- Engineering
What a GTM engineer does, the skills and tools they use, salary ranges, and how to hire one, backed by real 2026 fractional rate data.
San Francisco, CA, USA
With over two decades of deep and diverse experience spanning startups to Google, I’ve built a toolbox to drive success in building MVPs, finding product-market fit, scaling, and managing mature products. As a Fractional CTO and advisor, I excel in helping companies navigate complexities and changes, communicating the strategies and rationales to all cross-functional stakeholders in languages they understand.
How can I add value for you?
I joined Sonder at Series C stage. In my roughly 3 years of tenure at Sonder, I
• scaled my engineering org size from 6 to 53
• contributed to the system architecture scaling effort which transitioned a collection of monoliths to a cohesive SOA
• built out a set of processes that increased engineering productivity by 20%
• envisioned and delivered a product strategy that reduced operational cost by 78%
• contributed to the due diligence process that led to Sonder's successful IPO in early 2022
Contributed to the first release of the Google Search AI Overview launch. Led my team and collaborated with 5 different cross-functional teams in ML research, product, design, infrastructure, and technical writing for this project. It took 5 months from concept to launch.
Fractional
Nov 2025 - Present
ViviScout provides real-time access to arterial health data through a non-invasive wearable device, enabling continuous monitoring of hemodynamic parameters.
Founder
Jul 2025 - Present
Advisor
Sep 2022 - Present
Digitally delivered programs grounded in the latest advancements in neuroscience and psychology for chronic pain.
Sr. Engineering Manager
Mar 2022 - Dec 2024
At Google, solving complex problems and creating opportunities with technology is at the heart of everything they do, aiming to improve lives globally.
Director of Engineering
Jul 2021 - Mar 2022
Inspiring, award-winning design meets modern, mobile-first service. Welcome to the future of hospitality.
Sr. Engineering Manager
Jun 2019 - Jul 2021
Advisor
Aug 2018 - Jan 2023
NachoNacho is a B2B SaaS & AI + Services Marketplace powered by fintech, offering businesses massive discounts on major SaaS products and a streamlined way to manage subscriptions.
Director of Engineering - AcreValue
Oct 2017 - Nov 2018
Granular is a software and analytics platform improving farming efficiency, yields, and profits with a commitment to managing environmental impact. It's part of Corteva Agriscience, a leader in applying Silicon Valley tech to agriculture.
CTO
Nov 2015 - Oct 2017
Storefront is a technology platform that makes retail accessible to anyone in the world, offering over 10,000 retail space listings worldwide.
Director of Engineering
Dec 2014 - Nov 2015
Soldsie is the world’s first social shopping service, helping retailers increase their profits through sales on Facebook and Instagram, managing everything from inventory to payment processing.
Engineering Manager
Jun 2014 - Nov 2014
CircleUp uses data and machine learning technology to empower entrepreneurs with funding and support, facilitating investments for 500+ brands with its platform, Helio.
Co-founder and CTO
Nov 2012 - Jun 2014
DemandStreet’s social media marketing platform helps small businesses generate leads, drive referrals, and publish engaging social content for industries like healthcare and beauty.
Senior Software Developer / Technical Team Lead
Aug 2010 - Oct 2012
MyVest provides strategic and technological investment management solutions for the financial services industry.
Senior Software Developer
Jan 2009 - Aug 2010
Structural is a company.
Fixed Income Design and Development Engineer
Aug 2005 - Dec 2008
BlackRock is a leading investment management corporation, providing asset management, risk management, and advisory services globally.
Intern Software Engineer
Jul 2002 - Sep 2002
Bitly enhances link management with customizable and trackable short links, QR codes, and landing page solutions.