Justin C.

AI Product Strategist & Cofounder | Systems-thinking Experience Design for founders · Built Environment · AI Educator · Open to relocation

I help founders validate, design, and build products that shape decisions, habits, workflows, and perception. I combine systems thinking and experience design with pragmatic product strategy to move ideas from discovery to prototype and market—bridging instrumentation and process control with visual craft (graphic design, illustration, multimedia, Adobe Creative Suite). As a cofounder and educator, I run rapid validation cycles, define measurable outcomes, and align cross-functional teams to deliver testable, user-centered solutions. Open to relocation and collaborations on AI-forward and built-environment ventures.
Justin C.

Experience

  • City Business (CBLabs)

    City Business (CBLabs)

    Co-Founder / Chief Product Officer

    May 2024 - Present

    AI research and products for Planning & Built Environment. We enable developers, planners, and city governments with local and institutional intelligence for infrastructure delivery, focusing on richer data, faster insight and cost savings for urban regeneration.

    • Co-founded and shaped product strategy for AI infrastructure focused on planning and the built environment.
    • Built platforms that surface local and institutional intelligence for developers, planners and city governments.
    • Published handbooks and white papers to communicate human-centred AI approaches for urban regeneration.
    • Led product initiatives to convert narrative data into actionable insights for infrastructure delivery.
    • Drove partnerships and events to connect public sector, developers and communities around AI-enabled urban planning.
  • adplist.org

    adplist.org

    Mentor

    Dec 2023 - Present

    ADPList is a global community of mentors and learners that democratizes mentorship, connecting experts and mentees worldwide to elevate careers through free and accessible guidance.

    • I guided individuals from diverse backgrounds seeking transitions into tech, UI/UX, or career clarity.
    • I helped a mentee discover transferable skills and their underlying value system.
    • I developed a tailored skills stack to help the mentee build relevant capabilities.
    • I mapped a practical career and learning roadmap for the mentee to follow.
    • I provided regular check-ins to motivate progress and maintain accountability.
    • I helped mentees understand core Tech concepts and how to leverage them as a competitive advantage.
    • I regularly document learnings from each session to improve my mentoring practice.
    • These experiences reinforced my belief in giving back value to the community.
  • ProductPadi

    Product Design Lead

    Jul 2024 - Sep 2024

    ProductPadi is a company.

    • Joined as Lead Product Designer into a fast-paced, innovation-driven environment.
    • Took ownership of app architecture and flow to make the product intuitive for users.
    • Conducted extensive user research to uncover hidden pain points and validate features.
    • Translated research findings into prototypes and prioritized feature validation.
    • Ran rapid prototyping and A/B testing to refine the interface before rollout.
    • Collaborated with product and engineering to prepare for a forthcoming product launch.
    • Focused the project on helping managers streamline product development and save time.
  • Orodata Science

    Orodata Science

    Product Designer

    Mar 2023 - Aug 2023

    We empower people, institutions, and organizations with knowledge and information to build solutions that impact millions, focusing on independent media, transparency, equitable access to information and public service delivery.

    • Designed data visualizations to convert public datasets into actionable insights for stakeholders.
    • Worked with product teams and stakeholders to define data needs and decision workflows.
    • Produced secure visualization solutions that respect data sensitivity and provenance.
    • Crafted interfaces that embed analytics at the point of decision within web products.
    • Ensured visualizations balanced clarity, accessibility and rigorous data interpretation.
  • Traavu Global

    Traavu Global

    Product Design Lead

    Nov 2022 - Feb 2024

    Traavu Global Mobility is an AI/data-driven platform that simplifies relocation and resettlement decisions and supports Global Talent Visa applicants with assessments, advisory and relocation services.

    • Led end-to-end product design to create a cohesive user experience from scratch.
    • Established a design system to speed delivery and keep visual consistency across features.
    • Identified a user-flow bottleneck and proposed a complete redesign rather than a quick fix.
    • Led usability testing that uncovered new insights to inform the redesign.
    • Collaborated closely with product managers and developers to implement changes.
    • Implemented updates that reduced bounce rate by 30% and improved engagement and conversions.
  • Connig Technoserve Limited

    Connig Technoserve Limited

    Eng / Information Technology Web Manager

    Jan 2019 - Dec 2022

    Connig Technoserve is a telecommunications and IT services provider operating across Nigeria and West Africa, delivering managed services, network optimization, DAS and network infrastructure rollout.

    • Managed the company website and core network systems to ensure uptime and reliability.
    • Performed routine network checks to monitor performance and detect issues early.
    • Troubleshot various IT-related incidents to restore services quickly.
    • Collaborated with engineers to introduce, develop and deploy resilient IT products to clients.
    • Supported rollout and operational handover of client-facing telecommunications solutions.
  • Orodata Science

    Orodata Science

    Data - User Experience Designer

    Jul 2018 - Nov 2018

    • Collaborated with product development and stakeholders to understand specific data needs.
    • Translated research insights into design inputs that inform data products and interfaces.
    • Created and maintained secure data visualization solutions for public-facing platforms.
    • Embedded analytics and contextual insights directly at the point of decision within the website.
    • Balanced visual clarity and analytical rigor to drive evidence-based decision-making.
  • Digital Kraft Studio

    Creative Director

    Jan 2012 - Jul 2016

    Digital Kraft Studio is a creative studio providing web templates, media and visual design services to clients, focusing on responsive, brand-aligned digital assets.

    • Provided web template and media design services emphasizing aesthetics and usability.
    • Designed layouts, typography, colour schemes and visual elements aligned to client brands.
    • Ensured templates were responsive and user-friendly across devices.
    • Created graphics and visual assets for social, advertising and promotional platforms.
    • Used creative elements to clearly communicate client messages and engage audiences.
    • Developed transferable skills applicable to product design and UI/UX roles.

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