Nikki W.

Building Protify -- an AI-powered product acceleration studio helping startups & investors validate ideas, prototype faster, and launch smarter. Focused & passionate on bridging design, AI, and strategy to help early-stage teams accelerate from vision to market faster. Specialties / Service Offerings: Rapid Prototyping, System Design, Complex AI Workflows, Validation, Product Strategy, Product Definition, Design Leadership, Startup Advisory, Founder Advisory, Early-stage investors, Product-Market Fit, AI Behavioral Testing Service, Accelerators, and Actionable Insights

VeraScore delivers data-driven financial health solutions, helping businesses and individuals enhance financial stability and decision-making.

• Streamlined loan approval process through user-centric design, boosting lender conversion rates by 20%.
• Led AI-driven design innovations, enhancing data accuracy and personalization in financial applications.
• Developed a scalable design framework that improved overall user satisfaction and platform usability.
• Collaborated across teams to align product strategy with user needs, driving platform adoption.

Tangible specializes in designing user-centric products and experiences for Fortune 500 companies and emerging brands.

• Developed and executed UX strategies that improved product market readiness for clients like Intuit and Verizon.
• Embedded UX best practices in client organizations, fostering a culture of continuous innovation.
• Facilitated design workshops that identified key enhancements in product design processes.
• Coordinated cross-functional teams to implement innovative solutions meeting real human needs.

Visiture leads product design and strategies to enhance eCommerce user experiences and conversion rates.

• Led design initiatives resulting in significant improvements in user interfaces for eCommerce sites.
• Integrated design systems that optimized conversion rates by 40% through strategic UX enhancements.
• Conducted research and development of personas and user journeys to drive design decisions.
• Collaborated closely with engineering to implement user-centric digital experiences seamlessly.

Wolfe & Smith UX Consultants create user-centered designs and strategies to enhance digital product experiences.

• Founded a successful consultancy providing UX design and research services, securing high-profile clients.
• Pioneered design strategies that increased eCommerce revenue by 37% using UX practices.
• Introduced innovative digital products integrating experience design with Augmented Reality technologies.
• Enhanced client business growth through data-driven design thinking methodologies.

Nikki Wolfe, LLC is a boutique consulting firm offering UX and product design services for various industries.

• Led UX strategy and design execution for Fortune 500 clients, enhancing user engagement by up to 30%.
• Implemented design systems for BJ's Wholesale, increasing app engagement by 15%.
• Conducted UX audits driving process efficiencies and improving user satisfaction for clients like Spanx.
• Orchestrated design workshops for major corporations, contributing to UX consistency and innovation.

Borrowed by Design is an innovative fashion rental platform focusing on community-driven closet sharing and event planning.

• Led technology strategy that enabled customers to manage and share inventory efficiently through digital platforms.
• Implemented custom CRM and scheduling tools enhancing user interaction and event planning capabilities.
• Launched two separate platform implementations, significantly improving user engagement and satisfaction.
• Recognized as top women entrepreneur by Atlanta City Council for innovative approach in fashion technology.

Newell Brands is a global consumer goods company with a portfolio of well-known brands including Rubbermaid, Graco, and Coleman.

• Directed UX and visual design for major product launches, contributing to increased consumer engagement.
• Developed global design language standardizing user interface elements across multiple brands.
• Executed cross-departmental collaboration ensuring cohesive digital strategy and consistent user experience.
• Optimized digital product workflows, leading to enhancements in design implementation and front-end coding.

DS Waters provides bottled water delivery services, offering an array of bottled water brands.

• Managed UX and front-end development for multiple site launches, enhancing digital their brand presence.
• Executed national online campaigns boosting brand recognition for partnerships with major sports and entertainment organizations.
• Led key digital projects streamlining user interaction across multiple branded websites.
• Utilized data-driven insights to refine user experience and improve online customer engagement.

Appen Newspapers offers local news publication and management services.

• Designed and implemented a user-friendly editorial management system for efficient news updating.
• Streamlined the design flow and wireframe processes for enhanced content management.
• Executed advertising campaigns that optimized digital space for local business promotions.
• Managed comprehensive digital transformations sustaining editorial integrity and user accessibility.