Hire a Director of Brand

Fractional
Matt DiPaola profile image
Veronica  Gontier profile image
Steve Gilbert profile image
Jesslyn Guntur profile image
Jeanne Grunert profile image
Karin Killander profile image
LeighAnna Sodac profile image
Director of Brand,
Full-Time Impact
Unleash data-driven brand growth and multi-channel marketing expertise. Connect with pre-vetted Directors of Brand in as little as 3 days.
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Hire a Director of Brand

Discover top-tier Director of Brand candidates, ready to elevate your marketing for fractional, interim, full-time roles. Start transforming today.

  • Matt DiPaola profile image
    Matt DiPaola
    Fractional Executive
    1. EssenceMediacomEssenceMediacom
    2. HugeIncHugeInc
    3. Sid LeeSid Lee
    Brand Transformer accelerating growth with visionary leadership. Expert in digital transformation, business strategy, and coaching.
    Hire Matt DiPaola
  • Veronica  Gontier profile image
    Veronica Gontier
    Marketing
    1. BloombergBloomberg
    2. Capital OneCapital One
    3. Macy'sMacy's
    Expert CMO & growth strategist with history at SoulCycle and Capital One, adept in fractional talent management.
    Hire Veronica Gontier
  • Steve Gilbert profile image
    Steve Gilbert
    Management
    1. LenovoLenovo
    2. Dell TechnologiesDell Technologies
    3. SHI International Corp.SHI International Corp.
    Fractional CMO driving B2B growth, SaaS, and GovTech success. Ex-Lenovo exec, expert in AI marketing, branding, and revenue acceleration.
    Hire Steve Gilbert
  • Jesslyn Guntur profile image
    Jesslyn Guntur
    Marketing
    1. Compass Real EstateCompass Real Estate
    2. AcceptandproceeedAcceptandproceeed
    3. REX ArchitectureREX Architecture
    Fractional CMO & brand strategist for wellness and built environment. Expert in marketing, brand positioning, and strategic communications.
    Hire Jesslyn Guntur
  • Jeanne Grunert profile image
    Jeanne Grunert
    Management
    1. The College BoardThe College Board
    2. McGraw HillMcGraw Hill
    3. Seven Oaks ConsultingSeven Oaks Consulting
    Fractional Chief Marketing Officer: 19 years accelerating growth for SaaS, tech, finance, and ecommerce with GTM, demand gen, SEO, and strategy.
    Hire Jeanne Grunert
  • Karin Killander profile image
    Karin Killander
    Fractional Executive
    1. EZRA CoachingEZRA Coaching
    2. Second HomeSecond Home
    3. Net Zero InsightsNet Zero Insights
    Fractional Head of Content for startups. Expert in go-to-market, branding, and content with 10+ years in tech, SaaS, AI, and climate sectors.
    Hire Karin Killander
  • LeighAnna Sodac profile image
    LeighAnna Sodac
    Management
    1. GrouponGroupon
    2. FacetFacet
    3. FluentStreamFluentStream
    Fractional CMO driving growth with proven marketing strategies, brand development, go-to-market, and customer lifecycle expertise.
    Hire LeighAnna Sodac
  • Dana Doron profile image
    Dana Doron
    Marketing
    1. Guthy-RenkerGuthy-Renker
    2. Nature's CureNature's Cure
    3. Qvale Technologies, Inc. (Towne)Qvale Technologies, Inc. (Towne)
    Experienced Fractional CMO with a knack for brand strategy, DTC growth, and innovation. Proven record at Del Monte and Clorox.
    Hire Dana Doron
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What is a Director of Brand?

A Director of Brand oversees the development and implementation of brand strategy, ensuring consistent brand messaging across all channels. They leverage analytics to drive decisions, optimize campaigns for ROI, and spearhead customer acquisition efforts.


What does a Director of Brand do?

Directors of Brand play a pivotal role in shaping a company's identity and market presence. They craft strategic brand initiatives, analyze market trends, and guide the marketing team to achieve targeted growth metrics.

  • Brand Strategy Development

    Develop and execute comprehensive brand strategies that align with business goals, emphasizing market positioning and audience engagement.

  • Multi-Channel Marketing Campaigns

    Orchestrate multi-channel marketing campaigns, leveraging data analytics to maximize reach and conversion rates.

  • Customer Acquisition & Retention

    Design and implement creative acquisition strategies, optimizing the customer journey for improved retention and loyalty.

  • Market Analysis & Insights

    Analyze market trends and consumer behavior to inform strategic decisions and identify growth opportunities.

  • Team Leadership & Collaboration

    Lead and inspire the marketing team, fostering collaboration across departments to ensure brand consistency.

  • Digital Platform Management

    Manage digital platforms and tools, ensuring the effective deployment of brand content and marketing technologies.


The benefits of hiring a Director of Brand

Hiring a Director of Brand offers strategic advantages, amplifying your brand's presence and impact in the competitive marketplace.

Strategic Brand Positioning

Gain expert insight into market trends and strategic positioning, setting your brand apart from competitors.

Enhanced Market Reach

Expand your brand's reach with targeted, multi-channel campaigns that resonate with your audience.

Data-Driven Decision Making

Leverage analytics for smarter, more effective marketing strategies that drive growth and ROI.

Team Leadership & Dynamics

Benefit from seasoned leadership that empowers your marketing team and fosters cross-functional collaboration.

Technology & Platform Proficiency

Access cutting-edge marketing tools and platforms, optimizing your digital presence and customer engagement.


How to hire a Director of Brand

No more juggling job boards and sorting through pools of unqualified applicants. Hiring a Director of Brand is easy with Go Fractional.

Set your goals

Set your goals

Specify the type of candidate you need, including their industry experience, skills, and availability.

Find your match

Find your match

Search our curated network of thoroughly vetted Director of Brands. Don’t worry, we’ve already put them through a rigorous screening process to make sure they meet the highest standards.

Hash out the details

Hash out the details

Set up an interview or discussion with your top candidates to go over the details and ensure it is a good fit.

Draft the proposal

Draft the proposal

We’ll take it from here. Once everyone is on board, Go Fractional will craft a detailed proposal for your fractional Director of Brand, giving you and your stakeholders an opportunity to review it thoroughly.

Get started

Get started

Once you’ve reviewed and approved the proposal, we’ll send the contracts. And your Director of Brand can get to work.

We’ve helped hundreds of organizations Go Fractional

I worked with a Fractional Engineer to bring my MAD landscape project to life - we were able to brainstorm, design, and ultimately ship something great.

Matt Turck

PartnerFirstMark
Matt Turck
Go Fractional provided Mockingbird with a founder-level engineering leader that helped us out of a huge amount of tech debt.

Ross Berger

VP of OperationsMockingbird
Ross Berger
They connected us with high-quality engineering leaders and filled the role within just 12 days of our first call.

Victoria Ashton

Vice President of PeopleLob
Victoria Ashton
I worked with a Fractional Engineer to bring my MAD landscape project to life - we were able to brainstorm, design, and ultimately ship something great.

Matt Turck

PartnerFirstMark
Matt Turck
Go Fractional provided Mockingbird with a founder-level engineering leader that helped us out of a huge amount of tech debt.

Ross Berger

VP of OperationsMockingbird
Ross Berger
They connected us with high-quality engineering leaders and filled the role within just 12 days of our first call.

Victoria Ashton

Vice President of PeopleLob
Victoria Ashton

What's the difference between a fractional, consultant and interim Director of Brand?

Consultants offer specialized advice and project-based solutions, ideal for short-term challenges. They work externally, providing insights but not integrating into your team.

Fractional leaders, like Directors of Brand, dive deep into your company's operations, offering both strategic direction and executional oversight on a more flexible basis than full-time hires. They're part of your team, adapting their involvement as your needs evolve.

Interim professionals temporarily fill leadership gaps, ensuring continuity and momentum. They're perfect for transitions, offering immediate expertise without the long-term commitment of a full hire.


Other Roles Related to Director of Brand

Check out the other roles below for other great fractional talent.


When to hire a Director of Brand

Consider bringing on a Director of Brand when you need to refine your brand identity, expand market reach, or enhance your digital marketing strategy. They're crucial for stages of rapid growth, rebranding, or when aiming to outpace competitors.

  • Inconsistent Brand Messaging

    Your brand's message feels disjointed across channels, diluting impact.

  • Stagnant Market Position

    Your market position has plateaued, needing strategic revitalization.

  • Low Conversion Rates

    Campaigns aren't converting as expected, indicating a need for optimization.

  • Outdated Marketing Strategies

    Your current marketing tactics are outdated and not data-driven.

  • Lack of Data Insight

    You're not leveraging analytics effectively to inform decisions.

  • Digital Presence Weakness

    Your digital footprint is weak or inconsistent, missing potential engagement.


Hire Smarter - Scale Faster

Leverage proven Director of Brand talent to solve your biggest challenges without the overhead.

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Frequently asked questions

Here are a few questions that folks just like you have had during their search.