Xero

Marketing Communication Manager

XeroPosted Oct 28, 2026

Job Description

Marketing Communication Manager - CA (6 month contract)

Location

CAN: Toronto (111 Richmond Street West)

Employment Type

Full time

Location Type

Hybrid

Department

Marketing

The role / impact

As Marketing Communications Manager for Canada, you will play a key role in building Xero's profile and deepening customer connection across the region during a six-month contract. You will turn regional priorities and global campaigns into clear, engaging Canadian storytelling across earned media, customer communications, content, thought leadership, and social media.

Moving comfortably between planning, execution, and delivery, your work will ensure Canadian small businesses, accountants, and bookkeepers see the true value of Xero. You will elevate local customer stories, secure high-impact media opportunities, and amplify our brand presence across key market channels.

The team / how they connect

You will join a collaborative Canadian marketing team, reporting directly to the Head of Marketing, Canada. Working closely with sales, customer success, product marketing, and global brand teams, you will act as a bridge between local priorities and global strategy. You will also manage external PR and social agencies to deliver seamless, integrated communications.

Initially, you will focus on

  • Establishing a consistent communications rhythm across earned media, customer stories, thought leadership, and social channels.

  • Creating and adapting compelling messaging, pitches, Q&As, and thought leadership pieces tailored for Canadian audiences.

  • Building and activating a pipeline of local customer success stories, testimonials, and advocacy opportunities.

  • Directing day-to-day agency workflows and tracking campaign performance alongside global and regional teams.

Where and how you can work

This six-month contract role is based in Canada. We offer a flexible hybrid working model, combining time in our modern collaborative workspaces with remote working options to support your best work.

Here are some of the things we are looking for

  • You bring a strong background in delivering hands-on communications or marketing campaigns across earned, owned, and social media.

  • You have exceptional writing and editing skills, with the ability to turn complex topics into clear, engaging narratives.

  • You bring experience managing agency partners from initial brief through to execution and measurement.

  • You possess sound judgement in managing fast-paced or sensitive issues, protecting brand trust and accuracy.

  • You have solid project management skills with proven ability to navigate matrixed global environments and adapt strategy for local relevance.

  • You carry a genuine interest in SaaS, technology, and supporting the needs of small businesses and their advisors.

Compensation & Total Rewards

At Xero, we value the impact and skills you bring to the team. We believe in a Total Package philosophy - ensuring your value is recognized through a holistic lens that includes base salary, performance incentives, and world-class benefits.

The expected base salary range for this role is $87,100 – $135,000

Individual pay is determined by various factors, including geography, level of experience, and the specific skills you bring to the role.

In addition to base pay, Xero's roles are eligible for the following forms of variable compensation:

  • Variable Pay: Permanent employees are eligible to participate in our annual bonus and equity (RSU) programs. You may also be eligible for performance-based cash or equity (RSUs) incentives depending on your role level, and company performance.

  • Comprehensive Benefits: World-class health, wellness, and retirement programs. Xero Perks including Wellbeing days, generous leave, and dedicated professional development budgets.

This is a posting for an existing vacancy.

Xero uses AI to help screen applications based on job-related qualifications. These tools assist our recruiters but do not make automated hiring decisions. A human recruiter reviews all candidates before any hiring action is taken.

Apply even if your experience isn't a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.

About the Company

Xero is a cloud-based accounting software company that was founded in 2006 in Wellington, New Zealand by Rod Drury and Hamish Edwards. The company's headquarters is still located in Wellington, and it has grown to become a major player in the global accounting software market. Xero offers a range of products and services aimed at small and medium-sized businesses, accountants, and bookkeepers. Its main product is its cloud-based accounting software, which allows businesses to manage their finances, track expenses, and generate financial reports. The software integrates with other business applications such as inventory management, payroll, and invoicing, making it a comprehensive solution for businesses. Xero operates on a global scale, with offices in countries including the United States, United Kingdom, Australia, and South Africa. The company has also formed partnerships with major financial institutions, such as Barclays in the UK, to provide additional services to its customers. In terms of market position, Xero is a leader in the accounting software industry. It has over 2 million subscribers worldwide and has been steadily growing its customer base. Xero faces competition from other accounting software providers such as QuickBooks and Sage, but it differentiates itself through its robust features, user-friendly interface, and strong customer support. Xero has achieved several major milestones and events over the years. In 2012, the company held its initial public offering on the New Zealand Stock Exchange and the Australian Securities Exchange, raising significant capital for its expansion. In 2018, Xero surpassed one million subscribers, further solidifying its position in the market. Currently, Xero continues to innovate and improve its products. It regularly releases updates and new features to enhance the user experience and meet the evolving needs of its customers. The company's financial performance remains strong, demonstrating its ability to adapt to market demands and maintain its growth trajectory.

Employees
6,099
Founded
2006

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