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Rotem B.

Empowering Decision-Making Through Data: Bridging Tech, Science, and Real-World Solutions

Rotem Bar-Or, PhD, is an interdisciplinary scientist and applied data specialist with a passion for converting complex data into actionable insights and scalable solutions. Spearheading projects across sensing, ad tech, and environmental science, Rotem has directed R&D programs, led cross-functional teams, and transitioned ideas from concept to implementation. His work has resulted in published research, patents, and the development of impactful tools. At the heart of Rotem's approach is a commitment to making data digestible and useful for decision-makers, ensuring technology serves both innovation and tangible benefits.

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Rotem B.

Experience

Sep 2025 — Present
TrelliSense

TrelliSense

Strategic Technical Advisor

TrelliSense innovates in the field of greenhouse gas monitoring, providing optical sensor technology to track emissions from various industries efficiently and cost-effectively.

  • Advised on designing environmental sensor architecture, linking it to scalable data pipelines for enhanced monitoring capabilities.
  • Guided the transition from prototype analyses to fully deployable data workflows.
  • Contributed to a government-supported initiative, enhancing methane monitoring precision and response reliability.
Jan 2022 — Mar 2025
NeuraLight

NeuraLight

Head of Research and IP

  • Established NeuraLight's credibility in Neurology, resulting in 3 peer-reviewed publications and 5 data partnerships with academic institutions.
  • Developed a comprehensive IP strategy, securing 9 utility patents and 11 design patents to safeguard NeuraLight's innovations.
  • Supported a successful $25M Series A funding round by presenting NeuraLight's research and IP strategy to investors.
Jul 2020 — Jan 2022
The Hebrew University of Jerusalem

The Hebrew University of Jerusalem

Assistant Professor

  • Bridged academia and industry through pioneering research in smart cities and urban informatics, raising $250K for research initiatives and securing private sector internships for graduates by leveraging strong ties within Israel's tech community.
  • Integrated quantitative methods into the Social Sciences curriculum, adding 4 STEM courses, including geospatial data science and SQL. Secured a $300K grant for a collaborative project with digital humanities researchers, creating new pathways for interdisciplinary learning.
  • Facilitated the Social Sciences faculty’s integration into the university’s HPC resource center, conducting needs assessments, projecting research growth, and advising on capacity to optimize research potential.
  • Co-founded an international M.A. program in smart cities and urban informatics, attracting international graduates since 2020. Oversaw candidate screening, recruited adjunct lecturers, and taught two courses yearly to deliver a high-quality program.
Jan 2019 — Jul 2020
Taboola

Taboola

Entrepreneur In Residence

  • Enhanced ad recommendation algorithms by integrating spatial and geometric features, improving system performance verified through A/B testing. Collaborated with R&D to extract essential features and analyze large datasets, refining the recommendation engine.
  • Developed econometric metrics to identify anomalies and estimate segment performance, partnering with analysts and product leaders to implement dashboards that provided real-time insights for better decision-making.
Mar 2018 — Jul 2020
The Hebrew University of Jerusalem

The Hebrew University of Jerusalem

Adjunct Lecturer

Sep 2017 — Dec 2018
Samsung NEXT

Samsung NEXT

Senior Research Scientist

Samsung NEXT focuses on accelerating innovation by investing in, nurturing, and developing cutting-edge technology startups focused on frontier technology sectors.

Jan 2017 — Jul 2017
Tomorrow.io

Tomorrow.io

Chief Scientist

Tomorrow.io simplifies weather intelligence to improve business operations, offering hyper-accurate weather forecasts through advanced AI and proprietary technology.

Nov 2015 — Jan 2017
Wi-Charge

Wi-Charge

Research Scientist

Wi-Charge specializes in delivering long-range wireless power solutions to various devices, fostering advancements in consumer and commercial electronics free from batteries and cords.

Sep 2012 — Sep 2015
Massachusetts Institute of Technology

Massachusetts Institute of Technology

Postdoctoral Research Associate