Scott Ohlund

Experience

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  Optimum Data Solutions

  13x Certified Salesforce **Independent Freelance** Architect | AI and Data Cloud Enablement

  Aug 2013 - Present

  Optimum Data Solutions specializes in harmonizing marketing, sales, and customer success operations, leveraging Salesforce to overcome friction points for seamless business processes.

  • Pioneered AI Integration for Salesforce, enhancing customer engagement and operational efficiency with AI-driven solutions like Agentforce.
  • Implemented Salesforce Data Cloud, unifying customer data across CRM systems for comprehensive, personalized engagement.
  • Advanced Large Language Model (LLM) applications, driving productivity and client satisfaction by automating complex tasks and generating insightful reports.
  • Promoted structured implementation frameworks, balancing Agile and Waterfall methods to optimize efficiency, compliance, and long-term sustainability of Salesforce solutions.
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  Visible Supply Chain Management

  Director of Enterprise Applications (Salesforce and Pardot)

  Jan 2019 - Oct 2019

  Visible is a leading provider of fulfillment and logistics solutions, offering comprehensive services that help businesses manage their supply chain, warehousing, and product delivery needs globally.

  • Championed the Salesforce and Pardot ecosystems, progressing from a hands-on Administrator to a Developer, and finally an Architect.
  • Spearheaded a transformative sales team performance improvement by driving 100% Salesforce Sales Cloud adoption, including comprehensive training and the creation of insightful dashboards and reports.
  • Initiated and implemented an external Salesforce Communities portal, enhancing case management and customer interaction.
  • Successfully spearheaded the integration of Salesforce with NetSuite, achieving seamless financial data synchronization, and deployed Pardot to invigorate B2B marketing automation strategies.
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  Visible Supply Chain Management

  Enterprise Applications Manager

  Aug 2018 - Jan 2019

  • Spearheaded a transformative uplift in sales team performance by driving Salesforce Sales Cloud adoption from nil to 100%, through comprehensive training, insightful dashboards, and executive collaboration.
  • Implemented an external Salesforce Communities portal for enhanced case management, allowing customers to interact and submit cases directly, improving customer engagement.
  • Seamlessly integrated Salesforce with NetSuite, enabling efficient synchronization of financial data across platforms for streamlined operations.
  • Successfully deployed Pardot, revitalizing B2B marketing automation strategies and leading projects to expand Salesforce platform adoption across the enterprise.
• 

  FamilySearch

  Salesforce Technical Leader

  Jan 2016 - Dec 2017

  FamilySearch inspires people everywhere to connect with their family—across generations, providing free access to genealogy and historical documents.

  • Directed the technical and architectural direction of the Salesforce platform, spearheading its expansion and enhancements to meet the evolving needs of FamilySearch.
  • Managed and inspired a team of Salesforce Engineers, leading successful project completions through productive collaboration with Salesforce.
  • Established meaningful connections with internal business stakeholders, ensuring deep understanding and fulfillment of their requirements through the Salesforce platform.
  • Cultivated a strategic partnership with Salesforce, facilitating productive collaborations and the achievement of key project milestones.
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  Simplus

  Senior Director of Software Development

  Jan 2015 - Dec 2015

  Simplus accelerates clients' Salesforce journeys through advisory-led, industry-focused services that drive customer experience, operational efficiency, and growth.

  • Spearheaded an exit strategy for a business channel, leading to the liberation of $2 million in revenue and 20 resources to support the company's new strategic direction.
  • Revolutionized workflow by instituting agile methodologies, product management, and tooling, doubling delivery efficiency and enhancing executive visibility.
  • Boosted the uptime availability of SaaS products and solutions by an impressive 500%, through effective operational processes, procedures, and tooling.
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  The Corporation of the Presiding Bishop of the Church of Jesus Christ of Latter-Day Saints

  Solutions Manager | Enterprise Architect | Principal Engineer

  Jan 2008 - Dec 2015

  The Corporation of the Presiding Bishop of the Church of Jesus Christ of Latter-Day Saints serves as an administrative organization overseeing temporal affairs for the church, combining spiritual principles with practical management.

  • Pioneered solutions for the church’s growth challenge, achieving 300% to 400% growth with constant expenditures.
  • Established IT governance and prioritization for software integration services, enhancing project focus, efficiency, and high-impact delivery.
  • Led the enhancement of business value for major enterprise applications, including PeopleSoft ERP, Microsoft Dynamics CRM, Mulesoft iPaaS Anypoint Platform, and IBM SOA Middleware.

• Optimum Data Solutions, LLC

  Senior ERP Technical Consultant (Principal)

  Dec 2004 - Dec 2008

  Optimum Data Solutions, LLC specializes in providing comprehensive ERP solutions and consulting services.

  • Led PeopleSoft and ADP Enterprise ERP implementations, ensuring seamless integration and minimal downtime.
  • Designed and maintained solutions architecture for ERP systems, enhancing operational efficiency by 30%.
  • Provided troubleshooting and training sessions, improving user acceptance and reducing support tickets by 25%.
  • Administered application security, safeguarding sensitive data and maintaining compliance with industry standards.