Job Description

Public Relations Specialist, Amazon

Position Type: 12 Month Fixed Term Contract, Media Relations & Issues Team

Level: Mid and Senior level

Location: London

Who you are

Experience in professional communications or public relations
Experience in English-language communication skills, both written and verbal
Experience managing multiple projects and meeting aggressive deadlines

Desirable

Experience with strong project management skills and the ability to thrive in a fast-paced environment
You are creative and love coming up with new ideas and ways of doing things
A team player and able to work with others to achieve a common goal

What the job involves

Amazon is seeking a talented and driven Public Relations Specialist to support its busy in-house Press Office
You will be responsible for supporting the Media Relations team in daily administrative tasks, including acting as a first point of contact for journalists, managing and responding to inbound media contacts, writing and distributing press releases and statements, managing databases, compiling reports, and coordinating updates with colleagues
You will have the opportunity to work with our international PR teams and PR agencies, as well as build your media contacts book
The successful candidate will already possess a few years experience of either in-house or agency PR
Managing UK press office inbox - and serving as first port of call for journalist queries
Supporting Media Relations team on administrative tasks related to good functioning of the team
Creating, updating and logging proactive communication materials and reactive statements
Acting as a communications counsel to internal teams on short-term and long-term risks and opportunities
Working closely with the Global Rapid Response Team (RRT) to route inbound media queries, flag emerging coverage and ensure company-wide communication on key issues
Supporting PR Managers and working alongside PR agencies to develop and deliver corporate communications campaigns

About the Company

Company mission

To be Earth's most customer-centric company.

Our take

Amazon is the world's largest online retailer, and is well-known for its disruption of well-established industries. The company is present in numerous verticals, including cloud computing with Amazon Web Services, AI with its range of Alexa devices and a global marketplace more commonly referred to as 'the everything store'. Acquisitions include Ring, Twitch, Whole Foods Market, and IMDb.

More recently, Amazon has been focused on leading the "third wave in digital advertising". Many businesses are now shifting ad dollars to retailers, which before would have been spent with online media platforms. Amazon's seen great success in the space, with its revenue from advertising now higher than its Amazon Prime membership scheme, audiobooks and digital music combined. This growth is particularly impressive considering its digital ad rivals (like Snap, Alphabet, and Meta) have suffered declines due to wider macroeconomic factors and Apple's iOS privacy changes.

Despite its dominant market position, Amazon will continue to be challenged over the next decade, including sustaining AWS's cloud dominance in the face of Google and Microsoft. On top of this, the company's e-commerce division is facing profitability problems despite its 2023 post-IPO debt funding of 8 billion. It will need to find new ways to stay above their competitors.

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