Nick M.

Evanston, IL, USA

Fractional COO | Bringing Order to Chaos | Helping Founders Build Teams, Structure & Infrastructure to Scale

Nick is a hands-on operations and growth leader who genuinely loves helping businesses get out of their own way. With a background spanning finance, logistics, and entrepreneurship, he's spent his career building the kind of systems, teams, and infrastructure that let founders focus on what they do best.

Nick founded and bootstrapped Arthur + Lucca, along with several spin-off brands, and has partnered with dozens of entrepreneurs to help them move from early-stage chaos to sustainable, scalable …

Nick M.

Work

  • LMA - Full Turnaround and Operational Rebuild

    LMA - Full Turnaround and Operational Rebuild

    Problem: A language education company with a distributed international team was facing significant financial distress, an empty sales funnel, no incoming revenue, and a complete collapse of its existing sales model. The business needed immediate stabilization while simultaneously executing a full strategic and operational rebuild.

    Actions: Stepped in as Fractional CEO with full operational and fina…

    languagemagicadventures.us
  • Arthur + Lucca - Manhattan Expansion

    Arthur + Lucca - Manhattan Expansion

    In 2016, Nick opened a second Arthur + Lucca location in Manhattan, bringing the brand's custom clothing and alterations experience to one of the most competitive retail markets in the world. Within a year, he had hired and developed a team capable of running the location completely independently — and within two years, the store was generating over $1M in annual revenue without Nick needing to be in the room. It's one of the clearest examples of how Nick operates: build it right, hire great people, and create something that doesn't need you to thrive.

  • Chicago Made Masks

    When the world shut down in 2020, Nick pivoted his core business and launched Chicago Made Masks in seven days — building a fully functioning Shopify store, logistics system, and shipping operation from scratch. He scaled the team to 30+ people and generated over $550K in revenue in just 30 days. A real-world test of what Nick does best: build systems that work under pressure, lead teams through uncertainty, and execute without losing speed.


  • Nursling

    Nick built Nursling.co's entire e-commerce foundation — a complete Shopify store with 45+ product pages, polished checkout, photography coordination, and an influencer network of 30+ commission-based partners. He also handled financials, manufacturing partnerships, and scalable logistics from day one. From concept to conversion, he made sure the platform, people, and process all worked together seamlessly.

  • NearWest Studio

    Nick founded NearWest Studio, a boutique digital agency helping founders go from idea to launch — offering custom websites, branding, scalable workflows, and go-to-market strategy, all delivered with clarity and speed. He worked closely with each founder to make sure they had a real foundation to build on, not just a pretty website.

Experience

  • Language Magic Adventures

    Language Magic Adventures

    Fractional CEO

    May 2026 - Present

    Stepped in as Fractional CEO during a period of significant financial and operational distress — assuming full decision-making authority and leading a simultaneous turnaround and rebuild of a language education company with a distributed international team. Stabilized the organization through transparent leadership, structured creditor management, and a consistent communication cadence across all team segments. Diagnosed the collapse of the existing sales model and designed a complete pivot to a self-serve e-commerce platform — launching a new Shopify storefront, redesigning the product architecture, building a subscription retention product, and launching an affiliate program. Rebuilt the entire brand, website, and customer-facing infrastructure from scratch while managing a complex international legal dispute with a European distribution partner.

    • Assumed full operational and financial decision-making authority during a period of significant financial distress — stabilizing the organization through transparent leadership, structured creditor management, negotiated payment deferrals, and a structure
    • Diagnosed complete collapse of existing sales model and designed a full pivot to self-serve e-commerce — launching a new Shopify storefront, tiered product architecture, subscription retention product, and affiliate program targeting 100 partners within 9
    • Rebuilt entire brand identity, website architecture, product descriptions, customer-facing copy, and program guarantee from scratch — while simultaneously managing a complex international legal dispute with a European distribution partner including formal
    • Authored 7 major legal and operational documents including a 32-page team handbook, complete Terms of Service, Guarantee policy, affiliate program terms, and a 124-row Master Action Plan — alongside a Revenue Explorer financial modeling tool to guide the
  • Arthur + Lucca

    Arthur + Lucca

    Fractional CEO + Owner

    Aug 2013 - Present

    I bootstrapped Arthur + Lucca from the ground up, growing it to over $12M in total revenue since inception. I've interviewed 400+ candidates, hired and managed more than 80 employees, and built a team and operational infrastructure capable of running the business independently. I created a premium custom clothing experience across menswear, womenswear, ready-to-wear, and alterations, while also building a B2B channel serving corporate clients and professional organizations.

    • Built and scaled a B2B outsourced alteration service generating over $4M in revenue, servicing 23 brands across 33 store locations, and personally trained 225+ individuals in the alteration fitting process
    • Grew the business to $12M+ in total revenue with virtually no marketing or advertising spend — relying entirely on referrals, online reviews, and mutually beneficial partnerships
    • Built a proprietary alteration management software system that integrated seamlessly with multiple third-party platforms, saving the team 80% of the time previously spent on manual data entry
    • Opened a second location in Manhattan in 2016, developing an independent team that grew the store to over $1M in annual revenue within two years
  • DeftDCM

    DeftDCM

    Fractional Director of Operations

    May 2021 - Jun 2026

    Nick leads full-cycle recruiting strategy at DeftDCM, helping the company scale across data center operations and technical infrastructure. Beyond talent, he played a key role in organizing and standing up the business itself — building the company website, setting up all company emails, and implementing cloud-based document management to keep the team connected and running efficiently. He also authored SOPs covering expenses, code of conduct, and acceptable use, giving the company a clear operational foundation to grow from. On the talent side, he built the recruiting function from scratch, aligning workforce planning with executive leadership and putting data-driven processes in place that improved hiring speed, quality, and overall organizational scalability.

    • Recruited and placed 20+ individuals into long-term contract roles spanning project management, data center management, and cabling and rack & stack positions
    • Built and managed a complete expense reimbursement system — including the SOP, management process, and submittal workflow — overseeing $65K+ in total team reimbursements
    • Rewrote all contractor agreements to better protect the company, clearly define roles and responsibilities, and maximize operational flexibility
    • Played a direct role in securing several long-term customer contracts, then successfully sourced and filled the roles those contracts required
  • CH Robinson

    CH Robinson

    Strategic Account Manager

    Oct 2009 - Jul 2013

    I joined C.H. Robinson and hit the ground running in an industry I'd never worked in before — translating my experience as an options market maker into a natural understanding of freight brokerage. I challenged myself to master in under six months what typically takes new hires two years to learn, with the goal of making an immediate impact and stepping into a leadership role as quickly as possible. In the role I worked with a wide range of stakeholders — clients, internal counterparts, sales teams, warehouse personnel, and over-the-road truck drivers — building the kind of cross-functional fluency that defined my approach to the account.

    • Led a team of 8+ professionals providing seamless 24/7 coverage for one of the company's top 10 global accounts
    • Grew the account by 20%+ annually over four consecutive years
    • Expanded the client's managed transportation portfolio to include air, ocean, and multi-modal solutions, positioning C.H. Robinson as a fully integrated global logistics partner
  • Infinium Capital Management

    Infinium Capital Management

    Junior Options Trader

    May 2008 - Sep 2009

    Fresh out of college, I joined a grain options trading group and helped lead junior traders through one of the most volatile periods in financial history — the 2008 financial crisis. Trading across both open-outcry and electronic markets, I contributed to managing multi-nine-figure positions spanning hundreds of strikes and multiple years.

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