Adria C.

The Challenge: Nestlé needed to standardize its digital footprint and product governance across diverse global markets without losing local agility.

My Execution:

• Served as Global Platform Owner, managing a $5M+ budget and defining the roadmap for 68 countries.
• Bridged the gap between Headquarters' strategic vision and local market execution.
• The Result: Delivered a unified digital ecosystem that streamlined operations globally, presented directly to the Global Board.

Skills: Corporate Governance, Stakeholder Management, Global Operations.

The Challenge: A B2B SaaS startup needed to build a marketing function from scratch and validate product-market fit immediately.

My Execution:

• Built the entire GTM engine (Team, Tech Stack, Strategy) from ground zero.
• Executed a relentless demand generation strategy targeting real estate professionals.
• The Result: Scaled user base from 3 to 1,500+ paying customers in under a year, establishing market leadership in the region.

Skills: 0-to-1 Scaling, Go-to-Market (GTM), Demand Gen.