Skip to profile
London, UK

Jennifer R.

Founder / Consumer Growth Expert

Consumer brand CMO with 20+ years scaling D2C, ecommerce and omnichannel businesses. Has built ecommerce from £1M to £62m, grown a £176m digital business and led marketing budgets of up to £45m and teams of up to 160 across the UK, Europe and North America. Combines brand building with the D2C engine underneath it: acquisition, conversion, CRM and retention, pricing and promotion, contribution margin and media mix. Works with founders, boards and investors to turn marketing into measurable growth, and builds the AI reporting and agentic processes that run it.

Hire Jennifer
Jennifer R.

Work

Experience

May 2026 — Present
KOKO Camden

KOKO Camden

Fractional CMO

Mar 2026 — Present

Snag tights

Board Advisor - Value Creation

Mar 2006 — Present
Tortilla Mexican Grill plc

Tortilla Mexican Grill plc

Co-Founder & Advisor

Mar 2025 — Dec 2025
HoudiniSwap

HoudiniSwap

Chief Marketing Officer ( Contract )

Jun 2023 — Mar 2025
Metaversal

Metaversal

Venture CMO ( Contract )

Jan 2023 — Dec 2023
Fossil Group, Inc.

Fossil Group, Inc.

Marketing Transformation Consultant & CMO Mentor

Apr 2020 — Nov 2021
Ted Baker

Ted Baker

Chief Customer Officer

Jun 2019 — May 2022
Vivobarefoot

Vivobarefoot

NED

Apr 2018 — Mar 2020

SEPHORA UK (Feelunique)

Chief Marketing Officer

Oct 2017 — Nov 2021
Ted Baker

Ted Baker

Non Executive Director & Chief Customer Officer

Feb 2015 — Apr 2018

REVL LTD

Co-founder & Chief Marketing Officer

Sep 2012 — Sep 2014
French Connection

French Connection

Multichannel Marketing Director

Jan 2008 — Feb 2012
French Connection

French Connection

Director of Ecommerce & Digital Marketing