Holly K.

Experience

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  TrueVoice Growth Marketing™

  Senior Account Director, Client Services

  Jun 2024 - Nov 2025

  TrueVoice Growth Marketing™ is a premier full-service digital marketing agency specializing in growth marketing for clients in highly regulated industries.

  • Expanded from client AM to architect agency's Marketing, Sales & Operations infrastructure — onboarding core team and implementing full tech stack including CRM, marketing automation, project management, and AI-powered tools.
  • Built business development pipeline from scratch: 1,300+ target accounts, 10,000+ prospects across FinServ and Insurance; created performance dashboards for client retention, growth, and project profitability
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  TrueVoice Growth Marketing™

  Account Director, Client Services

  Jun 2023 - Jun 2024

  • Joined as early employee (W2) to build client services function from scratch; supported 2x business growth across enterprise accounts in FinServ, Insurance, and Healthcare verticals.
  • Established CS team, vendor partnerships, core tools and processes, and managed operational budget — driving client retention and agency scaling in player-coach capacity.
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  Salesforce

  Account Executive, Commercial

  Apr 2021 - Dec 2022

  Salesforce is a global leader in cloud computing, providing customer relationship management (CRM) solutions to businesses worldwide.

  • Managed $3M+ ARR Marketing Cloud portfolio within a $30M+ Core Salesforce territory, achieving 115% NRR through strategic expansion and cross-sell initiatives across Sales Cloud and Service Cloud accounts.
  • Collaborated cross-functionally with Core, Prime, and Cloud AEs to develop account strategies; displaced incumbent competitor to close $540K TCV multi-year deal.
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  Mintel

  Director, Global Key Accounts

  Jul 2018 - Aug 2020

  Mintel is a privately held market intelligence agency, helping clients understand market and consumer trends, identify white space opportunities, and validate business decisions through data-driven, actionable insights. Clients include Fortune-level corporations and small- to mid-sized companies.

  • Promoted to Director after closing two books of business valued ~$3M. Managed $1.6M+ ARR portfolio achieving 97-99% NRR across enterprise CPG/FMCG and Retail accounts.
  • Closed $1.9M in FY20 during COVID (99% syndicated attainment, 97% NRR); led complex procurement and legal negotiations for multi-regional and global Fortune-level accounts.
  • Mentored 10+ global and regional account managers; developed scalable renewal and expansion playbooks that became team standards; partnered with leadership on hiring decisions.
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  Mintel

  Senior Account Manager

  Apr 2016 - Jul 2018

  • Managed key CPG/FMCG and Retail portfolio achieving 94-96% NRR and 94-103% revenue attainment across syndicated and custom product lines through consultative selling and relationship development.
  • Converted first-year and single-year clients into multi-year strategic partnerships totaling $3.2M+ in contract value across nine accounts.
  • Expanded largest partnership from $50K to $200K+ annually through consultative selling; secured $1M+ in total value via multi-year contract and expanded consulting services.
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  Mintel

  Account Manager

  Oct 2013 - Apr 2016

  • Built foundational client relationships in CPG/FMCG, facilitating retention and potential for long-term growth.
  • Achieved consistent renewal target meets, enabling future account growth and multi-year contract conversions.
  • Developed expertise in SaaS sales, integrating account planning with strategic ROI delivery.
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  Robert Half

  Staffing Executive, Salaried Professional Service/Division Director, Consulting Services - Technology Division

  Jul 2011 - Oct 2013

  Robert Half Technology is a publicly held company specializing in the area of consulting services and direct hire – matching innovative, highly skilled, and experienced information technology (IT) professionals on a project, contract-to-hire, and full-time basis. Clients include Fortune-level corporations and small- to mid-sized companies.

  • Built and led team of 15 recruiters and AEs as Division Director, driving 57% YOY revenue growth through hands-on mentorship and accountability systems; led team to 3 consecutive all-time billable hour records.
  • Promoted to Staffing Executive to lead #1 Chicago-market account generating $500K+ annual revenue; grew consultants on billing 33%; ranked top 17% nationally (125/719) and top 2% regionally (1/45).