Chelsey M.

BLKBOOK is an AI-powered networking platform that connects high-impact professionals and businesses through virtual speed networking events tailored to their goals, fostering meaningful and productive connections.

• Designed and launched a virtual speed networking platform using an innovative matchmaking system, significantly enhancing professional networking efficiency.
• Successfully executed over seven pilot networking events in a short span, demonstrating the platform’s viability and receiving positive feedback from participants.
• Implemented a unique event theme structure (raise, build, scale, hire) to address targeted networking needs, facilitating focused and impactful professional connections.
• Initiated and managed early-stage fundraising efforts, indicating strategic foresight and ability to secure resources for sustainable growth.

eSUB Construction Software develops a project management platform geared specifically towards subcontractors to manage time, materials, and documentation in an effort to enhance productivity and mitigate risks.

• Developed and implemented a comprehensive demand generation strategy, achieving a more than 50% increase in qualified leads within 6 months through targeted campaigns and optimization efforts.
• Launched over 20 new marketing campaigns generating 369 opportunities and contributing to $1.4M in pipeline revenue.
• Implemented a comprehensive lead nurturing program resulting in a 33% increase in conversion rates.
• Built and managed a robust marketing reporting dashboard focusing on KPIs such as campaign and revenue attribution, conversion rates, forecasting, and ROI, directly influencing strategic decision-making and budget allocations.

Cannack specializes in lead generation, marketing and sales automation and CRM Implementation to create steady, predictable revenue streams for B2B and vertically integrated organizations in the cannabis industry.

• Led multi-channel lead generation initiatives, employing landing pages, creative copy, retargeting ads, social media, and SMS automation tools, boosting client sales.
• Spearheaded sales process improvements and hyper-targeted outreach/nurturing campaigns, resulting in increased sales across client accounts.
• Directed inbound marketing projects, including buyer persona development, content marketing strategies, and SEO/SEM initiatives, enhancing brand presence and engagement.
• Successfully produced webinars, virtual conferences, and events, generating over $1M in sponsorship and ticket sales.

The SEO Works are an award-winning provider of search marketing, websites, and paid social for leading brands and prospering SME’s, aiming to get businesses more customers online.

• Leveraged data and analytics to drive insights and implement inbound marketing strategies, significantly increasing conversion rates and rapidly growing a user base.
• Managed SEO for diverse US & International clients, presenting link building strategies to enhance brand awareness and drive off-site traffic.
• Conducted comprehensive competitor research and backlink analysis using tools such as Majestic, Screaming Frog, and Xenu, strengthening clients' online presence.
• Negotiated with influencers and organized partnerships, guest posts, and product reviews, thereby raising discount and event awareness and enhancing client engagement.

iMatrix specializes in advanced website and digital marketing solutions, focusing on health and wellness practices with services ranging from website design to SEO and digital advertising.

• Designed and customized digital elements such as banners, logos, and social media pages for clients, enhancing their online presence across platforms.
• Implemented SEO best practices for clients in specialized industries (Veterinarian, Chiropractic, Optometry), significantly improving their search engine rankings.
• Educated clients on the latest trends in SEO and consumer behavior, ensuring they remain competitive in their respective fields.
• Successfully managed technical client issues, including DNS and Mail Records troubleshooting, contributing to reduced retention rates by delivering expert client support.

MarketStar specializes in accelerating sales and achieving revenue goals for businesses through outsourced direct sales, partner channel, and customer success solutions.

Target is a general merchandise retailer with stores in all 50 U.S. states and the District of Columbia.

• Read and constructed store layouts, adapting efficiently to varied store formats and remodeling requirements throughout San Diego county.
• Assured exceptional customer service, managing POS transactions and educating guests on the latest technologies, leading to enhanced customer satisfaction and loyalty.
• Handled extensive product stocking and merchandising, ensuring optimal shelf presentation and availability.
• Played a key role in the execution of store remodels and setting of promotional signs, contributing to the store’s visual appeal and promotional effectiveness.