Devon G.

Experience

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  Revolition

  Founder and Chief Marketing Officer

  Mar 2023 - Present

  Revolition provides fractional marketing leadership, go-to-market strategy, and revenue operations for B2B services and technology companies. The firm helps leadership teams sharpen positioning, build demand, and connect marketing investment to sales performance. Engagements combine executive direction with implementation across marketing, sales processes, HubSpot, automation, and reporting.

  • Lead positioning, demand generation, and go-to-market strategy for B2B services and technology companies, directing specialists and agency partners and aligning marketing investment with business priorities.
  • Across my consulting practice, built HubSpot architecture, attribution, and automation across 22 client instances and four CRM migrations.
  • Design AI-enabled service delivery and revenue workflows using centralized knowledge bases, versioned instructions, coordinated agents, and brand and design standards.
  • At Air Titans (July 2024–April 2025), corrected a workflow error leaving 31% of inbound leads unworked and restored closed-loop reporting.
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  The Galett Group

  Founder & CEO

  Mar 2019 - Present

  The Galett Group is a privately held holding company founded by Devon Galett and the parent company of Revolition and other entrepreneurial ventures. Its original marketing consultancy evolved into Revolition, which now delivers the group’s fractional leadership, marketing, and revenue operations services.

  • Founded the consulting practice in April 2019 and launched Revolition as its dedicated brand in March 2023. The Galett Group remains the parent company for Revolition and other entrepreneurial ventures.
  • At Advanced Office Products (2020–2023), led marketing across four business units and launched a residential fiber ISP that reached 14% of its serviceable market within six months.
  • Built monthly CAC, channel ROI, and funnel-value reporting across four Advanced Office Products business units; maintained the CAC model for 41 consecutive months.
  • Directed positioning and beta recruitment for Advanced Office Products’ proprietary cloud IaaS offering, shortening the beta window by four months.
  • Approximately tripled search spending while reducing cost per conversion by about 32% across consecutive 28-day periods in May–July 2022 for multi-state telehealth provider, SohoMD.
  • At ConnectM Technologies (2021–2022), unified measurement, attribution, and sales handoffs across four brands; established reporting within four weeks of signature and built an acquisition-integration playbook.
• 

  Netfor, Inc.

  Chief Revenue Officer

  Mar 2024 - Jun 2026

  Netfor is a business process outsourcing and managed services company supporting organizations internationally. Its services span IT help desk support, customer service, field services, staffing, and IT fulfillment. The company combines service teams, operational processes, and AI-enabled automation to support customers, employees, and technology users.

  • Accepted Netfor’s request to expand from fractional CMO into its newly created CRO role, adding sales, client success, and partner success to marketing leadership.
  • Marketing sourced 60% of the company’s closed-won deal value from January 1 through June 27, 2026.
  • For Jan 1–Jun 27, 2026 vs. the same period in 2025: deals won rose 154% (13 to 33), new logos grew from 4 to 14, and new-account closed-won value increased 192%.
  • For Jan 1–Jun 27, 2026 vs. the same period in 2025: newly created pipeline grew 680% ($1.17M to $9.14M), win rate rose from 33.3% to 43.4%, and the average sales cycle shortened 41% (about 115 to 67 days).
  • Led three direct reports and designed roles and performance-based compensation across marketing, sales, client success, and partner success. Marketing budget was set at 7% of gross revenue.
  • Launched a managed AI services portfolio, defining positioning, packaging, and go-to-market strategy.
  • Redesigned Netfor’s AppDirect Thrive marketing: registrations increased from 12 in 2024 to 43 in 2025, while cost per registered partner fell by about 65%.
  • Expanded an advisory engagement into fractional CMO leadership through Revolition, directing demand generation, partner marketing, and reporting that connected marketing activity to sales outcomes.
• 

  Ensight Plus

  Director of Marketing

  Mar 2018 - Jul 2019

  EnSight Plus is a field service management software company serving utilities, utility contractors, municipalities, and other organizations with mobile workforces. Its platform connects work orders, scheduling, dispatch, asset management, and reporting, helping businesses coordinate field teams, standardize workflows, and track work from assignment through completion.

  • Led brand development, demand generation, and go-to-market execution for a field service management SaaS platform, aligning marketing with the CEO’s product roadmap.
  • Across both EnSight Plus roles, built a marketing function with a $500K annual budget, a 10-person team including two cross-functional managers, and seven agency partners.
  • Across both roles, led a trade-show launch generating 105 enterprise leads, 34 demos against a goal of 10, and three enterprise opportunities against a target of one. Results included the company’s first international client.
  • Directed integrated content, paid media, and event campaigns, supported by HubSpot automation, lead nurturing, reporting, and sales collateral.
  • Managed HubSpot implementation, lead nurturing, campaign reporting, and sales collateral, connecting marketing execution with prospect follow-up and sales support.