Dave Rubinstein

New York, NY, USA

Driving Sales Excellence through Operational Rigor and Innovation

Dave Rubinstein is an experienced "role up sleeves" GTM operator with a focus on operational rigor, scale, and creative problem solving. Dave's operational rigor skills were honed as a leader at Salesforce for 6 years. His teams hit quota 5 of 6 years. Dave showcased his ability to scale at Outreach where he took on a small, struggling East Coast team and scaled it from 5 to 50 people (while exceeding quota). His background is particularly unique as Dave as also has experience at a Pre Reven…

Dave Rubinstein

Work

Experience

  • Spark

    Spark

    Senior Vice President of Sales

    Aug 2024 - Apr 2025

    Spark provides access to trusted, expert advice for navigating post-retirement life, starting with Medicare insurance.

  • Kustomer (divested from Meta)

    Kustomer (divested from Meta)

    Vice President, Sales

    Oct 2022 - Jul 2024

    Kustomer helps businesses grow by delivering exceptional customer service via a range of channels, using complete customer visibility, seamless omnichannel conversations, and intelligent automation.

    • Successfully led Sales, Solution Engineers, RevOps, and Enablement teams, enhancing Kustomer's market position.
    • Divested from Meta and contributed to Kustomer becoming an independent VC-backed entity, raising $60M.
  • Outreach

    Outreach

    Vice President, Commercial Sales

    Mar 2020 - Aug 2022

    Outreach is the leading sales execution platform that helps market-facing teams efficiently create and predictably close more pipeline, leveraging automation and AI.

    • Grew ARR from $1M to $5M Year 1 ($4M quota) and increased ARR to $11M Year 2 ($10M quota). Scaled team from 5 to 30 people during this period.
    • Expanded responsibility to National in Year 3. Led team of 50+. Generated 13M ARR in first half of year. Responsible for net new sales, expansion, and $50M renewals.
  • Salesforce

    Salesforce

    Regional Vice President, Marketing Cloud Sales

    May 2014 - Apr 2020

    Salesforce is a global cloud computing company that develops CRM solutions and provides business software on a subscription basis.

    • Exceeded quota 5 of 6 years. Quotas ranged from $6M to $10M and team size ranged from 6 - 10 AEs.
    • Launched first national sales team for Pardot (Mar Tech) for Financial Services.
  • gen.video

    gen.video

    Chief Revenue Officer

    Feb 2008 - Sep 2012

    At gen.video, their services blend insights and expertise to delight consumers globally, utilizing their proprietary AI content collaboration hub to drive social commerce through influencer marketing.

    • Built sales team from pre-revenue to profitability, establishing 100K+ contracts with leading marketers like P&G and Unilever.
    • Designed a scalable sales process that led to 12 consecutive quarters of revenue growth.
    • Managed Procter & Gamble account from inception to a multi-million dollar contract, demonstrating significant client growth and retention.
    • Promoted from VP Sales to CRO in two years, showcasing exceptional leadership and contribution to the company's revenue.
  • Yahoo

    Yahoo

    Senior Category Director

    Apr 2005 - Feb 2008

    Yahoo, the trusted guide for millions globally with iconic products for 30+ years—offers advertisers omnichannel solutions and powerful data to deliver results.

    • Led sales teams to achieve over a 30% increase in revenues, growing revenue responsibility from ~$50M to over $250M, with major clients including AT&T, Verizon Wireless, HP, Dell, and Kodak.
    • Spoke at key industry events such as CES, highlighting Yahoo's thought leadership within the telecom and technology categories.
    • Earned a promotion from Sales Director to Senior Director in 2007, reflecting outstanding performance and leadership in expanding the role to encompass both Telecom and Technology sectors.
  • Current Analysis

    Current Analysis

    Account Executive

    Mar 2003 - Mar 2005

    Current Analysis specializes in delivering expert market analysis and advisory services.

    • Developed and executed account strategies leading to new business from AT&T, Verizon, Sprint, Nextel, and Motorola.
    • Achieved 167% of sales quota in 2004, generating $2.8M in revenue.
    • Recognized as the top sales representative at Current Analysis in 2004.

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