tools (CRM + tendering)
    • Definition and implementation of the change management strategy and plans
    • International roll out - EMEA, USA and Asia
    • Change management and on-boarding of Lucent and Nortel sales teams
    • Training approach and conception of training material (why, what, how, organisation, process, tools)
  • Alcatel-Lucent Enterprise

    Alcatel-Lucent Enterprise

    International Change Manager (Sales Processes)

    Feb 2004 - May 2007

    • Alcatel University - change management for corporate sales processes and tools (CRM + tendering)
    • Definition and implementation of the change management strategy and plans
    • International roll out - EMEA, USA and Asia
    • Change management and on-boarding of Lucent and Nortel sales teams
    • Training approach and conception of training material (why, what, how, organisation, process, tools)
  • UNESCO

    UNESCO

    Digital Marketing and Communication Consultant

    Jul 2003 - Jan 2004

    • Benchmarking of the marketing approach for the Web sites of UNESCO and the OCDE (Paris).
    • Aim - vulgarise the missions of each organisation to the general non-specialist public.
    • Analysis and benchmarking of the two Web sites.
    • Auditorium presentation of analysis and recommendations to UNESCO and OCDE - 40 stakeholders
  • Radiall

    Radiall

    Customer Service and CRM Manager

    Jul 1999 - Jan 2003

    • CRM Project Manager - Europe and USA.
    • Implementation and optimization of client-facing processes (quality follow-up, customer relationship after sales, supply chain, European intracommunity tax ...).
    • Design and orchestration of the client-centric process for the transfer from French Francs to Euros.
  • Radiall

    Radiall

    Export Sales Manager

    Oct 1992 - Jun 1999

    • Responsible for export sales in geographical areas (Middle East, Europe, Australia, Asia).
    • Participation in business development activities :
    • Launch of new products and solutions.
    • Contribution in the creation of an international joint venture (U.S.A) and subsidiary (Japan).
  • Hella

    Hella

    Customer Quality Assurance Manager

    May 1990 - Oct 1992

    • Introduction and follow-up of a client quality process between the German HQ and the French subsidiary
    • Provision of quality coordination services to French car manufacturers (Renault, PSA)
  • Labinal

    Export Sales Manager

    Oct 1988 - May 1990

    • Sales devlopment for Middle East and Africa
    • Responsible for sales development across a network of agents
    • Set up of the UK subsidiary
    • Supervision of export sales processes
  • Labinal

    Export Sales Manager

    Oct 1988 - May 1990

    • Sales devlopment for Middle East and Africa
    • Responsible for sales development across a network of agents
    • Set up of the UK subsidiary
    • Supervision of export sales processes

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