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Zikhron Ya'akov, Israel

Ofrit C.

Transformative Leadership: From Operational Chaos to Business Excellence

Ofrit Chaskelevitch is a seasoned business executive who transforms operational chaos into business excellence, specializing in Product, Business Operations, and Customer Success. With a track record of tackling and solving considerable challenges, Ofrit dedicates her expertise to high-impact, strategic projects for startups and organizations aiming for significant growth. Her approach is hands-on, offering direct accountability, tailor-made solutions, and lasting change. Her skill set includes leadership, SaaS, B2B, strategic partnerships, and much more, driven to exceed goals and embrace new heights.

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Ofrit C.

Testimonials

I was incredibly lucky to have Ofrit as my mentor and strategic advisor, while growing into the role. I’m not sure how I would have gotten through the early months without her. She helped me bring order to the chaos sharpening the vision, setting priorities, and walking me through decisions that felt huge at the time. Whether it was defining our direction, instructing the team, or preparing for tough stakeholder conversations, her advice was always clear, thoughtful, and grounded in experience
YK
Yael KlionskyGM WIn, Yeda
I worked with many consultants over the years, and I can definitely say that none have brought as much value to the company as Ofrit. Most consultants come with their own agenda/methodology and try to make it fit your organization. Ofrit takes a different approach: she truly understands stakeholders, business goals, and company culture, thus analyzes the real barriers and needs. She knows how to guide and motivate all stake holders to address and remove those obstacles and generate real change.
NB
Neta BrennerVP HR, Tandem
I recently hired Ofrit to support an operational infrastructure project with an AI scaleup in Abu Dhabi. Their rapid growth required help with building their back office operations across finance, T&E and procurement. Ofrit built them a custom playbook that included policies, processes and a tech stack recommendation. Ofrit is a true professional, extremely knowledgeable, pleasant to work with and goes above and beyond to deliver and ensure client satisfaction.
NP
Naomi Pelesco founder, Stagestudio.co
It is with immense pleasure that I recommend Ofrit. She consistently demonstrated an exceptional ability to transform complex challenges into organized processes and actionable work plans. Her highly analytical approach, combined with her strong execution-oriented drive, ensured that strategic initiatives were successfully implemented. Beyond her technical prowess, her solid communication skills were invaluable in aligning teams and stakeholders.
MC
Merav ChosetVP HR, Bidalgo

Work

https://ramot.org/

Driving Commercial Process Transformation

At Ramot, I was tasked with spearheading the adoption of a new commercial process. After conducting a gap analysis, I identified key areas requiring attention: KPI alignment, standardized terminology, and the implementation of a new CRM.

I actively collaborated with the team to implement the commercial methodology within the CRM, ensuring its successful adoption and continuously iterating based on their feedback. Within six months, the team was fully engaged, the transformation was complete, and I successfully hired and trained a business application manager without overloading existing management, leading to high satisfaction levels

Experience

Dec 2021 — Present
SmartMoves

SmartMoves

founder

I specialize in designing and implementing human-centric processes that empower teams, ensuring systems work for people. Key scenarios where I drive significant value as a fractional executive include

  • Investment Readiness: Optimizing operations to prepare companies for successful funding rounds.
  • Operational Excellence: Leading Opex optimization initiatives to reduce costs and enhance performance.
  • Post-M&A: Architecting seamless process integration following mergers and acquisitions.
  • Cross-Functional Synergy: Building robust interfaces between Product, Tech, Growth, and G&A teams to foster collaboration.
  • Global Expansion & Scaling: Laying the foundational infrastructure for scalable hiring and rapid product driven (SaaS) customer acquisition and success worldwide.
  • I drive impact by transforming manual processes to a product-led SaaS approach, slashing onboarding time by 36% and optimizing Opex costs by 35%, 28%, and 11% in consecutive years, while building growth-driving commercial journeys and streamlining teams
Mar 2023 — Dec 2024

Perspectiva - Organizational & Business Consulting Consultant

Chief Executive Officer and Senior consultant

Perspectiva is an organizational consultancy specializing in the development, training, and assimilation of strategic business processes across organizations, with proven experience in the Israeli Finance & Hi-Tech industries.

  • Developed and executed the company's Vision and Go-To-Market (GTM) plan, aligning organizational activities with strategic objectives.
  • Drove operational and Execution Excellence, enhancing organizational efficiency and process optimization.
  • Managed a team of freelance activity and organizational consultants, ensuring high-quality service delivery to top-tier clients.
  • Consulted top-tier customers, providing expert guidance in organizational development, strategic planning, and business process assimilation.
Jan 2023 — Jun 2024
B4P Research

B4P Research

Advisory Board

B4P Research aids in navigating the UN and World Bank global markets, focusing on environmental quality initiatives and consulting.

Oct 2021 — Mar 2023
Justt

Justt

VP Operations

Justt is revolutionizing chargeback management with a cutting-edge AI-powered platform, optimizing dispute evidence with machine learning for better win rates.

  • Built and scaled finance and Legal teams from scratch enhancing support for business operations, commercial initiatives, and investor relations.
  • Established and led Customer Experience teams, implementing workflows and strategies for growth.
  • Developed a Business Analytics team to foster an insight-driven organizational culture, setting the foundations for data-informed decision-making.
  • Managed all operational aspects of the company, structuring cross-company epics, and fostering a KPI-driven culture for continuous improvement.
Jan 2018 — Jul 2021
Bidalgo

Bidalgo

VP Operations and Global Services

Bidalgo is an established leader in marketing intelligence, offering a robust platform that maximizes the effectiveness of paid marketing through comprehensive visualization, analysis, and control of ad spend.

  • Led the onboarding productisation process, enhancing the customer journey and improving user experience.
  • Established and implemented a robust analytics framework to support data-driven decision-making across the SaaS customer journey.
  • Directed a global Customer Experience methodology and managed the Customer Success team, promoting client satisfaction and retention.
  • Performed market analysis for optimization and cost reduction, directly impacting customers' marketing spend efficiency.
Apr 2016 — Mar 2017

The Israely Biomimicry Organization

COO

The Israeli Biomimicry Organization promotes the study and imitation of nature's efficient and sustainable designs.

Oct 2008 — Jan 2013
888holdings

888holdings

DIRECTOR DRAGONFISH (B2B DIVISION OF 888)

888 is a trusted leader in online casino, sports betting & poker, offering a variety of games and prizes.

  • Led product strategy in regulated markets, driving significant new business for the B2B division.
  • Part of the B2B executive team and P&L leader, contributing to the division's financial strategy and growth.
  • Successfully executed offline and online marketing campaigns, notably increasing a partner's player volume by 150% through a billboard campaign in Greece.
  • Participated in due diligence for potential M&As and high-profile collaboration deals, enhancing the company's growth and strategic partnerships.
Jul 2001 — Jun 2007
888holdings

888holdings

SENIOR PRODUCT MANAGER, Business analysis team leader

  • Led the 888 product roadmap process in full collaboration with the VP offering and development teams, focusing on complex cross-functional products such as multi-currency and unification of offerings.
  • Managed a team of product managers and UX designers, steering the successful execution and launch of key product features and enhancements.
  • Oversaw a team of analysts and data product managers, generating analytical insights and reports across various business domains including marketing, product, finance, etc.
  • Spearheaded the development and integration of A/B testing capabilities within the product, providing critical insights and recommendations on test outcomes to support product optimization.