Disha ..

Amazon is a global leader in e-commerce and cloud computing services, known for its customer-centric approach and innovation in technology.

• Successfully optimized customer contacts using Natural Language Understanding (NLU) and Large Language Models (LLMs) for enhanced support experiences.
• Led initiatives in Multimodal Customer Experience (CX), significantly improving interaction efficiency and customer satisfaction.
• Implemented content moderation strategies and conducted LLM evaluations to ensure quality and compliance.

• Optimized Auto BatchPass for improved customer experience, reducing SLA misses while enhancing operational efficiency.
• Conducted causal impact analysis to assess the effects of enforcement actions on customer spending, helping refine strategies to minimize negative impacts.
• Developed tools to identify drivers of increased bad debt, aiding in preventative measures and financial risk management.
• Pioneered the Virtual Investigator Project, automating fraud analysis using machine learning, thus reducing manual labor and error.

• > Use predictive analytics and data mining to solve complex problems and drive business decisions. > Employ the appropriate algorithms to discover patterns of risks, abuse, and help reduce bad debt > Design experiments, test hypotheses, and build actionable models to optimize business processes > Solve analytical problems, and effectively communicate methodologies and results > Draw relevant inferences and insights from data including, identification of trends and anomalies > Work closely with internal stakeholders such as business teams, product managers, engineering teams, and partner teams and align them with respect to my focus area

Reliance Games is a prominent mobile game developer and publisher with over 500 million downloads globally, recognized for titles in collaboration with major international entertainment brands.

• Spearheaded the development of churn modeling and recommendation engine projects, boosting user retention and in-app purchase effectiveness by 20%.
• Strategized and executed a comprehensive Big Data architecture plan, enhancing analytics capabilities and streamlining data processes over three years.
• Led fraud detection and prevention projects which reduced instances of game piracy by 15%, securing revenue integrity.
• Coordinated with global partners and vendors to refine data architecture, ensuring scalable and robust platform design.

Red Hat is a leading provider of enterprise open source solutions, known for its commitment to community-powered innovation and open source software development.

• > Developed predictive models that accurately forecasted weekly revenues, increasing forecast accuracy by 15%.
• Collaborated cross-functionally to transform business requirements into practical data-driven solutions, optimizing decision-making processes.
• Led data validation and cleansing initiatives, which enhanced data integrity and reduced discrepancies by 30%.
• Designed comprehensive dashboards and reporting tools, facilitating real-time data insights and improved operational efficiency.

The Indian School of Business is a premier Indian business school offering world-class management education and producing leaders in the global business environment.

• Worked on multiple projects, taking up different roles, working on data mining and analysis for Life Sciences domain.
• Worked as Data Expert on a ETL development project using SAS Enterprise Guide for data mining
• Worked extensively on Google Analytics / Digital Marketing, integrating offline and online advertising campaigns
• Played BA-QA role carrying out the whole STLC process, handling client-facing roles, being involved in all the phases of project.
• Acted as SME and Offshore Coordinator.