- ProductCPO
Discover what a Head of Product does, how much they earn, and what skills they need for success. Learn how to hire a flexible, fractional product leader.
Daniel Castro
Folsom, CA, USA
Grew Product Design at Exabeam ($2.4B) and Sumologic's ($2.2B, 2020 IPO). CEO of Persona X
Daniel is currently the CEO and Cofounder of Persona X. Previously, Daniel has played pivotal roles in shaping the future of companies such as Walmart, LG, Sephora, and Verizon, leveraging his unique ability to bridge the gap between engineering and design.
At Exabeam, as the Senior Director of Design, he led the vision for a cutting-edge user experience that contributed to the company’s impressive $2.4 billion valuation. Prior to that, as the Director of UX at Sumo Logic, Daniel built a globally recognized UX team that was instrumental in the company’s successful $2.2 billion IPO.
Testimonials
"Daniel Castro is a fantastic UX design leader who excels in crafting innovative designs tailored to key personas within the security industry. His deep understanding of user needs and his ability to translate complex security challenges into intuitive, user-friendly interfaces make him an invaluable asset. Daniel’s leadership and creativity have consistently driven the success of the products he works on, setting a new standard for user experience in security solutions."
AS Andy Skrei
VP, Product Management, Exabeam
Work
The Future of Intelligent Customer Centricity | by Daniel Castro | Persona X | Sep, 2024 | Medium
medium.comUnderstanding your customers has never been more challenging — or more critical. In a world where expectations shift rapidly, relying on outdated methods to grasp customer needs—such as traditional…
Experience
Persona X
CEO/Cofounder
Feb 2024 - Present
Persona X creates data-driven AI personas that help you take action to increase sales, engagement, and customer loyalty.
- Our own proprietary micro-persona model with advanced analytics
Exabeam
Sr. Director of Product Design and UX Research
Sep 2019 - Jan 2024
Leaders of AI-Driven Security Operations. Exabeam is known for its ease of use and differentiated experience in helping cybersecurity companies with threat detection and incident response.
- Member of AI Google/Exabeam partnership team.
- Established, matured, and grew Product Design and UX Research as a function.
- Led the vision for a persona-based user experience that contributed to the company’s impressive $2.4 billion valuation.
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