Hi, I’m Kelsey- I'm a fractional CTO, startup advisor, product strategist, and system untangler who helps early-stage teams move faster, without falling apart.
I began my career in education before pivoting into tech. Over the last 10 years, I've built and scaled ideas, organizations, and codebases.
I specialize in turning early-stage chaos into clarity, whether that means building MVPs, hiring teams, scaling systems, or shaping product strategy.
Kelsey is authentic. She fosters a human-first culture, and her ability to connect with people enables her to effectively rally them around a common vision.
Her pragmatism allows her to navigate challenges while keeping sight of both short-term objectives and long-term goals. Kelsey creates collaborative and innovative environments, empowering teams to contribute their best work, and her empathetic leadership style fasters a culture of inclusivity and creativity, driving a company's success.
KV
Katy VogtDirector of Product, Landing Furnished Apartments
Kelsey's super power is getting things done. She is extremely effectively at making ideas into a reality with technology. However, more importantly is her ability to put herself in the position of a customer and to fully immerse herself in a customer's viewpoint to consistently make strong product decisions. This means she builds things that matter. Her honesty and clarity make her a strong communicator to all levels of an organization, from executive leaders to individual contributors.
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Mark HutterSenior Vice President of Engineering, Landing Furnished Apartments
Built 0 to 1. I drove product, technical strategy, and execution from concept to market, leading the development of the app, admin platform, and all mvp go-to-market technology for Moxi's mission of transforming childcare.
Real Estate due dilligence. CTO services focused on technical strategy, product development, and team leadership. I collaborated with founders to define product roadmaps, architect sustainable systems, and guide engineering teams through execution for MVP build.
Guided MVP development and smart scheduling architecture for home healthcare. Contributed to core features, patient/provider matching logic, and roadmap definition.
As an early-stage product and technical advisor, I help with engineering roadmap development, tech stack selection, and product development strategy. I'll assist you with architecture design, code reviews, team recruitment, and mentorship.
Feb 2019 — Oct 2024
Landing
Chief Technology Officer - Product, Engineering, and Design
Joined as the first employee and founding engineer, working directly with the CEO to build Landing from whiteboard concept to $375M-backed business. Over nearly six years, led the architecture and launch of core platforms, scaled and leveled teams across multiple business lines, and ultimately owned company-wide product, engineering, and design functions. Played a key role in every growth phase, from MVP to acquisition integrations, team scaling, and product strategy.
Nov 2017 — Jan 2019
[ACQUIRED 2025] Clutch!
Co-founder and Engineer
Clutch! (imclutch.com) is an online marketplace for game day parking and tailgating at sporting and entertainment events, connecting fans who need parking with sellers offering space in the community surrounding the event venue. Itʼs the airbnb of game day parking and tailgating.
Learn what a forward deployed engineer does, how the role differs from traditional software engineering, and why hire one to support enterprise customers.
Discover top engineering recruitment agencies to hire skilled and vetted engineers for your business. Also, explore flexible, fractional hiring solutions.
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![[ACQUIRED 2017] Shipt](https://res.cloudinary.com/view-source/image/upload/c_limit,w_96/f_auto/q_auto/v1/company/t3tyiq8hartfrj1lnfwl?_a=BAVC26DY0)
