Michele D.

Wrapware designs stainless steel tumblers with removable wraps that add creativity and style to everyday drinkware. Based in Sarasota, Florida, Wrapware is a retail company focused on innovative and customizable drinkware solutions.

• Co-founded Wrapware, a company specializing in customizable stainless steel tumblers.
• Led product design and development, resulting in a unique line of drinkware with interchangeable wraps.
• Implemented marketing strategies that increased brand visibility and customer engagement.
• Established partnerships with local retailers to expand distribution channels.
• Managed a team of designers and marketers to drive product innovation and sales growth.

J.P. Morgan is a leader in investment banking, commercial banking, financial transaction processing, and asset management. It operates globally, providing a wide range of financial services to corporations, governments, and individuals.

• Directed marketing strategies for payment products, enhancing product visibility and adoption.
• Collaborated with cross-functional teams to launch new payment solutions, increasing market share.
• Developed and executed marketing campaigns that drove significant growth in customer acquisition.
• Analyzed market trends to identify opportunities for product innovation and differentiation.
• Led a team of marketing professionals to achieve strategic business objectives.

Fast is a technology company providing one-click checkout solutions to streamline online shopping experiences. Based in San Francisco, Fast focuses on reducing cart abandonment and increasing conversion rates for e-commerce businesses.

• Led product marketing initiatives for Fast's one-click checkout technology.
• Developed go-to-market strategies that significantly increased product adoption and sales.
• Collaborated with engineering and sales teams to align product features with customer needs.
• Conducted market research to identify trends and inform product development.
• Managed a team responsible for creating compelling marketing content and campaigns.

Salesforce is a global cloud computing company that develops CRM solutions and provides business software on a subscription basis. It is a leader in customer relationship management and offers a wide range of products to enhance business operations.

• Oversaw product management for Salesforce Commerce Cloud, driving product enhancements and innovation.
• Collaborated with engineering and design teams to develop new features that improved user experience.
• Led strategic planning and execution of product roadmaps, aligning with company objectives.
• Analyzed customer feedback to prioritize product improvements and address market needs.
• Managed a team of product managers to deliver high-quality software solutions.

• Directed product marketing strategies for Salesforce Commerce Cloud, increasing market penetration.
• Developed and executed marketing plans that drove product awareness and customer engagement.
• Collaborated with sales and product teams to align marketing efforts with business goals.
• Conducted competitive analysis to identify market opportunities and inform strategic decisions.
• Led a team of marketing professionals to achieve revenue and growth targets.

• Managed product marketing for Salesforce Commerce Cloud, focusing on customer acquisition and retention.
• Developed comprehensive marketing strategies that increased product adoption and sales.
• Collaborated with cross-functional teams to launch new features and enhancements.
• Conducted market research to identify customer needs and inform product positioning.
• Led a team responsible for creating and executing marketing campaigns.

• Led product marketing for Salesforce's Executive Briefing Center and product demos, enhancing customer engagement.
• Developed and delivered compelling product demonstrations that showcased key features and benefits.
• Collaborated with sales teams to tailor presentations to specific customer needs and industries.
• Managed a team responsible for creating high-impact marketing materials and presentations.
• Analyzed customer feedback to continuously improve demo effectiveness and customer satisfaction.

• Provided technical sales support for Salesforce Commerce Cloud, driving customer success and satisfaction.
• Collaborated with sales teams to deliver tailored solutions that met customer requirements.
• Conducted product demonstrations and technical presentations to prospective clients.
• Developed and maintained strong relationships with key stakeholders and decision-makers.
• Contributed to the development of sales strategies and proposals.

Commerce Cloud, formerly Demandware, is a flexible e-commerce platform that helps businesses reach goals faster, unlock new revenue, and drive automation. It is part of Salesforce and focuses on powering commerce everywhere with AI.

• Provided technical expertise and solutions for Commerce Cloud clients, enhancing e-commerce capabilities.
• Collaborated with clients to understand their needs and deliver customized solutions.
• Conducted technical presentations and demonstrations to showcase product capabilities.
• Developed and maintained strong client relationships to ensure satisfaction and retention.
• Contributed to the development of technical sales strategies and proposals.

Radial is a leading provider of e-commerce order management and fulfillment solutions. It offers tailored services to streamline fulfillment processes for leading brands, enhancing customer satisfaction and operational efficiency.

• Led solution design and implementation for eBay Enterprise clients, optimizing e-commerce operations.
• Collaborated with cross-functional teams to deliver tailored solutions that met client needs.
• Conducted technical assessments and developed strategies to improve operational efficiency.
• Managed client relationships to ensure satisfaction and successful project delivery.
• Contributed to the development of innovative solutions that enhanced client capabilities.

OpenCrowd is an IT services and consulting company specializing in smart digital solutions and distributed ledger technologies. It helps clients create innovative business concepts and accelerate product launches.

• Consulted with clients to develop innovative digital solutions using emerging technologies.
• Collaborated with cross-functional teams to deliver projects on time and within budget.
• Conducted market research to identify trends and inform strategic decisions.
• Developed and maintained strong client relationships to ensure satisfaction and repeat business.
• Contributed to the development of new business opportunities and proposals.

TheMarkets.com delivers research, estimates, and broker data to institutional investors worldwide. It is a leading source for critical information supporting investment decision-making.

• Assisted in product management for TheMarkets.com, enhancing product features and user experience.
• Collaborated with development teams to implement new features and improvements.
• Conducted market research to identify customer needs and inform product development.
• Developed and maintained product documentation and training materials.
• Supported product launches and marketing initiatives to drive adoption and engagement.