Joe Naso

  1. Engineering
  2. Software Engineering Leader
  3. Data Engineering
  4. Backend
  5. Analytics

I help companies solve their data problems

I come from an atypical background for a data engineer. After working in acquisition marketing, I found myself building systems to support non-technical teams.


Over a number of years at various startups, I've run multiple data teams, and built data platforms for internal and customer-facing initiatives. My teams owned the technical deliverables for $16M+ of projects, built the platforms to help our company scale to $40M+ ARR.

I now run Purview Labs, my solo consultancy helping startups and enterpr…

  1. Python
    Python
  2. PostgreSQL
    PostgreSQL
  3. Snowflake
    Snowflake
  4. Google BigQuery
    Google BigQuery
  5. Airflow
    Airflow
Message Joe
Joe Naso

Work

Experience

  • Purview Labs

    Purview Labs

    President

    Apr 2022 - Present

    Fractional data engineering and architecture consulting for startups and enterprise.

    • Reduced client's annual Snowflake bill by 70%
    • Designed and implemented business-critical data pipelines for various clients
    • Rearchitected legacy backend systems to support new business, enabling novel revenue stream for client
  • Block Renovation

    Block Renovation

    Data and Analytics Lead

    May 2022 - Feb 2023

    Reinventing the home renovation

    • Responsible for day-to-day operations of the Data & Analytics team, as well as strategic initiatives, supporting all departments within the business
  • Postscript

    Postscript

    Business Intelligence Lead

    Nov 2020 - May 2022

    SMS marketing and customer retention for Shopify stores

    • Developed internal analytics strategy, implementing data stack from ground up
    • Drove >80% adoption of internal analytics tooling across org, as company grew 6x in size
    • Automated Monthly and Quarterly Business Review process
    • Reduced ETL latency while decreasing pipeline spend
  • pymetrics

    pymetrics

    Technical Product Manager, Data Engineer

    Feb 2016 - Nov 2020

    Gamified predictive hiring assessments for Fortune 500s

    • Ensured $16M+ of new business contracts through market validated integrations and platform features
    • Responsible for technical design, prioritization and project execution of 12 Engineers across 3 Teams

Similar Members

  • Sam Parks profile image
    Sam Parks
    1. Advisor
    2. Product
    3. Team Building
    4. Fractional CTO
    5. Hiring
    Founder of Sapient & Senio | Grew to 100+ | 3 Exits
  • Aleksandr Sidorov profile image
    Aleksandr Sidorov
    1. Team Building
    2. Fractional CTO
    3. Backend
    4. Frontend
    5. Lead Developer
    Tech lead
  • Joe Procopio profile image
    Joe Procopio
    1. Advisor
    2. Team Building
    3. Leadership
    4. Product Strategy
    5. Strategy
    I'm a multi-exit, multi-failure entrepreneur.

Send me Talent

Chat with the founders of Go Fractional to learn what problems you could be solving tomorrow.