Interim Head of Growth Marketing

Growth Marketing

£95-115k

Senior and Expert level

London

2 days a week in office (Worship St, London)

Role

Who you are

• You will have 7+ years B2B SaaS growth marketing experience with proven track record of scaling revenue through multi-channel acquisition, retention optimization, and market expansion strategies
• You will have demonstrated expertise in marketing automation and AI/ML technologies
• You will have a proven track record of performance accountability with clear ROI and business impact measurement
• You will be proficient in optimization techniques and A/B testing methodologies
• You will have exceptional communication and presentation skills, capable of articulating complex strategies to diverse stakeholders

Desirable

• Ideally you will have had B2B SaaS experience with understanding of complex customer journeys and stakeholder needs

What the job involves

• You will develop a comprehensive growth marketing strategy aligned with business goals across the entire customer lifecycle
• You will own multi-channel digital strategy including paid acquisition, search, email, social media, and display advertising across UK/US markets
• You will create and execute comprehensive marketing strategies to attract, convert, and expand customer relationships through data-driven marketing, sales and customer team alignment
• You will establish systematic testing frameworks and growth experimentation culture across all channels
• You will leverage generative AI tools for scaled content creation, A/B testing, and real-time optimization
• You will own the website strategy in partnership with Head of Brand and Content
• You will design self-service conversion pathways that guide prospects from initial awareness through product education to purchase decisions
• You will own growth metrics, forecasting, and attribution modelling across the entire customer funnel in partnership with Commercial leaders