Luis M.

Seattle, WA, USA

Product leader building customer-led AI, SaaS & IoT platforms that scale — Principal Group PM, Microsoft; Board member, United Way of King County

I build products that ship and teams that thrive. 12+ years at Microsoft leading zero-to-one launches and scaling businesses to $180M+ across AI, SaaS, IoT, and enterprise platforms. What I focus on:

- Customer-obsessed product strategy: getting in front of customers, discovering real needs, and turning them into high-impact roadmaps

- Building PM teams: hiring, coaching, and developing PMs from early-career to Principal (zero attrition, 90%+ leader confidence score)

- Shipping through complexit…

Luis M.

Experience

  • United Way of King County

    United Way of King County

    Executive Board Member

    Jul 2024 - Present

    United Way of King County is a Seattle-based nonprofit working to build a racially just community where people have homes, students graduate, and families achieve financial stability. Programs include housing stability, food access, free tax assistance, and education support across King County.

    • Chaired the Governance & Oversight Committee, leading board-level policy reviews and updates to governance charters and committee charters.
    • Oversaw fiduciary and risk oversight processes, coordinating with executive leadership and finance to improve transparency and compliance.
    • Led annual board self-assessment and recruitment efforts to strengthen board diversity, skills alignment, and succession planning.
    • Partnered with senior leadership to align board priorities with organizational strategy (housing stability, food access, college completion) and to support major fundraising and advocacy initiatives.
    • Served as a public-facing representative at donor, partner, and community events to amplify United Way’s mission and build strategic relationships.
  • Microsoft

    Microsoft

    Principal Group Product Manager

    Dec 2023 - Present

    Microsoft is a global technology company that develops, licenses, and supports software, services, devices, and cloud platforms. The Redmond campus houses product, engineering, and cloud teams serving enterprise and consumer customers worldwide.

    • Directed product strategy and roadmap for Dynamics 365 Field Service Core, prioritizing work order management, agreements, integrations, and admin experiences.
    • Led cross-functional teams (engineering, design, PM, data, QE) to deliver scalable features that improve frontline operations for service organizations.
    • Owned successful launches of core capabilities—dashboards, reporting, and integrations—with strong emphasis on reliability and enterprise readiness.
    • Collaborated with customers and field engineering to validate product-market fit and accelerate adoption across large accounts.
    • Mentored junior PMs and contributed to process improvements for planning, telemetry, and customer feedback loops.
  • United Way of King County

    United Way of King County

    Board Chair

    Jul 2023 - Jun 2024

    • Presided over board meetings and set governance agendas to advance organizational strategy and accountability.
    • Stewarded board-level strategic planning processes and tracked progress against multi-year goals.
    • Acted as primary liaison between the board and CEO to enable timely decision-making and effective oversight.
    • Sponsored initiatives to increase board engagement, fundraising participation, and community partnership development.
    • Championed equity and inclusion in board recruitment, policies, and organizational priorities.
  • Microsoft

    Microsoft

    Principal Product Manager, Dynamics 365 Field Service

    Sep 2022 - Dec 2023

    • Owned end-to-end product delivery for business applications that optimize physical operations and field service workflows.
    • Defined product requirements using customer research, telemetry, and industry best practices to increase operational efficiency for customers.
    • Coordinated go-to-market activities with sales, partner engineering, and customer success to accelerate enterprise adoption.
    • Introduced design patterns and integrations that reduced operational friction for frontline managers and technicians.
    • Advocated accessibility, security, and scalability as non-negotiable product requirements for enterprise deployments.
  • United Way of King County

    United Way of King County

    Vice Chair Board of Directors

    Jul 2022 - Jun 2023

    • Supported board leadership in governance, policy development, and executive transitions as Vice Chair.
    • Co-led board committees and special projects to drive organizational priorities and accountability.
    • Supported fundraising and community engagement efforts, acting as an ambassador to donors and partners.
    • Facilitated board-development activities including onboarding, training, and succession planning.
    • Collaborated with the Chair and CEO to ensure alignment between board oversight and operational execution.
  • Microsoft

    Microsoft

    Senior Product Manager, Dynamics 365 Field Service

    Sep 2021 - Sep 2022

    • Shaped product vision for next-generation field service experiences focused on improving technician productivity and service outcomes.
    • Launched features for managing complex field operations, including scheduling optimizations and connected asset management.
    • Worked closely with engineering to implement modern design and telemetry patterns for improved reliability and observability.
    • Partnered with industry customers and partners to pilot novel scenarios and collect feedback for iterative product improvements.
    • Contributed to cross-team initiatives to align product roadmaps across Dynamics and Azure services.
  • United Way of King County

    United Way of King County

    Board Member

    Jul 2018 - Jul 2022

    • Chaired the Emerging Leaders Committee to grow a network of young professionals supporting United Way’s programs and events.
    • Designed and executed engagement programming (Happy Hour & Hellos, volunteer campaigns) to convert emerging leaders into active volunteers and donors.
    • Increased volunteer recruitment and participation by creating accessible, social giving opportunities tied to direct community impact.
    • Coordinated with development and outreach teams to align committee events with fundraising and program needs.
    • Mentored committee members and established KPIs to measure volunteer retention and event ROI.
  • Microsoft

    Microsoft

    Senior Product Manager, Azure IoT Central

    Jun 2018 - Sep 2021

    • Led advanced management experiences for Azure IoT Central, including application lifecycle, role-based access control, and multi-tenant administration.
    • Designed and shipped user/roles management and multi-tenancy features to support device manufacturers and large OEM customers.
    • Worked with partners and device teams to reduce customer time-to-value for IoT deployment and provisioning.
    • Improved admin UX and security posture by implementing granular RBAC controls and audit capabilities.
    • Collaborated with cloud engineering to ensure platform scalability and to define SLAs for enterprise customers.
  • Microsoft

    Microsoft

    Product Manager II, Microsoft Store for Business

    Aug 2016 - Jul 2018

    • Redefined procurement and app management workflows for IT administrators and educators via Microsoft Store for Business and Education.
    • Designed distribution, entitlement, and deployment experiences that simplified app procurement and licensing at scale for institutions.
    • Collaborated with education customers to tailor features for classroom and school IT scenarios, improving manageability and adoption.
    • Coordinated cross-team launches and migration tooling to minimize friction for organizations moving to the new store experiences.
    • Monitored usage and feedback to iterate on admin dashboards, reporting, and support flows.
  • Microsoft

    Microsoft

    Program Manager, Network Infrastructure Services

    Jan 2015 - Jul 2016

    • Led large-scale network infrastructure projects to improve reliability, speed, and security for Microsoft’s global employee base (100k+ users).
    • Managed capacity planning, vendor relationships, and rollout schedules to reduce outages and improve performance.
    • Coordinated cross-regional teams to deliver upgrades, migrations, and incident-response improvements.
    • Implemented monitoring and change-management practices to increase uptime and operational maturity for enterprise services.
    • Partnered with security and compliance teams to harden network boundaries and enforce corporate networking standards.
  • Microsoft

    Microsoft

    Product Manager, MACH Rotation Program

    Jul 2013 - Jan 2015

    • Completed a 2-year MACH rotational program, gaining experience across product, engineering, and operations teams while delivering high-impact projects.
    • Tackled time-constrained product problems, balancing engineering work with leadership development and cross-functional training.
    • Delivered features and process improvements during rotations, and contributed to program mentorship for newer participants.
    • Participated in leadership coursework and applied learnings to improve roadmapping, stakeholder communication, and execution practices.
  • Microsoft

    Microsoft

    Program Manager Intern, Business Groups Operation Services

    May 2012 - Aug 2012

    • Led system-readiness exercises and capacity upgrades for Windows 8 activation services to ensure a successful product launch.
    • Coordinated cross-team cutover plans, runbooks, and validation checks to meet launch deadlines with minimal service disruption.
    • Authored end-to-end Service Level Agreements (SLAs) for Microsoft Store and dependent services prior to initial release.
    • Worked with operations and engineering to instrument monitoring and incident-response procedures for launch and post-launch support.
  • Google

    Google

    Intern, Doubleclick Ad Planner

    Jun 2011 - Aug 2011

    Google builds products and platforms that create opportunities for everyone. Teams span search, ads, cloud, developer tools, and consumer services to deliver scalable, data-driven solutions globally.

    • Spearheaded a project to analyze prior attempts at collecting AdWords publisher-hierarchy data and proposed a reliable, verifiable approach to gather and organize the dataset.
    • Designed a data-collection and verification process to improve the accuracy of publisher relationships used by ad planning tools.
    • Collaborated with engineering and data teams to scope requirements, and presented the recommended solution to stakeholders.
    • Supported intern event programming and peer engagement activities during the internship.
  • City of Coral Gables

    City of Coral Gables

    Intern, Information Technology

    Aug 2008 - Jun 2009

    City of Coral Gables is a municipal government known as “The City Beautiful,” offering municipal services, cultural programming, and economic development while preserving Mediterranean Revival architecture and quality of life for residents and businesses.

    • Led migration of 500+ employee accounts from Windows Server 2003 to Windows Server 2008, coordinating testing and cutover to minimize downtime.
    • Developed and deployed a .NET application for the Police Department to compile and track the city’s 500+ employee-owned vehicles, improving asset visibility and reporting.
    • Performed systems administration tasks, user provisioning, and end-user support during the migration project.
    • Documented operational procedures and delivered training to staff on new systems and workflows.
  • Miami-Dade County Public Schools

    Miami-Dade County Public Schools

    Intern, Information Technology Services

    Jul 2008 - Jul 2008

    Miami‑Dade County Public Schools (M‑DCPS) is one of the largest public school districts in the U.S., serving Miami‑Dade County with comprehensive K–12 education and extensive technology and operations programs.

    • Contributed to deployment and hands‑on installation of Cisco network infrastructure for a new school site.
    • Led a team effort to design, quote, and pitch a proposed network architecture to district administrators, aligning technical design with budget constraints.
    • Gained practical experience with enterprise networking concepts, device configuration, and site readiness validation.
    • Coordinated with district IT staff for cutover planning and post-installation testing to ensure reliable connectivity for staff and students.

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