Mixpanel

Mixpanel

Mixpanel lets you explore data freely, without SQL. Set up your metrics to measure growth and retention. Slice and dice data to uncover trends and see live updates on how people are using your app.

Total raised
$277M
Latest round
Series C
Employees
752

About Mixpanel

Mixpanel is a brand that offers powerful and self-serve product analytics, enabling you to unlock valuable customer insights and improve user conversion, engagement, and retention. With Mixpanel, you can easily measure and analyze your mobile, web, and more. Previously, obtaining data for analysis was costly and manual, but now Mixpanel provides the solution. However, many available tools are either too shallow or too complex for non-experts. That's where Mixpanel comes in. Think of Mixpanel as the lights in your car. Without it, you may be moving forward, but the path ahead is unclear. With Mixpanel, you illuminate your path, enabling faster progress and a better understanding of your users' behavior. At the core of Mixpanel is an event-based data model that captures interactions with your product and company. This comprehensive data allows you to answer almost any question and make data-driven decisions. Mixpanel is designed to provide a more holistic view of your users' experiences rather than just numbers and statistics. We believe in empowering builders and enhancing their imagination, grit, and desire to create change. We offer tools that help you uncover truth and build a better world. Experience the power of Mixpanel and unlock truth for everyone.

Funding & revenue at Mixpanel

How well capitalized the business is — useful context before you scope a fractional engagement or negotiate a rate.

Total capital raised

$277M

9 known investors

Latest round

Series C · $200M

Nov 2021

Investors

Marc BenioffMichael BirchKeith RaboisBain Capital Tech OpportunitiesAndreessen HorowitzDavid SacksSequoia CapitalMax LevchinY Combinator

Growth signals

How fast Mixpanel is adding people, roles, and audience.

Employees

752

Reported band 201-500

LinkedIn followers

74.7K

+14.1% year over year

Headcount change

MoM
+2%

+15 people

QoQ
+10.1%

+69 people

6mo
+25.8%

+154 people

YoY
+46%

+237 people

2yr
+68.6%

+306 people

Team composition

Where Mixpanel concentrates its people — a read on which function a fractional leader would plug into.

By function

  • Sales14820%
  • Engineering12717%
  • Information Technology719%
  • Operations497%
  • Business Development456%
  • Marketing314%
  • Human Resources263%
  • Accounting233%

By region

  • United States390
  • California, United States186
  • San Francisco Bay Area143
  • San Francisco, CA86
  • United Kingdom60
  • India57

Inside Mixpanel

What the business focuses on, where it operates, and how employees rate it.

Specialties

data analyticsmobile analyticsdata visualizationA/B testingproduct analyticsuser analyticsmachine learningAIproduct managementgrowthinnovation

Categories

Mobile AppsSaaSWeb AppsAnalyticsSoftware DevelopmentInformation Technology

Markets

PRIVATE

Offices

  • 1008 Western Ave, Seattle, Washington, 98104, US
  • Tide Bankside, 8 Emerson Street, London, England, SE1 9DU, GB
  • 60 Anson Road, Singapore, Singapore, 079914, SG
  • Avinguda Diagonal, Barcelona, Catalonia, 211, ES

No open roles right now — view past roles below

Funding, revenue, headcount, and hiring figures are third-party estimates from public sources and are not confirmed by the company. Last refreshed August 16, 2026.

About this page

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