Field Marketing Manager
Job Description
Who you are
- 5-7+ years of experience in field marketing, event marketing, or distribution marketing
- Experience supporting life insurance, financial services, wealth management, or another highly relationship-driven B2B industry strongly preferred
- Proven success executing conferences, roadshows, sales meetings, and field events
- Exceptional project management skills with the ability to manage multiple complex initiatives simultaneously
- Strong communication and stakeholder management skills, with experience partnering closely with sales leaders and executive stakeholders
- Comfortable managing vendors, budgets, timelines, and logistics with minimal oversight
- Highly organized, proactive, and able to solve problems quickly while on-site
- Experience using AI tools to improve planning, content creation, and operational efficiency is a plus
- Ability and willingness to travel extensively (approximately 40-60%), including evenings and occasional weekends, to support regional events and conferences across North America
- Must be comfortable working on-site at events and representing the Empathy brand in customer- and partner-facing environments
What the job involves
- This role will be a remote, full-time 5 month contract position serving as a Field Marketing Manager to support Empathy's growing Life Insurance Distribution business by planning and executing regional field marketing programs that enable our distribution teams and strengthen relationships with carriers, wholesalers, independent agents, and strategic partners
- Please note the first 2 months will be on a part-time basis before transitioning to full-time for the remainder of the contract
- This is a highly execution-focused role responsible for managing conferences, roadshows, sales meetings, agent engagement programs, and regional marketing initiatives. The ideal candidate thrives in fast-paced environments, enjoys being on the road, and partners closely with Regional Vice Presidents (RVPs) and distribution leadership to deliver exceptional experiences that drive awareness, engagement, and business growth
- Plan and execute regional marketing programs supporting Empathy's Life Insurance Distribution organization
- Partner closely with Regional Vice Presidents (RVPs), distribution leadership, and sales teams to support regional business priorities and field initiatives
- Manage logistics and execution for conferences, roadshows, carrier meetings, sales kickoffs, and regional events, including vendor coordination, communications, on-site execution, and post-event follow-up
- Develop field marketing materials and sales enablement assets to support wholesalers, distribution partners, and agent engagement
- Coordinate sponsorships, speaking opportunities, tabletop experiences, and regional activations
- Track program performance, manage event budgets, and provide recommendations to improve field marketing effectiveness
- Partner with the broader Marketing team to ensure brand consistency across all field programs and events
- Build trusted relationships across Marketing, Sales, Distribution, Customer Success, and external partners to ensure flawless execution
Work Arrangement
- Remote from US
- 5-month contract position
- First 2 months part-time, remaining 3 months full-time
- Requires 40-60% travel across North America
- Senior and Expert level position
About the Company
Company Mission
To make care as practical as it is compassionate - partnering with employers, insurers, and financial institutions to deliver scalable support that eases emotional burdens, simplifies complex logistics and empowers families to move forward with clarity and resilience.
About Empathy
Grieving for a loved one is one of the most challenging things many people have to do in their life. Amongst the emotional strains of loss, losing someone often comes with an extreme amount of financial, legal and administrative responsibility. Empathy is a platform offering holistic support to families navigating the complexities of loss.
Founded in 2020, the platform and mobile app blends human care with innovative technology to address the multifaceted challenges of grief, estate settlement, benefits and probate. What sets Empathy apart is this comprehensive approach, providing personalised guidance, emotional grief resources, and practical tools through partnerships with employers and life insurers.
Strong funding underscores the company's growing impact, with support from prominent investors and industry leaders. Empathy's success lies in its ability to fill a critical gap in traditional support systems, offering compassionate care that goes beyond financial assistance, and providing invaluable support during life's most difficult moments.
Company Benefits
- Premium Healthcare - Medical insurance with an option for $0 deductible & monthly payment, plus vision and dental benefits
- Paid Time Off - Four weeks of paid vacation time, in addition to federal holidays and paid sick leave
- Parental Leave - Paid leave for new and expecting parents with flexible extension and return to office options
- Bereavement Care - Flexible leave and premium access to the Empathy platform for employees, friends, and family dealing with loss
- Financial Wellness - Company-sponsored 401(k) retirement plans with up to 4% employer match for US employees
- Stock Options - Competitive equity offerings for all employees to share in the success of the company
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